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Case Study: KPN Streamlines Field Maintenence with AR

AR Insider

Our research arm ARtillery Intelligence tackled these questions in its report: Enterprise AR: Best Practices & Case Studies , which we’ve excerpted below, featuring KPN’s AR deployment. Enterprise AR: Best Practices & Case Studies, Volume One. The result was a customized combination of Google Glass and Upskill Skylight.

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Case Study: Is YouTube the Next AR Marketing Channel?

AR Insider

To continue the narrative and “show rather than tell,” part II of that report features case studies that map to various stages of the consumer purchase funnel. Always see chart date for context, and refer to newer data if applicable. After case studies that focused on upper-funnel AR ad campaigns, we now continue to the mid-funnel.

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Big XR News from Meta, Google, Unity, T-Mobile, KPMG

XR Today - Virtual Reality

Two separate studies highlighted how XR and Metaverse services could significantly influence sectors such as retail, manufacturing, and eCommerce. Meanwhile, major technology firms Google and T-Mobile contributed further to the XR landscape with some significant project partnerships. This week proved favourable for the Metaverse.

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Case Study: CareAR Streamlines Enterprise Service Management

AR Insider

One example is NTT Data. NTT DATA is focused on helping our clients use digital technology to transform their business and deliver improved user experience,” said Cris Kibbee, chief delivery officer, NTT DATA Services. It just announced Google Glass EE support which will result in meaningfully-expanded capabilities.

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Data Dive: How Scalable are AR Lenses?

ARVR

The latter gets the most attention in AR discussions and case studies. Data Dive Going more granular, what kind of reach can be expected for individual lenses or lens-based brand campaigns? We’ve tracked and aggregated several examples from Snap for this week’s Data Dive. Data Dive: How Scalable are AR Lenses?

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Case Study: KPN Streamlines Field Maintenence with AR

ARVR

Our research arm ARtillery Intelligence tackled these questions in its report: Enterprise AR: Best Practices & Case Studies , which we’ve excerpted below, featuring KPN’s AR deployment. This often means that they have to locate equipment manuals, retrieve diagnostic data or call a central office for expert guidance by voice.

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Can Google Mainstream AR with the Power of Search?

AR Insider

Continuing with Part II of the report, we “show rather than tell” with AR ad campaign case studies. Before getting into our next case study, what’s driving these campaigns? Always see chart date for context, and refer to newer data if applicable. That cycle starts with Google building the tools.

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