ARPost

JULY 13, 2020

Augmented reality has already proven to be a versatile and useful technology that improves the workplace and business processes. AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare. And for good reason.

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The Ghost Howls

MARCH 21, 2021

Image by Sony Interactive Entertainment). Sony unveils the new controllers of the PSVR2. Sony promises amazing haptic sensations on the controllers, that should be able to provide “impactful, textured, and nuanced” sensations. Header image by Sony Interactive Entertainment). Top news of the week.

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The Ghost Howls

JANUARY 25, 2021

Apple way be working on a VR headset. According to Bloomberg, next year Apple is going to release a VR headset with limited passthrough AR functionalities. The HMD should be targeted to prosumers and Apple expects sales in the order of magnitude of one Apple headset per day, per store. Other relevant news.

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Robert Scoble

MAY 31, 2022

Unfortunately it has taken a lot longer to get augmented reality glasses to consumers than I expected. Unless I was working at Meta or Apple or Snap. These glasses would be perfect for controlling, and training, all these new robots. And a variety of other things, from training to surgery. A lot longer.

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The Ghost Howls

JANUARY 9, 2023

The price is very steep, but this is kinda of a unique PCVR headset, with a very small form factor and very high display contrast; Sony has announced that Gran Turismo 7 will have a VR version that will launch with PSVR 2. It’s amazing to see such an important IP join virtual reality; Wave is back. Image by The Information).

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XR Today - Big XR News tag

MAY 26, 2023

However, there will most likely be a changing wave of opinion after Apple announces its presumably killer consumer XR device. Apple appears to be very close to announcing an immersive product, with the leading computing firm prompting AR/VR/MR outlets to cover the event.

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The Ghost Howls

NOVEMBER 21, 2022

Qualcomm and Niantic bet on the future of augmented reality with AR2. At it, it announced the Snapdragon AR2, a new chip optimized for augmented reality glasses. AR2 is a chip thought so that you can have a pair of lightweight augmented reality glasses that work by being wirelessly connected to your phone via Wi-Fi 7.

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VRScout

JUNE 9, 2017

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. APPLE ACTUALLY TALKS ABOUT VR. APPLE TAKES A (VERY SOLID) SWING AT AUGMENTED REALITY.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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The Ghost Howls

JUNE 14, 2021

This week we had another report from supply chain analyst Ming-Chi Kuo, that is said to very reliable in rumors about Apple (even if he only made wrong predictions about Apple Glasses, but this is none of my business). More info (Report by Kuo) More info (Report about Apple Glasses). Apple announces minor XR news at WWDC 2021.

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The Ghost Howls

JANUARY 10, 2022

My favorite ones have been: Sony Interactive Entertainment has revealed that the next PSVR headset will be called PSVR 2 and will feature 2K x 2K per eye, up to 120 Hz framerate, and 110° FOV. New rumors on Apple and Meta devices. This is why companies like Apple, Google, Microsoft and Meta are exploring similar technologies.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Extended reality, in the form of AR, VR, and MR, has shown significant potential for this landscape. We’ve already begun to see galleries and museums creating their own augmented reality and virtual reality experiences, designed to educate and enlighten people anywhere.

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The Ghost Howls

MAY 10, 2021

The Epic vs Apple trial makes interesting documents come to light. The Epic vs Apple battle over Fortnite and the 30% cut on all the transactions on the Apple Store has just had its first round, and thanks to it, many secretive documents have come to light. Apple continues its investments in AR. (Image by Epic Games).

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XR Today - Mixed Reality tag

APRIL 23, 2024

Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision. The intention appears straightforward, directly aiming at Apple’s approach to its hardware ecosystem. However, Apple is a notable exclusion; it’s not surprising.

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The Ghost Howls

OCTOBER 13, 2019

Apple AR glasses may come in early 2020. It can’t pass a week without us having a new rumor about the upcoming Apple AR glasses. Mr.Kuo is so confident in its prediction that he can even claim who is the producer of the chassis of the glass, that is not Apple itself, but Chinese company Changying Precision. Other relevant news.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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XR Today - Virtual Reality

OCTOBER 10, 2022

Apple, Sony, Microsoft, and countless other vendors in the technology space are now investing heavily on the concept of “spatial audio”. A spatial audio strategy can also be a fantastic tool for building instinctual skills and muscle memory in the training world. Here are just some of the most significant trends to consider.

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XR Today - Mixed Reality tag

DECEMBER 21, 2022

XR Today is tackling the confusing subject of extended reality (XR). This up-and-coming technology seamlessly blends virtual and augmented reality (VR/AR), namely for enterprise use. Also, Apple’s long-awaited headset is expected to release in 2023 , following ongoing revisions. What Can Extended Reality Do?

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XROM

JULY 18, 2021

Ambarish Mitra is the CEO and co-Founder of #Blippar one of the first billion dollar “Augmented Reality” Startup from India, being a pioneer, early mover brings its own pro’s & lots of Con’s. BigscreenVR has partnered with many of the major movie studios including Paramount Pictures and Funimation (Sony Pictures).

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The Ghost Howls

FEBRUARY 9, 2020

French startup Lynx has finally unveiled the R1, the first mixed reality standalone headset. While with other VR headsets like the Vive Focus Plus it is already possible to do some kind of augmented reality , this is the first standalone headset that can provide both good quality AR and VR on the same device.

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Hand tracking AR Augmented Reality Oculus 425

The Ghost Howls

AUGUST 2, 2021

Zuck has defined them as “A stepping stone towards full augmented reality glasses”, even if they will be nothing more than smart glasses that enhance the functionalities of a phone. Sony has sold 10M PS5 worldwide. Facebook is evaluating the integration of Oculus Move with Apple Health. News from partners (and friends).

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The Ghost Howls

APRIL 6, 2020

A piece of unexpected news hit the augmented reality world this week: Niantic has acquired 6d.ai, one of the most interesting startups in the AR Cloud landscape, for an undisclosed amount of money. inside his most popular titles (Pokemon Go, Harry Potter: Wizards Unite) to improve the tracking of the augmented reality elements.

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The Ghost Howls

JANUARY 25, 2022

It will also be a defensive move against Apple. Apple could announce its headset. Apple could announce its headset. Concept render of the upcoming Apple headset (Image by Antonio DeRosa). And there is still the possibility that Apple cancels the project, something that wouldn’t be new to it.

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XR Today - Augmented Reality tag

OCTOBER 26, 2022

billion by 2026, and many leading companies like Apple, Microsoft, and Sony are already getting involved. Enhanced Training Experiences. However, the right technology could also be a powerful solution for training and educational requirements. This is why “spatial audio” is now gaining so much attention.

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Training Immersion Study Technology 123

The Ghost Howls

FEBRUARY 7, 2022

Before leaving you to the news of the week, let me just tell you two things that may interest you: If you missed them, don’t forget to read my predictions about augmented reality and virtual reality in 2022; This Thursday at 5 pm CET AWE Nite Florence comes back! Image by Apple). Apple may implement WebXR in Safari.

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The Ghost Howls

NOVEMBER 29, 2021

Apple XR headset may have great processing power. This week I’m so desperate that there is no news to write about that I’m even sharing a rumor about the Apple headset. The visuals would be provided by two 4K OLED microdisplays from Sony. More info (Niantic receiving an investment) More info (Fold AR). Learn more.

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The Ghost Howls

SEPTEMBER 4, 2023

Meta plans to fight Apple thanks to the help of LG, a company that has deep expertise in manufacturing hardware and displays. Talking about content, Monarch: Legacy of Monsters is one of the first series shot with Apple’s ‘Immersive Video’ format and is set to debut on Apple TV+ in late 2023.

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The Ghost Howls

JANUARY 16, 2021

We were all expecting this since AR and VR are a bit in a transitional moment and the biggest brands (like Facebook and Apple) have their events through which they’ll announce their new devices, but for me, this lack of news was worse than the expected. We had a few interesting news, but nothing truly disruptive. Lenovo ThinkReality A3.

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ARPost

FEBRUARY 6, 2023

According to him, the technology can be used for training and delivering first-hand experiences to learners. This is supported by a 2022 PwC survey , which shows that 42% of business leaders are planning to use the metaverse to provide onboarding and training for their employees.

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XR Today - Mixed Reality tag

AUGUST 3, 2023

Although, with more recent commercial headsets like the Meta Quest Pro and Sony’s PSVR 2, the technology is finding a home in affordable immersive products. Moreover, Apple recently made a huge splash in the XR market with the Vision Pro, an XR device which leverages eye and hand tracking for its spatial computing input system.

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The Ghost Howls

MARCH 8, 2021

They could build together something that could seriously compete with Facebook and Apple: let’s keep an eye on them. Bank Of America to use VR training. VR training solutions are so successful that their adoption is not even news, but I think that this time I have to make an exception. Sony announces new games for PSVR.

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XR Today - Mixed Reality tag

MAY 10, 2023

Although, with more recent commercial headsets like the Meta Quest Pro and Sony’s PSVR 2, the technology is finding a home in affordable immersive products. Take, for example, Lufthansa – they train their aircrew through a VR application created by NMY Mixed Reality Studio.

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Hand tracking Technology Eye Tracking Hardware 93

The Ghost Howls

JANUARY 11, 2022

PlayStation VR 2 Logo (Image by Sony Interactive Entertainment). Vive Tracker has been one of the best products ever launched by HTC and it has been used in many applications, either for leisure (think about full-body tracking in VRChat) or for professional usage (training with physical objects). Now let’s dig into the best news!

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The Ghost Howls

JANUARY 21, 2020

Mostly they are about entertainment, marketing or training experiences. I forecast a big growth in the enterprise usage of VR headsets, both 3DOF (mostly for marketing and education) and 6DOF ones (for prototyping, training, etc…). Sony has already clarified that it won’t sell the PSVR 2 together with the launch of the PS5.

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Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg has been talking a lot about augmented reality and investing a lot, too. ” Facebook already has internal plans for the next five years and most of these new plans, and excitement, are about augmented reality. .” Back to the augmented reality devices that Zuckerberg is promising.

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The Ghost Howls

NOVEMBER 7, 2021

All major companies have some stores of theirs (think about Amazon’s recent futuristic stores), but of course, Meta wants to specifically copy Apple in this. Sony patents a new kind of foveated rendering. Talking about the future, a report from the New York Times, says that Meta is exploring the idea of opening its own stores.

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XR Today - Augmented Reality tag

OCTOBER 20, 2022

Already, many leading digital brands have begun to invest heavily in spatial solutions from Apple and Varjo, to Microsoft and Sony. This could make things like virtual reality training and collaboration feel more immersive and realistic. The result is a more engaging interaction for any user.

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