Road to VR

MAY 5, 2022

Google is adding to its portfolio of XR microdisplay designs and talent, as the company announced it’s acquired microLED (µLED) designer Raxium. The Information’s report held Raxium was sold to Google for $1 billion, however official details of the acquisition are still murky. Image courtesy Raxium, Google.

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The Ghost Howls

DECEMBER 16, 2019

Magic Leap pivots towards enterprise. At the same time, Magic Leap has also shipped a new runtime for its hardware , with the addition of new nice features like vocal commands. At the same time, Magic Leap has also shipped a new runtime for its hardware , with the addition of new nice features like vocal commands.

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Magic Leap Hand tracking Oculus Head Mounted Display 214

The Ghost Howls

DECEMBER 9, 2019

This means that if you employ 4 for tracking, you can still use two for instance for eye-tracking and one for lips tracking; Be able to finally offer passthrough augmented reality with appropriate resolution and framerate. Image by Magic Leap). Magic Leap may be in trouble, but its CEO remains confident.

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Magic Leap AR Virtual Reality Augmented Reality 209

ARVR

JULY 15, 2020

Source [link] Virtual Reality and Augmented Reality (VR and AR) have had a noticeable presence in the news lately. Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. Mozilla has recently released the 2.0

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Augmented Reality Virtual Reality Tips AR 130

XR Today - Augmented Reality tag

MAY 25, 2023

Augmented reality (AR) is an immersive technology that unlocks a variety of benefits for the retail sector. It is much easier to implement for shops, conferences, and expos than virtual reality (VR). Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this.

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Retail Augmented Reality Industry AR 82

ARPost

JUNE 4, 2020

Augmented reality is here to stay, and the number of smartglasses that will become available in the next two years announce a decade of change regarding smartphones and tablets. Smartglasses will allow for a handsfree browsing of augmented reality content, enhancing our user experience with handsfree branded content.

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Augmented Reality Magic Leap Retail AR 461

UploadVR Between Realities podcast

DECEMBER 16, 2016

Over the past three years Magic Leap have been one of the darlings of Augmented/Mixed reality. billion in funding from investors such as Google, Andreessen Horowitz and Alibaba. And with the Augmented and Virtual Reality market projected to reach $162 billion by 2020 , some would call that a fair price.

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Magic Leap Technology AR Augmented Reality 100

VRWorld

SEPTEMBER 14, 2017

Magic Leap Inc. , As stated, they are thinking of taking part in a new financing round of more than $500 million, bringing Magic Leap valuation close to $6 billion. ’s Google, which invested directly in the firm and put Chief Executive Officer Sundar Pichai on the board. .’s Qualcomm Inc.

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Magic Leap Singapore Florida Augmented Reality 55

AR Insider

JANUARY 24, 2020

And what can we expect in 2020? “Because augmented reality smart glasses represent the next transformational shift in personal computing. Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments.” Then there’s Magic Leap. Who are the top players?

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AR Apple Exercises Wearables 225

The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities.

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Augmented Reality Magic Leap AR Apple 480

TechCrunch VR

FEBRUARY 12, 2020

Apple is seen by some as critical to the future of augmented reality, despite limited traction for ARKit so far and its absence from smartglasses (again, so far). Apple ARKit, Google ARCore ). VR/AR startup valuations reach $45 billion (on paper). Despite short-term questions, games software/hardware to top $200 billion by 2023.

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Augmented Reality Microsoft Apple AR 78

Road to VR

MAY 24, 2022

It looks like Magic Leap is holding a barn burner of a sale on its first AR headset, Magic Leap 1, as the one-time $2,300 device can now be had for $550. As first reported by GMW3 , Magic Leap appears to be flushing excess stock of the 2018-era AR headset via the Amazon-owned online retailer Woot. .

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Magic Leap AR Denver Haptic 363

The Ghost Howls

MARCH 14, 2022

This could be a great feature: having the possibility of accessing a shared augmented reality space with just a link, sounds a lot like the evolution of the internet, that is the M-word. Image by Magic Leap). First previews show Magic Leap 2 qualities. Google and Waymo evolve NERF to cope with cities.

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Magic Leap Apple Ukraine AR 393

The Ghost Howls

MAY 9, 2019

Some days ago, I found an article on Futurism talking about a university in France able to create the “first smart contact lens” The article also talked about Augmented Reality and the interest of the DARPA for using this product. Me doing a duck face with a pair of Magic Leap on. in the future.

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AR Magic Leap Augmented Reality France 400

The Ghost Howls

MAY 1, 2018

On Friday, a report on CNET shook a bit the XR community revealing that Apple is working on an AR/VR headset for 2020. And regarding point 3, the release date of 2020, again: (Image from Make A Meme). Apple reportedly working on a headset for 2020 with “8K” per eye. Apple is aiming at 8K per eye in 2020.

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Apple AR Magic Leap Eye Tracking 153

UploadVR Between Realities podcast

JANUARY 14, 2017

CES 2017, the big tech trade show in Las Vegas last week, was loaded with augmented reality smartglasses, which layer digital animations and information on top of the real world. Mainstream venture capitalists pumped up startups in virtual and augmented reality in the third quarter, with a record $2.3

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Augmented Reality Gaming AR Machine Learning 100

The Ghost Howls

OCTOBER 12, 2020

At the same time, Facebook could have an approach similar to the one that Google has with Android: theoretically you can use an Android phone without a Google account, but good luck in doing it : since my phone is Chinese, I don’t have Google services and I can assure you that it is a true pain in the a**. Image by Google).

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AR Google Machine Learning Augmented Reality 433

The Ghost Howls

FEBRUARY 17, 2020

Augmented Reality is being a great tool for e-commerce: AR tools have increased the user’s likelihood of purchase by 11 times; Build.com found that the return rate after selecting items in AR has decreased by 22%. More info (Use Google Translate). Magic Leap plans dev days and dev programs. News worth a mention.

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Magic Leap San Francisco AR Sony 213

ARPost

MAY 12, 2022

Magic Leap. On day one, Matt Miesnieks will present “Merging Realities: Connecting the Metaverse to the Physical World.” Miesnieks has been around the AR block a few times but is probably best known for leading 6D.ai, an AR cloud program developer that was acquired by Niantic in 2020. Niantic (and 8th Wall ).

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Unity Groups Magic Leap AR 388

The Ghost Howls

SEPTEMBER 7, 2020

Image by Magic Leap). Magic Leap now is worth a bit more than $450M. Magic Leap and its magic drop. The Florida company has been the startup losing more value in 2020, and it has gone from an estimated value of more than $6B to a present value of around $450M. News worth a mention. Learn more.

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Germany Magic Leap Oculus AR 294

Tech Trends VR

MARCH 27, 2020

Millions of us now own some sort of room-based voice device such as Google Home or Amazon Echo and the global voice and speech recognition market size is estimated to reach USD 31.82 Millions of us now own some sort of room-based voice device such as Google Home or Amazon Echo Click To Tweet. billion by 2025.

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Magic Leap Trends San Francisco Technology 262

ARVR

FEBRUARY 19, 2021

The Possibility of AR on the Urban Space Part 1- Introduction Between 2018 and 2020 I set aside some of my time to research a subject I’ve been passionate about for many years: What is the real potential of AR on the Urban context? I presented my research on September 2020 and you can read it in full here. Trending AR VR Articles: 1.

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AR Virtual Reality Augmented Reality Data 147

AR Insider

SEPTEMBER 4, 2019

Millennial shoppers are doing most of their car-buying research online, using popular platforms like Google and YouTube. The company has put together a program that uses augmented reality (AR) and virtual reality (VR) to help consumers research new cars and trucks. RelayCars thinks it has a solution.

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Automotive Magic Leap AR Data 158

The Ghost Howls

NOVEMBER 4, 2019

Magic Leap, Niantic, etc…) and by two big countries (USA and China). Magic Leap releases new tools for developers. If you are a Magic Leap developer, you will for sure be happy to discover that the Florida company is releasing a set of tools and facilities to make the development of AR applications easier.

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Magic Leap AR Oculus Hardware 165

The Ghost Howls

SEPTEMBER 30, 2019

In December, finally Pimax will start shipping also most of the accessories that it has promised during the Kickstarter campaign: Hand-Tracking: $170; Eye-tracking: $300; Modular Audio Strap: $120; Vision comfort kit: $50; 10-meter cable: $100; If you don’t see mention of the new Sword controllers is because they are delayed again until March 2020.

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Oculus Augmented Reality AR Amazon 166

Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg has been talking a lot about augmented reality and investing a lot, too. ” Facebook already has internal plans for the next five years and most of these new plans, and excitement, are about augmented reality. .” Back to the augmented reality devices that Zuckerberg is promising.

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AR Augmented Reality Magic Leap Immersion 62

AR Insider

OCTOBER 3, 2019

With all the phone and watch and TV and game and chip and other chip news coming out of Apple’s big event, it was easy to forget the company’s longest-running background process: an augmented-reality wearable. “I’ve always been skeptical of 2020,” he says. That’s by design.

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AR Apple Augmented Reality Head Mounted Display 150

The Ghost Howls

DECEMBER 28, 2018

. “Mediated Reality” is not a concept of mine, but of researchers in the mid-1990s. It regards the ability the change your perception of reality using some kind of augmented reality toolset. But to do mediated reality, you must be able not to only to add, but also remove. Magic Leap glasses.

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Data Virtual Reality AR Magic Leap 221

EnterpriseWear

JANUARY 10, 2019

The release of Magic Leap One was supposed to be the “magic moment” for consumer AR, the development that finally got consumers excited about augmented reality glasses. But are consumers aware that this is augmented reality? Needless to say, it wasn’t.

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AR Magic Leap Augmented Reality Wearables 45

The Ghost Howls

JUNE 29, 2020

Oculus is stopping selling the Go, will stop accepting apps for its store in December 2020 and will just keep supporting the headset until 2022, when it will be definitely discontinued. Google is going to buy North. Google adds depth APIs to ARCore. Image by North). The deal should be in the price range of $180M.

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Google Oculus AR Unity 432

The Ghost Howls

OCTOBER 26, 2020

Viveport is improving a lot, and now HTC is also launching the Vive XR Suite , which will be distributed thanks to the support of a strong network of partners like HP, NVIDIA, Baidu (the Chinese Google), and Accenture. Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One.

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HTC Oculus Conference China 409

The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! More info (HoloLens 2 news) More info (Firefox Reality releases on HoloLens).

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Oculus Apple Hand tracking Magic Leap 248

The Ghost Howls

OCTOBER 19, 2020

It is “easy” to create hype and get preorders and many sales on the first day: Even the Magic Leap One had a very strong first day, and the community was flooded with pictures of people donning the device… but in the end, it was a huge flop. It is called Dimensions XR 2020 and it will all be held digitally. Learn more.

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UploadVR Between Realities podcast

OCTOBER 15, 2016

I’m an early-stage VC focused on virtual and augmented reality, so I pieced this together based on the forward-thinking pitches and demos I’ve been lucky enough to see through my work, plus a lifetime of burning through sci-fi and video games. But it’s still incredible enough to give a taste of where it’s headed. Body movement.

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Haptic Magic Leap Eye Tracking Simulation 100

XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. We're going to be talking about the investment landscape of virtual and augmented reality as it pertains to investment in startups, companies going public.

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Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. We're going to be talking about the investment landscape of virtual and augmented reality as it pertains to investment in startups, companies going public.

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Canada Unity Magic Leap AR 78

Robert Scoble

JUNE 4, 2019

In two years Spatial Computing, including Facebook’s Oculus VR headsets (we hear Facebook is working on Spatial Computing glasses too, along with many others like Microsoft, with its HoloLens, and Magic Leap) will have very advanced 3D imaging technologies and eye sensors, along with cameras and microphones. Same with Google.

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Apple Magic Leap Strategy Google 75