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The Apple Effect: Magic Leap Founder’s Previous Company Launches App on Vision Pro

Road to VR

.” With the entrance of Apple Vision Pro, one such entity to follow suit is Stryker’s Mako , a robotic surgery group initially founded as a standalone company by Rony Abovitz, the founder and first CEO of AR unicorn Magic Leap.

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Norm Glasses Enter Expanding Market for Augmented Reality Eyewear

ARPost

It seems like just a short while ago augmented reality eyewear seemed like a thing of the distant future. There is now a growing market including Magic Leap , Epson, Nreal , ThirdEye , and now Norm. However, of those listed above, Epson and ThirdEye are intended for industry rather than the consumer market.

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Saudi Arabia’s Public Investment Fund Takes Control of Magic Leap

XR Today - Augmented Reality tag

To close 2022, Magic Leap’s leadership team underwent a major restructuring following a significant investment from Saudi Arabia’s sovereign wealth fund. The augmented reality (AR) headset manufacturer gained $450 million from the Saudi Arabian Public Investment Fund (PIF). A 16GB computing pack.

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Magic Leap 2 Review: A High-Spec Enterprise AR Headset

XR Today - Mixed Reality tag

Magic Leap 2 reviews have surfaced after the successor to the Magic Leap 1, which launched in the early 2000s, debuted in September this year. Unlike the second version, the first iteration spent most of its early years in stealth mode, teasing its Magic Leap 1 headset in 2018. Inside Magic Leap 2.

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How is Augmented reality Tranforming the Retail Industry?

XR Today - Augmented Reality tag

Augmented reality (AR) is an immersive technology that unlocks a variety of benefits for the retail sector. It is much easier to implement for shops, conferences, and expos than virtual reality (VR). Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this.

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Magic Leap to Launch in 19 Countries, Exec Says

XR Today - Mixed Reality tag

AR tech firm Magic Leap is set to launch in 19 countries across the world, Lisa Watts, Vice President of Product Marketing and Developer Programs for Magic Leap announced at the Immerse Global Summit (IGS) 2022 Europe on Madeira Island, Portugal. Magic Leap 2 stands on the shoulders of giants and the force.

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Google Releases AR Geospatial Creator for Unity

XR Today - Augmented Reality tag

Google has unveiled its Geospatial Creator for Unity platform, allowing developers to preview 3D assets via the Unity Editor. Viewing spatially-linked assets on a hyperrealistic 3D planet map, the toolkit powers ARCore and Photorealistic 3D Tiles via the Google Maps Platform, it said on its website.

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