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8 Augmented Reality Trends in 2021

ARPost

The concept of augmented reality is no longer new. In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. In 2020, the AR marketplace was valued at US$14.7 Augmented Reality in Navigation . 5G Network.

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Augmented Reality Disappeared From Gartner’s Hype Cycle – What’s Next?

ARPost

In the AR industry, this news left some open-mouthed: augmented reality is officially out of Gartner’s Hype Cycle. After climbing up the curve steadily year by year in the cycle, augmented reality took a steep ride down to the trough of disillusionment in 2018. And the 2020 edition did not bring AR back either.

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Post-Pandemic, Augmented Reality Serves Entertainment With Its Re-Emergence

ARPost

Most people don’t know augmented reality was first created and tested in the late 1960s: by a Harvard professor, with a wired head-mounted display. In 2014, Google Glass launched–to much fanfare, and nascent jokes online–quickly followed by the original Microsoft HoloLens. Safety Gets an Augmented Reality Assist.

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Why is Augmented Reality Taking Such a Long Time to Gain Popularity?

ARPost

Here’s a thought-provoking statistic: 70% of Snapchat users (almost 130 million) spend three or more minutes a day using augmented reality. All those dancing hot dogs, rainbows coming out of users’ mouths, and even face masks (later removed from the apps) are only possible thanks to augmented reality. Probably not.

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Which Startups Are Hiring for Augmented Reality Jobs?

ARPost

In 2019, the demand growth for augmented reality and virtual reality engineers skyrocketed 1400% from the previous year, surpassing the demand for blockchain engineers (the most in-demand skill in 2018). Venture capital investment in augmented reality and virtual reality hit $4.1

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Book Review: Mark Pesce’s “Augmented Reality: Unboxing Tech’s Next Big Thing”

ARPost

Mark Pesce’s book Augmented Reality: Unboxing Tech’s Next Big Thing comes to shelves in January, but Polity Books put an advance copy in our hands at ARPost. The book takes a long look at augmented reality’s past in an attempt to warn us about its potential future. Augmented Reality Changes Our Relationship to Space.

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Google Adds 50 New AR Animals To Google App & Chrome

VRScout

Google has expanded its lineup of 3D animals available via Google Search with 50 new creatures. In a video released on Twitter, the company showcases just a handful of the augmented reality animals now accessible via the Google app and compatible Chrome browsers. Image Credit: Google.

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