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Can Google Jumpstart AR Shopping?

ARVR

Like many emerging technologies, AR is feeling its way around and growing into its own skin. One of those opportunities showing early promise is AR shopping. We’ll start with the company that’s become the front door to the web, and lots of shopping activity: Google. But how does AR play in? AR now joins that effort.

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Ohio University Launches Virtual Reality and Game Development Major

ARPost

Starting this fall, Ohio University is offering a Virtual Reality and Game Development (VRGD) undergraduate major. Virtual Reality and Game Development Major – a Needed Addition to the Educational Offer. The Virtual Reality and Game Development major will be available at the Scripps College of Communication in the J.

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Defining a Tech Cycle and Where Augmented Reality and Virtual Reality Stand

ARPost

The exciting news is that we have started a new tech cycle, with the combination of augmented reality , virtual reality , and artificial intelligence. Many leading technology companies such as Facebook, Apple, Microsoft, and Google are investing billions into developing these technologies. Guest Post.

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Cheap Virtual Reality Headset Options for Businesses on a Budget

XR Today - Virtual Reality

For businesses, finding a cheap virtual reality headset can seem impossible. Cutting corners on cost can increase the risk of virtual reality sickness and harm adoption. Cutting corners on cost can increase the risk of virtual reality sickness and harm adoption. Decide before you start searching.

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Virtual Reality Trends that will Dominate 2023

ARVR

Photo by XR Expo on Unsplash We are only a couple of months away from 2023 and the tech world is already buzzing with technological trends that are most likely to dominate the upcoming year. But word is that it is virtual reality that will keep everyone guessing. You sure can. It would be epic.

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Google Advances its Geo-local AR Play

ARVR

Though it’s a mature product with a dominant market share, Google Maps’ roadmap resembles that of a younger, nimbler product. Part of that includes its AR navigation feature known as Live View. And its latest update is to make Live View more searchable (it is Google after all). Google has its eye on that prize.

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Is Virtual Reality The Next Big Break For B2B?

ARPost

Virtual reality is one of those technologies that has been hyped for several years. Especially with a host of low-cost VR devices such as the Google Cardboard and Samsung Gear headset, it’s already speculated that marketers will take advantage of this new messaging channel. However, some firms are hesitant to embrace VR.