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The Apple Effect: Magic Leap Founder’s Previous Company Launches App on Vision Pro

Road to VR

.” With the entrance of Apple Vision Pro, one such entity to follow suit is Stryker’s Mako , a robotic surgery group initially founded as a standalone company by Rony Abovitz, the founder and first CEO of AR unicorn Magic Leap.

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Report: Meta in Talks with Magic Leap for Multiyear AR Headset Tech Deal

Road to VR

A report from the Financial Times maintains Meta is currently in talks with AR headset creator Magic Leap to strike a multiyear deal, which could include intellectual property licensing and contract manufacturing of AR headsets in North America. Its majority stakeholder is Saudi Arabia’s state-owned sovereign wealth fund.

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Saudi Arabia Gains Majority Stake in Magic Leap in $450M Deal

Road to VR

Saudi Arabia has taken majority share of the US-based augmented reality company Magic Leap, The Telegraph reports, widening the stake via its state-owned sovereign wealth fund with a deal amounting to $450 million. Photo by Road to VR.

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Magic Leap is Selling Its First AR Headset for Just $550

Road to VR

It looks like Magic Leap is holding a barn burner of a sale on its first AR headset, Magic Leap 1, as the one-time $2,300 device can now be had for $550. As first reported by GMW3 , Magic Leap appears to be flushing excess stock of the 2018-era AR headset via the Amazon-owned online retailer Woot. .

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Google & Magic Leap Developer Create Augmented Reality Mobile Apps for Warping Real World into Art

Next Reality AR

Because of its ability to place digital content into the real world, augmented reality lends itself well to artists and creatives. Two new mobile apps, one from Google and another from an indie developer with ties to Magic Leap, invert the creative conceit by taking the real world and morphing it via augmented reality.

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Spatiate Brings Multi-User Augmented Reality Painting to Magic Leap One

Next Reality AR

While painting in augmented reality is not a groundbreaking pursuit, the ability for Magic Leap One, iPhone and iPad, and Android users to collaborate remotely on virtual artwork would be. That is what Across Realities is aiming to do with Spatiate, an app that launched on Thursday through Magic Leap World for $9.99.

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Magic Leap Reportedly Exploring The Possibility Of $10 Billion Sale

VRScout

Magic Leap is reportedly working closely with a financial advisor on exploring options to keep the doors of the AR startup open. If sold, Magic Leap could potentially receive more than $10 billion according to an unidentified source. This did little to discourage Magic Leap, however.