The Ghost Howls

JUNE 8, 2018

The Oculus Go is one of the headsets of the moment : it is the first truly consumer-oriented VR-only device : it is easy to be used, it is cheap and it is (or will) available in the retail shops, so has all the potential to attract people that until now considered VR something too geek. So, where is the truth? The headset.

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The Ghost Howls

MARCH 15, 2021

This is an enormous number: this means that now 15–20% of the total Facebook workforce is on immersive technologies, even if XR is currently a very little revenue stream for the social media giant. In September, the new Facebook Avatars will come and substitute the current Oculus avatars. 10,000 people mean at least 1.2B

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HTC Apple Magic Leap AR 425

The Ghost Howls

DECEMBER 29, 2021

I’m responsible for securing some of the core components of our technology for future competitiveness and enabling together with my co-founders Nils and Daniel our rockstar team to keep developing amazing XR applications for moving vehicles. I’m 46 years old and an avid car-, tech- and games- enthusiast. Let’s talk about holoride.

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Entertainment Technology Unity Immersion 386

ARVR

JANUARY 6, 2023

Augmented reality is a technology that allows us to superimpose digital information into the real-world environment. It has made significant contributions in various verticals such as entertainment, education, retail etc. It had started gaining interest in the metaverse trend ever since. to make virtual content appear on real surfaces.

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Augmented Reality AR Machine Learning Data 246

ARVR

FEBRUARY 24, 2021

FB) Facebook is the owners of Oculus Quest , the current gold standard when it comes to VR headsets. In addition to releasing Oculus Quest 2, Facebook spent $150 million on content for the device (to bring you VR games from brands like Assassin’s Creed, Splinter Cell, Star Wars, Jurassic World, and Medal of Honor).

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Virtual Reality AR Augmented Reality Google 130

VRScout

DECEMBER 23, 2018

The award-winning ad agency has mashed traditional print media with new technology by infusing the pages of their Magenta Holiday Gift Guide with cool AR easter eggs placed throughout the printed catalog. AR has proven to be a big sales booster for retailers. “61% — Derek Fridman (@hellofridman) December 3, 2018.

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AR Retail Augmented Reality New York 284

AR Insider

JANUARY 7, 2020

And Oculus Quest is a beacon of hope on the VR side. This is due mostly to the common difficulties in implementing new technologies in large organizations. Until that tipping point comes, Enterprise-targeted AR technologies will succeed in other areas outside of industrial and manufacturing-based implementations.

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Industry AR Case Study Tips 195

The Ghost Howls

JUNE 16, 2020

This “new normal” will for sure mean a broader adoption of technology , and especially of those technologies that make you connect with people remotely, the ones that make you “defy distance” (ok, actually Mister President hasn’t quoted Facebook, but the meaning was the same). Some relevant points.

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HTC China Video Unity 446

AR Insider

MARCH 24, 2020

And Oculus Quest is a beacon of hope on the VR side. Think of the “enterprise software” market which addresses corporate, retail, industrial and other segments. But there are also lots of opportunities in corporate settings (data visualization), retail (product visualization) and brand advertising. AR at Work.

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AR Industry Retail Data 208

Road to VR

MARCH 20, 2018

HTC have finally revealed the price and release date of the anticipated Vive Pro , opening preorders globally at Vive.com and other retailers. The company is still heavily involved with VR development however, and are expected to present some new technology with Google at Display Week 2018 in May. Image courtesy HTC. Nvidia RTX.

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Magic Leap Unreal Eye Tracking HTC 184

XR Today - Mixed Reality tag

APRIL 26, 2023

Metaverse solutions are quickly emerging as one of the most exciting concepts in the technology landscape. Manufacturing companies, enterprise brands, and even retailers build metaverse environments to enhance collaboration, unlock new levels of creativity, and improve customer experience.

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Wearables Training Tools Technology 102

VRScout

JULY 17, 2016

for mixed reality lightfield technology that no one has actually seen (outside of a small number of people with ironclad NDAs), and is funded by giants like Google and Alibaba. Unity Technologies, developer of the massively popular Unity cross-platform game engine, raised $181M in their Series C round.

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Magic Leap San Francisco San Jose Ohio 150

ARVR

JULY 15, 2020

For example, Chinese technology company Easpeed developed “no-touch” hologram buttons for elevators, to avoid having to touch surfaces and lowering the risk of spreading COVID-19. You probably have heard of well-known models such as the Oculus Go, Oculus Rift, Playstation VR, and HTC VIVE?—?these

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Augmented Reality Virtual Reality Tips AR 130

AR Insider

MARCH 20, 2020

On the VR side, Oculus Quest is a beacon of hope in both quality and consumer traction. The underlying technology and consumer readiness aren’t there, and Apple is rarely first to market. That’s everything from retailers to brands to entertainment companies using AR tools like Unity, 8th Wall and Adobe Aero.

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Trends AR Apple Tips 195

GizModo VR

NOVEMBER 5, 2021

Facebook—sorry, it’s calling itself Meta now —is planning on dipping consumers’ toes in the so-called metaverse by launching retail stores to showcase AR and VR products, the New York Times reported on Friday. Read more.

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New York Retail AR Unity 116

Cats and VR

JUNE 22, 2016

Bringing an expanded focus and new Advisory Board, the two-day event will bring together designers, programmers, business professionals, producers, artists, and audio practitioners to share best practices, demo new technology, create new business partnerships, and exchange ideas with innovators shaping the industry.

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Conference San Francisco Real Estate Entertainment 100

The Ghost Howls

MAY 30, 2022

VPS is a technology that implements the AR Cloud and creates a bridge between the real and the virtual world. What is impressive is that using the technology acquired with another startup, which is The 8th Wall, Niantic has also teased that VPS will be available also for WebAR experiences. News worth a mention. Image by Magic Leap).

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Magic Leap Virtual World Ukraine Augmented Reality 297

The Ghost Howls

JUNE 24, 2021

HTC is a very practical company and doesn’t give you the pleasant unboxing experience typical of Oculus. The retail box contains: VIVE Pro 3 headset 2 Controllers Battery Battery charger Controller charging cable Lens cleaning cloth. deg horizontally and 96.54 deg vertically. Controllers.

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HTC Controllers China Oculus 443

XR for Business Podcast

AUGUST 12, 2019

Tracey Wiedmeyer and Alan discuss a few ideas, from browsing the catch of the day in a VR tropical wonderland, to using VR and AR to test out retail layouts before you build them. Tracey is the chief technology officer and co-founder of InContext Solutions. Tracey is also a member of the Forbes Technology Council.

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Retail Technology AR Augmented Reality 78

XR for Business Podcast

AUGUST 12, 2019

Tracey Wiedmeyer and Alan discuss a few ideas, from browsing the catch of the day in a VR tropical wonderland, to using VR and AR to test out retail layouts before you build them. Tracey is the chief technology officer and co-founder of InContext Solutions. Tracey is also a member of the Forbes Technology Council.

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Retail Technology AR Augmented Reality 78

Road to VR

DECEMBER 14, 2016

HTC’s China Regional President of Vive, Alvin Wang Graylin, took to the stage at the Unity Vision Summit in Asia this week and made a series of bold predictions for where we’ll see VR in the next two years. All key retailers begin offering VR shopping models. Battery technology. Killer apps/content. More natural UI.

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Virtual Reality HTC China Real Estate 100

XR for Business Podcast

APRIL 7, 2020

One of the best use cases for XR technologies is training and enterprise solutions, as long-time listeners know. Today, we're speaking with Bharat Ahluwalia and Jamie Fleming from Altoura about augmenting enterprise productivity for frontline workers using spatial technologies. Alan: Hey, everyone. Jamie: Hey, thanks, Alan.

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Training Unity Real Estate Software 78

XR for Business Podcast

APRIL 7, 2020

One of the best use cases for XR technologies is training and enterprise solutions, as long-time listeners know. Today, we're speaking with Bharat Ahluwalia and Jamie Fleming from Altoura about augmenting enterprise productivity for frontline workers using spatial technologies. Alan: Hey, everyone. Jamie: Hey, thanks, Alan.

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Training Unity Real Estate Software 78

VRWorld

JULY 12, 2017

VRX 2017, one of world’s premier conferences on the subject of business and technology needed for Virtual Reality, announced the first speakers for a two day event. Tony Parisi, Global Head of VR/AR, Unity Technologies. Stephanie Llamas, Head of Immersive Technology Insights, SuperData Research.

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Conference San Francisco Virtual Reality Tourism 49

VRScout

JUNE 10, 2016

Their facial tracking modification technology eventually enabled the popular “Lenses” feature. With regards to talent, Snapchat has been acquiring there in a big way as well, hiring people from Oculus, Hololens, Qualcomm, as well as a few designers who have created glasses for names like Michael Kors and Lady Gaga.

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Augmented Reality HTC Google Seattle 150

XR for Business Podcast

APRIL 7, 2020

One of the best use cases for XR technologies is training and enterprise solutions, as long-time listeners know. Today, we're speaking with Bharat Ahluwalia and Jamie Fleming from Altoura about augmenting enterprise productivity for frontline workers using spatial technologies. Alan: Hey, everyone. Jamie: Hey, thanks, Alan.

Training 60

Training Unity Real Estate Software 60

AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games.

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AR Examples Data Head Mounted Display 382

AR Insider

OCTOBER 31, 2019

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

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Magic Leap AR Microsoft Apple 156

XR for Business Podcast

JUNE 18, 2019

Rori is a strategic and innovations leader with over 20 years experience working in digital marketing, integrated media, creative brand advertising, and emerging technologies. So Accenture is a very large technology and strategy company with over 400,000 employees worldwide. We figure out these technologies, how can they be used?

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Strategy Augmented Reality Machine Learning AR 78

XR for Business Podcast

JUNE 18, 2019

Rori is a strategic and innovations leader with over 20 years experience working in digital marketing, integrated media, creative brand advertising, and emerging technologies. So Accenture is a very large technology and strategy company with over 400,000 employees worldwide. We figure out these technologies, how can they be used?

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Strategy Augmented Reality Machine Learning AR 78

XR for Business Podcast

DECEMBER 29, 2020

But now expanding that, that whole gaming idea and bringing it into retail. Balenciaga just did this amazing 3D retail experience. Back six months ago when we started to create this project of providing everybody with a resource of how to collaborate online using XR technologies. We're also bringing it into our concerts.

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Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

But now expanding that, that whole gaming idea and bringing it into retail. Balenciaga just did this amazing 3D retail experience. Back six months ago when we started to create this project of providing everybody with a resource of how to collaborate online using XR technologies. We're also bringing it into our concerts.

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Machine Learning Education Apple Technology 78

The Ghost Howls

SEPTEMBER 1, 2022

His lab was even visited by Zuckerberg before he decided to acquire Oculus. An iconic image of Jeremy Bailenson wearing an Oculus Rift DK2 (Image taken from Medium). We were using something called Visa, which was a very low-level library language, very different from what Unity is right now. I learned how to do the coding.

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Training Study Machine Learning United States 522

The Ghost Howls

DECEMBER 2, 2022

base station tracking technology. The image above, clearly an homage to the legendary Unity Cube , demonstrates the position and orientation of optical sensors across different surfaces of the object… this would ensure that sensors are always available as the object is turned or moved. technology doesn’t always mix.

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Virtual Reality HTC Controllers Data 442

XR for Business Podcast

AUGUST 14, 2019

XR is no different, and VRdōjō founder Michael Eichenseer runs Alan through a few of the cardiovascular benefits to the technology. One example is retail employees. Everybody’s getting this interest in, “what can this technology do for my business? And that’s just the first six minutes! How can I use it?”

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Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

founder Michael Eichenseer runs Alan through a few of the cardiovascular benefits to the technology. One example is retail employees. Everybody’s getting this interest in, “what can this technology do for my business? I worked at their technology headquarters, and we did technology training for the employees.

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Tips Training Augmented Reality Exercises 78

The Ghost Howls

SEPTEMBER 24, 2019

So, I opened a chain of retail computer stores in the 90s, I ran a fairly large chain in Oregon with five computer stores and then in 2000 I started working in Silicon Valley doing electronics and engineering… and eventually, I got into doing consumer products. after that, I’ve always been a bit of an entrepreneur also. The Vive Wands.

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AR Augmented Reality Magic Leap Gaming 327