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Two New ‘Harry Potter’ VR Experiences Launch at Harry Potter New York

Road to VR

Two new Harry Potter VR experiences have launched at the Harry Potter New York retail location. ” Both Harry Potter VR experiences are priced at $34, and while tickets are technically available on the Harry Potter New York website , it appears that both VR experiences are completely sold out through August 15th.

New York 361
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Amazon Cancels Yet Another Hub Meant for the New York Metropolitan Area

GizModo VR

Amazon, like many folks still struggling to locate an affordable apartment in and around New York City, can’t find anywhere that will let it settle down. Now, the area across the bay is no longer so keen on letting the retail giant set up shop. First the company tried Queens , but found the neighborhood was too rowdy.

New York 111
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Macy’s Partners With Marxent For One Of The Largest VR Rollouts In Retail History

VRScout

This would be the largest VR roll-out in the history of retail. When Macy’s first opened their doors to the public in 1858 on the corner of 14th Street and 6th Avenue in New York City, no one would have guessed that the small dry goods store would evolve into one of the largest and most innovative retailers in the world.

Retail 307
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IKEA Built A Massive 19-Foot Bag With AR Capabilities

VRScout

The structure is meant to represent the company’s new brand platform, “Affordable Design. The Swedish furniture retailer has released numerous augmented reality (AR) experiences in the past, from an educational in-store game to a home decor app that allows you to “delete” furniture in your real-world space.

AR 381
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Puma Uses Zappar to Bring Web-Based AR Experience to Retail Store

Next Reality AR

When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.

Retail 195
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New York Attorney General Sues Amazon Over 'Flagrant Disregard' For Covid Safety

GizModo VR

Early on in the pandemic New York Attorney General Letitia James promised an investigation into Amazon’s safety practices and, by god, she delivered. Read more.

New York 131
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Puma Teams Up with Zappar to Bring Web-Based AR Experience to Retail Store

Next Reality AR

When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.

Retail 201