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Apple Immersive Video Sounds Like 180-Degree Video Done Right

Upload VR

The Apple Immersive Video format sounds like it will deliver 180-degree video with high quality. The Apple Immersive Video format sounds like it will deliver 180-degree video with high quality. Called Apple Immersive Video, the format includes 8K resolution, stereoscopic 3D, and spatial audio.

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Spatial Beats: Apple, Magic Leap & Oculus

AR Insider

This week, we look at Apple’s moves across the spatial spectrum, Magic Leap 2, And Oculus Quest game sales among other items. Let’s dive in… Apple VR rumors mounting up. We predicted in 2018 that the Apple XR device would probably be focused on media consumption – at first.

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The Apple Effect: Magic Leap Founder’s Previous Company Launches App on Vision Pro

Road to VR

Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” Now, Vision Pro users can download the myMako app , which lets surgeons visualize and review surgical plans in an immersive way.

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Report: Apple Hires Meta’s XR Head of Public Relations

Road to VR

Apple may be nearing launch of its long-awaited XR headsets, as the company has reportedly hired Meta’s head of communications for its consumer XR products. Schubert joined Meta (then Facebook) in March 2016 for the launch of the company’s first consumer VR headset, Oculus Rift.

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Editorial: Apple Vision Pro is a mix of innovation, and year-2016 VR, for a hefty price. But…

The Ghost Howls

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. UX : Can Apple make XR usable? Use cases : Can Apple make XR useful? Partnership : Who’s onboard with Apple in this journey? Terms : Will Apple invent new words to define XR?

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One of the First Oculus Rift Games is Currently One of Vision Pro’s Best

Road to VR

Proton Pulse , originally created for the Oculus Rift DK1 development kit in 2013, has been re-released on Apple Vision Pro this week. Created by developer Justin Moravetz, Proton Pulse was first built for the Rift DK1, the very first headset released by Oculus for developers.

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XR Insiders Reflect on Apple Vision Pro Development and Industry Impact

Road to VR

The launch of Apple Vision Pro is in some ways the most significant event for the XR industry since the acquisition of Oculus by Meta back in 2014. With Apple bringing new ideas to the table, the headset has prompted reflections on the XR industry up to this point and where things are headed.

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