Road to VR

OCTOBER 31, 2016

Business leaders gathered at this year’s Seattle based IMMERSE Summit ( previously Sea VR ) to explore how VR/ AR and Mixed Reality is transforming manufacturing, design, education, health and medicine and much more. SEE ALSO Madrona Venture Group on Why Seattle is a Hotbed for VR and AR. Patrick Eggen, Madrona Venture Group.

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ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. The most immersive enterprise AR device is now available. We’re on the cusp of another life-changing piece of technology and the race is on.

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The Ghost Howls

MARCH 4, 2019

Like every year, during this event we have seen some important AR news, but not that many, since the event was more focused on mobile phones than immersive technologies. Frontal view of the device (Image by Microsoft). The biggest news of the MWC for what concerns XR has been for sure the announcement of the HoloLens 2 by Microsoft.

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The Ghost Howls

SEPTEMBER 22, 2019

Another week, another roundup of amazing AR/VR news! but I have found some time anyway to read all the news I found about AR and VR and create this summary just for you! Not reading it would be a pity, so go on…. Facebook may be partnering with Luxottica to create consumer AR glasses. Top news of the week. Image by Ray-Ban).

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Road to VR

DECEMBER 24, 2016

recently confirmed a $30 million funding round led by Quanta and HTC. recently announced a $30 million Series C round of funding led by Quanta Computer, the world’s largest notebook computer ODM company, along with HTC and other strategic investors. We are very committed to AR/VR,” says David Chang, COO of HTC.

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The Ghost Howls

JANUARY 22, 2021

2021 is going to be an interesting year for AR. This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Can this count as AR having become mainstream?

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The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Mixed Reality as a milestone for AR glasses We are all seeing how every VR headset now has also mixed reality features.

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XR Today - Big XR News tag

MAY 16, 2022

Delta Reality is creating extended reality (XR) immersive experiences for global brands to accelerate virtual, augmented, and mixed reality (VR/AR/MR) adoption and assist firms in developing modern marketing strategies.

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The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). We are going on the road of courage chasing the light under drastic change and innovation together with the peers of the times!

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TechCrunch VR

NOVEMBER 7, 2021

Jacob Mullins is a managing director at Shasta Ventures, where he has invested in VR/AR since 2016. As an investor in VR and AR since 2016, I find it cautiously encouraging to hear all the talk of “metaverse” on trending business channels today. Jacob Mullins. Contributor. Share on Twitter. More posts by this contributor.

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UploadVR Between Realities podcast

OCTOBER 26, 2016

Microsoft’s play for command of next generation personal computing can be seen today with the announcement of a series of Windows-powered VR headsets starting at $300. This is not the case with the headsets on the way from Microsoft’s partners. “The strategy has become clear.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Extended reality, in the form of AR, VR, and MR, has shown significant potential for this landscape. What’s more, Meta’s AR-enhanced advertising options allow companies to promote their unique experiences across social media channels like never before.

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Tech Trends VR

FEBRUARY 13, 2020

That’s the consensus that seems to emerge from “Top 2020 Trends: Enterprise AR & VR” a report published today by Unity Technologies, where 15 industry experts (yours truly among them) outlined how Mixed Reality (or XR depending on what flavor acronym you favor) will supercharge and transform the world of work. Look no further!

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TechCrunch VR

MAY 31, 2023

The first metaverse that gains real traction is likely to be the last,” Oculus exec Jason Rubin wrote in a 50-page internal document laying out the strategy. “We Image Credits: TechCrunch When HTC began imagining life after the smartphone, it looked a lot like VR. The company believed it had purchased a front row seat to the future.

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ARPost

JUNE 5, 2023

The “Building Open Standards for the Metaverse” panel moderated by Moor Insights and Strategy Senior Analyst Anshel Sag brought together XR Safety Initiative (XRSI) founder and CEO Kavya Pearlman, XRSI Advisor Elizabeth Rothman, and Khronos Group President Neil Trevett. What is hard in optical AR is easy in passthrough and vice versa.

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The Ghost Howls

OCTOBER 17, 2019

And as I promised you, I’m sharing with you all my impressions , so you will feel as if you were here with me… Today I will talk with you about the WCVRI event, the RealMax AR glasses and the Droolon F1 eye tracking accessory! But it was delicious, so the “yes yes” strategy is paying off. Hands-on Realmax AR glasses.

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Tech Trends VR

AUGUST 20, 2018

Recently unveiled updates to Microsoft’s social VR platform will allow anyone to build customizable VR spaces. The two new world-building kits are based on Altspace’s most popular environments: Campfire and Alien World / Origin but Microsoft says they’re aiming to release more kits soon, as well as allowing for more customization options.

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XR Today - VR Headsets tag

OCTOBER 31, 2023

Last week, Augmented World Expo EU (AWE) 2023 hosted its yearly event highlighting recent innovations in enterprise-grade AR/VR/MR solutions, as well as related emerging technology such as genAI, digital twins, and geospatial tech. The firms are collaborating to improve the opportunities for leveraging AR wearables in the workplace.

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UploadVR Between Realities podcast

MAY 14, 2017

Microsoft is partnering with manufacturers like Acer, Lenovo, and HP to create a new line of virtual reality headsets. These devices will be competitively priced, at around $300-$400 each or less, but comparatively, as capable as the highest quality headsets on paper: the Oculus Rift and HTC Vive. What do you think?

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The Ghost Howls

OCTOBER 16, 2022

The Touch Pro controllers can also be bought separately: they are compatible with the Quest 2, and you can buy them for $300 (so it is more or less like buying a new Quest 2). Prices of everything related to this device are very high: like all prosumers/enterprise gadgets, everything is sold at a premium. Partnership with Microsoft.

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Tech Trends VR

DECEMBER 19, 2019

At this year’s year’s E3 conference, Facebook’s Vice President of Special Gaming Strategies Jason Rubin told audiences that the Oculus Quest was seeing “console-like” engagement from users, selling $5 million worth of content in first 2 weeks since the device started shipping back in May. HTC Vive Retires.

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Digitalnauts

NOVEMBER 16, 2021

WHAT IS XR (VR/MR/AR)? XR, or Extended Reality, is an umbrella term for a variety of immersive technologies including VR (Virtual Reality), MR (Mixed Reality) and AR (Augmented Reality). In a Virtual Reality experience users are fully immersed in a simulated digital environment, shutting out the physical world. What is XR?

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ARVR

DECEMBER 11, 2020

Facebook came with the Oculus Quest 1 & 2 , then Microsoft with the Hololens2 with hand tracking capabilities; but there are limitations in dealing with occlusions and in tracking outside the camera’s field of view on the headset. VRFree System by Sensoryx Trending AR VR Articles: 1. Don’t forget to give us your ?? !

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The Ghost Howls

MARCH 2, 2020

This roundup of the most important AR/VR news of the past week comes out with a little delay since I’ve been very busy with my development job, and I’ve also a damn cold that doesn’t make me feel very well (but it’s no coronavirus, don’t worry :D). HTC Vive releases Cosmos Elite, two models of Vive Pro Eye and creates some confusion.

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The Ghost Howls

SEPTEMBER 24, 2019

Jeri has been in the R&D of Valve Software when Abrash was still there, so she knows a lot about AR and VR. Part of all of this is merit of Jeri (Image by HTC). After Valve, I started an AR company called CastAR where we were doing augmented reality very similar to the technology we’ll be talking about today.

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The Ghost Howls

JANUARY 27, 2020

Plus, if you are in Karlsruhe, I’ll be attending the LEARNTEC event and I’ll be there on Thursday morning… if you’re there, we can meet! That said, let’s have a look at this interesting week in AR and VR. Or that Microsoft is working on a new reference design that fixes the issues of the first one?

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The Ghost Howls

MARCH 26, 2018

So, are you ready? HTC has finally revealed the price of the Vive Pro : it will cost $799 just to have the headset (no controller and no base stations, so you must already have a Vive 1 kit) and will be available for pre-orders since April, 5th. Let’s start! Vive Pro price and release date.

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AR Magic Leap Oculus Virtual Reality 165

The Ghost Howls

JUNE 4, 2023

Because if Apple is just going to repeat the same use cases of the HTC Vive and Meta Quest 2, but selling it at $3000, it is just going to fail spectacularly. That’s why the headset should be available by the end of the year, and my bet is that Apple is trying to have it ready before the holidays. But the big question is the “how”.

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The Ghost Howls

OCTOBER 2, 2023

I’m a big fan of passthrough AR, and the fact that the reviewers highlighted how the quality of this passthrough is high, makes me excited. I think Meta hopes to reinvigorate the sales with the new headset… let’s see if this strategy is going to pay off. This is a huge problem for Meta, which subsidizes hardware with software sales.

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XR Today - Mixed Reality tag

AUGUST 30, 2022

The platform, which is compatible with major immersive tech providers such as Magic Leap, Meta Platforms, Microsoft HoloLens, Apple, HTC VIVE, Ready Player Me, and Google recently provided the University of Glasgow with an EON-XR Centre to train and engage students with the XR tool.

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XR Today - VR Headsets tag

MAY 18, 2022

The virtual studio environment provides support for AR filters, augmented reality interactions, and virtual reality spaces where you can give your customers a behind-the-scenes experience of your latest product and service. Microsoft is gaining ground as one of the leaders in the Mixed Reality landscape for a reason.

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The Ghost Howls

AUGUST 24, 2020

That’s why even Microsoft took Epic’s stances : Microsoft uses UE4 to develop some products also for Apple devices, and this decision hurts also its business. More info (Apple threatens Epic) More info (Microsoft files an official support for Epic). The same on Twitter. Other relevant news. This is huge.

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The Ghost Howls

AUGUST 16, 2020

The HTC Cosmos Play will be an enterprise headset. HTC has confirmed this week to Upload VR that the upcoming Cosmos Play will be an enterprise headset devoted to museums and educational institutions. Now HTC has changed its mind, and the Play has become an enterprise headset. Watch Microsoft Office in XR.

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XR Today - Mixed Reality tag

NOVEMBER 16, 2022

Extended reality (XR) has gained a lot of attention over the last few years as companies worldwide have begun investing in virtual, augmented, and mixed reality (VR/AR/MR) solutions. billion in VR and AR solutions, indicating an upward trend in demand for XR technologies. Firms should assess their situation before investing in XR.

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Tech Trends VR

SEPTEMBER 26, 2019

As researchers continue to push the boundaries of what is possible and companies like Microsoft prototype new haptic devices, we can probably look forward to a near-future where the virtual world will not only look realistic, but also feel real to all our senses. The Louvre, for example, has been using AR as early as 2015.

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The Ghost Howls

MAY 25, 2020

This may be Apple’s strategy to make people wear something on their head while they wait for a more complex headset. More info (Jon Prosser’s video) More info (Apple’s proprietary QR Codes) More info (Steve Jobs AR glasses). There’s a speech at AWE held by Microsoft and HP on 28th , so this may be a good moment for the launch.

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The Ghost Howls

APRIL 26, 2021

As always, they’re doing a great job not only with the product but also with the communication strategy. In an interview on Protocol, the CEO of the AR company Peggy Johnson has announced that the new device, that will be dubbed “Magic Leap 2” will be half of the size, weigh 20% less, and have double the field of view than Magic Leap One.

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