ARPost

JULY 23, 2019

Beta, developers can also enhance their existing native Android apps with MR features, even without immediate access to the Nreal light mixed reality glasses.”. See Also: Developing AR Apps with Google's ARCore. The rest of us will just be waiting for the MR glasses to hit the consumer launch in early 2020.

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The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities.

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ARPost

JULY 23, 2021

A large adoption rate for augmented and virtual reality in 2020 has broadened the audience and age groups interested in the latest technologies. The COVID-19 pandemic has shown us how important immersive and interactive apps and games are in our everyday life. Mikey Trujillo – Project Manager at Marvel Entertainment, LLC.

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The Ghost Howls

OCTOBER 12, 2020

At the same time, Facebook could have an approach similar to the one that Google has with Android: theoretically you can use an Android phone without a Google account, but good luck in doing it : since my phone is Chinese, I don’t have Google services and I can assure you that it is a true pain in the a**. Image by Google).

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ARPost

MAY 14, 2020

We’ve given out around 150 Auggies, so you can see that the kind of people that won in 2010 and 2020 are very different,” Inbar said in a phone interview. “ The Finalists for Best Art or Film Are: Grease AR – 2020’s XR technology ode to everyone’s favorite ‘70s musical that took place in the ‘50s. The Long Road.

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ARPost

MAY 12, 2022

Immediately following Inbar’s welcome address is the Unity keynote by Unity Technologies CEO John Riccitiello. As one of the leading tools for 3D content creation, Unity is also one of the engines driving XR content and experiences. Of course, companies don’t need to have a keynote to say something interesting. Autodesk Inc.

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The Ghost Howls

JULY 13, 2021

Probably I should tell you that I was busy with VR projects, but the truth is that I have been celebrating a lot lately, especially the recent victory of Italy in the Euro 2020 soccer championship. ARtillery Intelligence has made an interesting analysis of the augmented reality market. Sorry if this newsletter is one day late.

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AR Insider

MAY 27, 2021

I’ve been writing about it for over a year, and working on related products at Unity for much longer. From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago. Tony Parisi is Head of XR Ad Innovation at Unity Technologies.

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Hypergrid Business

NOVEMBER 18, 2017

Apple has lagged behind in the virtual and augmented reality race so far. Their phones can be used for some low-end VR, via the Cardboard platform from Google, but they haven’t had anything of their own to match the higher-end Samsung Gear VR and Google Daydream View headsets. million units sold by 2019.

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The Ghost Howls

MARCH 16, 2020

The good news of the week is that I’ve been selected as one of the speakers at AWE USA 2020 ! This means that if you are in Google Earth VR in a green room where there is a friend of yours, you can see the city that you are visiting all around you, and the real image of your friend being there with you. Top news of the week.

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ARVR

DECEMBER 1, 2020

Augmented Reality (AR) ?—?a a direct or indirect live view of a physical, real-world environment whose elements are “augmented”(or enhanced) by computer-generated perceptual information. How To Use the ARLOOPA App: A Step-by-Step Guide (2020) 3. Augmented reality for maintenance and repair 4. Google Poly ?—?a

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XR Today - Mixed Reality tag

FEBRUARY 28, 2023

As real-time 3D (RT3D) production becomes commonplace alongside the rise of extended reality (XR) services, solutions to accelerate and democratise the production of RT3D assets are starting to increase. RT3D engines such as Unity and Unreal significantly streamline XR production pipelines with easy-to-use tools.

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XR Today - Mixed Reality tag

SEPTEMBER 1, 2022

As real-time 3D (RT3D) production becomes commonplace alongside the rise of extended reality (XR) services, solutions to accelerate and democratise the production of RT3D assets are starting to increase. RT3D engines such as Adobe Substance, Unity, and Unreal significantly streamline XR production pipelines with easy-to-use tools.

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The Ghost Howls

DECEMBER 14, 2020

We have been waiting for “Medal Of Honor: Above And Beyond” for years : it had been announced as an AAA game, made in collaboration with a great studio like Respawn Entertainment, with realistic recreation of war in virtual reality. And while Unreal Engine already supports OpenXR, Unity is a bit lagging, but support is coming in 2021.

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The Ghost Howls

MARCH 21, 2021

A patent filed by Valve in 2020 and granted some days ago shows the work that Valve is doing towards wireless/standalone headsets. Google halves its revenues on the Play Store. Google has just decided to cut its share on the Play Store to “just” 15% of the revenues of the titles up to $1M. Some XR fun.

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The Ghost Howls

OCTOBER 26, 2020

Viveport is improving a lot, and now HTC is also launching the Vive XR Suite , which will be distributed thanks to the support of a strong network of partners like HP, NVIDIA, Baidu (the Chinese Google), and Accenture. Simple WebXR” aims at bringing WebXR to Unity. Vive XR Suite is HTC’s full enterprise suite for remote collaboration.

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The Ghost Howls

JUNE 29, 2020

Oculus is stopping selling the Go, will stop accepting apps for its store in December 2020 and will just keep supporting the headset until 2022, when it will be definitely discontinued. Google is going to buy North. Google adds depth APIs to ARCore. Other relevant news. Image by North). Apple adds spatial audio to AirPods.

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The Ghost Howls

JULY 19, 2021

This is confirmed also by a previous prediction by the CEO of Unity, which foresees that in 2030 VR headsets will be as popular as gaming console: that is mainstream, but still not as TV, for instance. It can be very useful if you have to evaluate which framework to use in your augmented reality project.

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The Ghost Howls

FEBRUARY 17, 2020

Augmented Reality is being a great tool for e-commerce: AR tools have increased the user’s likelihood of purchase by 11 times; Build.com found that the return rate after selecting items in AR has decreased by 22%. More info (Use Google Translate). Google Chrome now supports WebAR. News worth a mention. Learn more.

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The Ghost Howls

MAY 17, 2020

Someone found confirmation on this rumor by the fact that the invitation to WWDC 2020 shows a Memoji with a person wearing glasses. I mean, all UE developers, we Unity developers felt like being in a party where everyone is making out and you’re just there sipping a coke. The last date will be September, 30th 2020.

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The Ghost Howls

MARCH 2, 2020

The devices that will be based on this reference design will have amazing specifications like: 2K x 2K display resolution per each eye ; Have up to 7 cameras used simultaneously, including the ones for tracking, mixed reality and eye-tracking; High-quality passthrough augmented reality with high resolution and framerate.

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Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg has been talking a lot about augmented reality and investing a lot, too. ” Facebook already has internal plans for the next five years and most of these new plans, and excitement, are about augmented reality. .” Back to the augmented reality devices that Zuckerberg is promising.

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The Ghost Howls

JANUARY 13, 2021

It was too early for Unity, but they taught me about C++, C#, Java, OpenCV, OpenGL and other fancy development stuff. I didn’t know that the name of that thing was “augmented reality”, but it impressed me a lot. So, I googled around and found a workshop from a Unity event that taught how to do a Unity game.

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The Ghost Howls

DECEMBER 23, 2019

Some months ago, we all read that letter where Zuckerberg claimed wanting to get complete control of the hardware and software stack so that Facebook shouldn’t depend on external companies, like Google or Apple for the SO, or phone manufacturers for the hardware. Unity releases the XR Interaction Toolkit.

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XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. We're going to be talking about the investment landscape of virtual and augmented reality as it pertains to investment in startups, companies going public.

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XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. We're going to be talking about the investment landscape of virtual and augmented reality as it pertains to investment in startups, companies going public.

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XR for Business Podcast

SEPTEMBER 29, 2020

This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that COVID has ushered into the VC world. We're going to be talking about the investment landscape of virtual and augmented reality as it pertains to investment in startups, companies going public.

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The Ghost Howls

JANUARY 3, 2019

Yesterday, I have dressed as a fortune teller and I have given you my predictions for augmented reality in 2019. Now, it is the turn of virtual reality. Let me do some speculations… Virtual Reality in 2018. How has VR performed in 2018? And how it will be in 2019? Mobile headsets. Mobile headsets are dying.

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The Ghost Howls

NOVEMBER 4, 2019

The tool, dubbed MLTK (cough cough so similar to the name of HoloLens’s MRTK cough cough), will offer to Unity developers ready-to-be-used prefabs to handle controller interactions and other basic stuff. of the Magicverse SDK will come out at the beginning of 2020. Google Chrome adds supports for WebXR.

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The Ghost Howls

APRIL 20, 2020

If we sum these features to the other ones added in the past, like hands tracking, Passthrough Shortcut, or the multiple windows in Oculus Browser , we start seeing the first signs of a mixed reality operating system, with which you can interact with the controllers or with the hands in a natural way. Mozilla updates its Unity WebVR exporter.

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The Ghost Howls

NOVEMBER 10, 2019

Image by Google). Google completely opensources Cardboard. With a surprise move, Google has announced with a blog post that it ha opensourced completely Cardboard. Google affirms that Cardboard has been a huge success to introduce people into VR, and more than 15 million headsets have been distributed.

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The Ghost Howls

MARCH 14, 2022

This could be a great feature: having the possibility of accessing a shared augmented reality space with just a link, sounds a lot like the evolution of the internet, that is the M-word. Google and Waymo evolve NERF to cope with cities. Unity has partnered with Insomniac to build a metaverse for immersive live performances.

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AR Insider

MAY 6, 2020

Once computers understand space, we can use these informed computers to edit our real world by placing digital objects and information in it and view this all through a transparent digital screen like smart glasses or even our smartphone: this is Augmented Reality or AR. Augmented Reality ads are not new. Source: Ikea.

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XR for Business Podcast

OCTOBER 6, 2020

And what they're able to do is create amazing visual customer experiences through virtual photography, augmented reality, 3D imagery, saving companies enormous amounts of time and money, having to get these photographs, set up studios. I know you partnered with Google recently, so maybe you can speak to that. Alan: Really?

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XR for Business Podcast

OCTOBER 6, 2020

And what they're able to do is create amazing visual customer experiences through virtual photography, augmented reality, 3D imagery, saving companies enormous amounts of time and money, having to get these photographs, set up studios. I know you partnered with Google recently, so maybe you can speak to that. Alan: Really?

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Houston AR Unreal Technology 78

XR for Business Podcast

OCTOBER 6, 2020

And what they're able to do is create amazing visual customer experiences through virtual photography, augmented reality, 3D imagery, saving companies enormous amounts of time and money, having to get these photographs, set up studios. I know you partnered with Google recently, so maybe you can speak to that. Alan: Really?

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The Ghost Howls

JUNE 15, 2020

At its 2020 Snap Partner Summit , Snap, the company behind the popular social media Snapchat, has made some very interesting announcements, that confirm that it is one of the most important companies in the AR landscape. Unity details its MARS solution. If you want to help them, there is a dedicated Google Form where you can apply.

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