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Google Partners With Magic Leap to Secure Key Tech for AR Headsets

Road to VR

.” The move shows Google seeking to gain ground to keep up with the likes of Meta, Apple, and others in a race to control the AR headset market. While consume VR headsets have been around for years now, none of the world’s major technology companies have launched consumer-focused AR glasses.

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Google Poly Editor Gives Brands More Control Over Their Immersive Ads

VRScout

Originally announced earlier this summer alongside the reveal of Swirl, Google’s new mobile web-based immersive display format, the company this week confirmed the launch of its new 3D editor for the Google Poly 3D platform that offers brands a host of new options and abilities for customizing their web-based immersive advertisements.

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5 VR Accessories You Need for the Next-Level Immersion

ARPost

You need it for some blockchain games, metaverse, or simply if you want to shop at an immersive virtual store. However, there are some limitations to VR as it exists currently. This can make the experience less immersive and enjoyable. 5 VR Accessories for More Immersive VR Experiences. Meta Quest 2 Controllers.

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AR Opera Glasses Could Change Broadway Forever

VRScout

Immersive technology brings the stage to life like never before. Students from the South Korean Hongik University have developed a pair of reimagined 19th-century opera glasses that utilize AR technology to immerse spectators in Broadway shows in a variety of unique and imaginative ways. Image Credit: Jaeyoung Cho.

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AR Brings Dungeons & Dragons To Life IRL

VRScout

The new Dungeons & Dragons film is getting rave reviews from both critics and audiences and ARcana , a new augmented reality (AR) powered D&D experience, is coming soon to smartphones and tablets. You can watch the action unfold from above or zoom in to immerse yourself in the campaign from a street-level perspective.

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How Audi Used AR Tech To Build Its New Concept Car

VRScout

Immersive technology could play a major role in the future of automotive manufacturing. Earlier this year we reported on the Audi activesphere , a unique concept vehicle featuring a virtual user interface powered by augmented reality (AR) technology. For more information check out the full update here.

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Avantis Deploys Immersive Learning Service Across US K-12 Schools

XR Today - Virtual Reality

This week, Avantis, a UK-based immersive learning firm, partnered with the Saint Louis Public Schools (SLPS) district to integrate its ClassVR service into 17 education institutions. Moreover, according to Avantis, this gives the 17 schools “thousands” of AR and VR learning content from its ClassVR service.

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