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How Large Retail Brands Are Using Augmented Reality

ARPost

Over 83 million people in the US alone used augmented reality on a monthly basis in 2020. Through augmented reality , retailers can not only engage the otherwise passive customers but also provide the context needed for them to make a decision and significantly improve the likelihood of the customer making a purchase.

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Augmented Reality Is Bringing Positive Change to Facilities Management

ARPost

Augmented reality is bringing positive change beyond the world of gaming and entertainment. Resonai , an XR and AI company, recently released its The State of Augmented Reality in Facilities Management: 2021 report. How Is Augmented Reality Being Used in Facilities Management?

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8 Augmented Reality Trends in 2021

ARPost

The concept of augmented reality is no longer new. In 2020, the AR marketplace was valued at US$14.7 It is worth exploring the different trends that are surging in the augmented reality market. Augmented Reality in Navigation . Auto manufacturers have benefited greatly from augmented reality.

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Augmented Reality Disappeared From Gartner’s Hype Cycle – What’s Next?

ARPost

In the AR industry, this news left some open-mouthed: augmented reality is officially out of Gartner’s Hype Cycle. After climbing up the curve steadily year by year in the cycle, augmented reality took a steep ride down to the trough of disillusionment in 2018. And the 2020 edition did not bring AR back either.

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Why is Augmented Reality Taking Such a Long Time to Gain Popularity?

ARPost

Here’s a thought-provoking statistic: 70% of Snapchat users (almost 130 million) spend three or more minutes a day using augmented reality. All those dancing hot dogs, rainbows coming out of users’ mouths, and even face masks (later removed from the apps) are only possible thanks to augmented reality. Probably not.

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Post-Pandemic, Augmented Reality Serves Entertainment With Its Re-Emergence

ARPost

Most people don’t know augmented reality was first created and tested in the late 1960s: by a Harvard professor, with a wired head-mounted display. Finally, after an initial boom of popularity inspired by the animated confections of Pokémon GO, augmented reality reached the lexicon of the layman in 2016.

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Which Startups Are Hiring for Augmented Reality Jobs?

ARPost

In 2019, the demand growth for augmented reality and virtual reality engineers skyrocketed 1400% from the previous year, surpassing the demand for blockchain engineers (the most in-demand skill in 2018). Venture capital investment in augmented reality and virtual reality hit $4.1