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Trends and predictions for XR in 2024

The Ghost Howls

So (a bit late) here you are a list of some of the most relevant XR trends to follow in 2024, with some predictions of what to expect next. The big players enter the field Google is back (Image by Samsung) One of the most encouraging signs of this new cycle is that all the big players are now in the immersive realities field.

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Top 5 E-Commerce AR and VR Trends To Follow in 2023

ARPost

Looking ahead to 2023, there are six exciting trends in the AR shopping space to keep an eye on. Companies like Google, Microsoft, Lenovo, and Vuzix are developing smart glasses to enhance the AR experience. This trend becomes possible thanks to avatar platforms and AR features such as image targets and body tracking.

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Spatial Beats: Apple VR, Google Poly & LBVR Hangs On

AR Insider

Between the $299 Oculus Quest, the death of the movie theater, and the COVID stigma on shared headsets, you’d think we wouldn’t be hearing much about this right now. Finally, why in the name of the geek gods is Google shutting down Poly? Google’s own Tilt Brush, an important content creation tool, relies on Poly.

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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

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With Facebook’s ????, Oculus Is Fending off Old Enemies, Former Friends, and New Foes

Road to VR

At Oculus Connect, the company’s annual developer conference, we got fresh insight into where Oculus is heading, and a new look at how Facebook’s money is funding battles on all fronts of the industry’s increasingly competitive landscape. Oculus Rift + Touch Price Cuts in 2017. Old Enemies – HTC. Launch – $800.

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Quest Dominated Black Friday Search Volume in the US, Tied PlayStation VR Worldwide

Road to VR

Though it’s Facebook’s newest headset, Oculus Quest may be the company’s most popular so far, at least as far as search volume is concerned. Released earlier this year, Oculus Quest has entered the fray and made a big splash. US search volume, Black Friday weekend 2019 | Data courtesy Google.

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Will M&A Accelerate AR?

AR Insider

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. Google isn’t as acquisitive for AR cloud endeavors (“ Internet of Places “), which build from existing Google Images and Street View data. In fairness, that’s not always the case. Ripple Effects.

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