ARPost

JULY 21, 2023

Apple’s entrance into the XR space via their announcement of the Apple Vision Pro was one of the most anticipated events in recent XR history. Years of Watching Apple Neso Brands is an investment company specializing in tech-augmented eyewear. Somehow I’ve been following it for the last seven years,” said Almeida.

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Upload VR

MAY 22, 2023

Meta is in talks with Magic Leap over a potential "multiyear agreement", the Financial Times reports. The original Magic Leap One launched in 2018 as the first AR headset available to consumers, priced at $2300. That IP could include some of the company's augmented reality (AR) waveguide patents.

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Road to VR

MAY 15, 2023

Palmer Luckey, the founder of Oculus who left the company in 2017, appears to have insider knowledge of upcoming Apple XR headset, which is expected to be unveiled at its Worldwide Developers Conference (WWDC) next month. To Luckey, Apple’s hotly awaited entrance into the space is apparently “so good.”

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Road to VR

JUNE 20, 2023

Apple has confirmed that Safari on Vision Pro will support WebXR, a web-standard that allows immersive experiences to be delivered through the browser. In a somewhat surprising move, Apple confirmed that Safari on Vision Pro will support WebXR. But now Apple has confirmed that Safari on Vision Pro will indeed support WebXR.

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The Ghost Howls

NOVEMBER 6, 2018

I thought it would have taken me a lot before I would be able to try the Magic Leap One , but luckily this has not been the case. At a certain point, I asked him: “oh, you said me that you have tried Magic Leap… how is it?” The three component of the Magic Leap One. I was amazed.

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Road to VR

MARCH 1, 2019

Magic Leap is giving away serious cash to developers this year through their Independent Creator Program , which has earmarked an “eight-figure” number destined to fund app developers working in gaming, entertainment, collaboration, productivity, and more. Magic Lines. – – — – –. Productivity. Documentary.

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Road to VR

APRIL 8, 2019

AT&T and Magic Leap formed a partnership last year which looked a lot like the one between Cingular (now merged with AT&T) and Apple which led to the launch of iPhone. Magic Leap’s marketing for its first AR headset, the Magic Leap One ‘Creator Edition’, has been… curious, to say the least.

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XR Today - Mixed Reality tag

NOVEMBER 10, 2023

As 2024 rounds up, the XR world is prepping the year’s final announcements and events, leading to massive showcases that will shake up the industry next year. Moreover, Elizabeth Hyman, Chief Executive of the XR Association , explained that 2023 had become an “important year for the industry.”

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Road to VR

JULY 11, 2018

Magic Leap today announced that AT&T, one of the leading cellular carriers in the US, has invested in the company and solidified a partnership making AT&T the “exclusive wireless distributor of Magic Leap products for consumers in the U.S.” Cingular merged with AT&T in 2007.

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XR Today - Big XR News tag

APRIL 28, 2023

The company faces increased competition from other VR and AR companies, such as Sony and Apple. At the time, Satya Nadella, Chairman and Chief Executive of Microsoft, said that the gaming industry plays a “key role in the development of Metaverse platforms.” Microsoft first announced its acquisition in 2022.

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Upload VR

JUNE 6, 2023

Believers in virtual and augmented reality found themselves sleepless and stirring on the eve of Apple's keynote address at WWDC23. As the moment drew near for the 10 am Pacific keynote from Apple, people watched who had bet their livelihoods on the belief that one day we'll wear glasses that are personal computers. Apple Vision Pro.

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Road to VR

MAY 18, 2022

Apple is a notorious black box when it comes to internal projects, although sometimes details based on supply chain rumors shed a sliver of light on what might be happening with the company’s AR/VR headset behind closed doors. The report says Cook “rarely visits the group at its offices away from the main Apple campus.”

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VRScout

JULY 12, 2021

Tech giants such as Apple, Google, Facebook and Microsoft have invested heavily into AR, VR and MR to speed up mass adoption through both hardware and software solutions.” Our solutions create value for the gambling industry and offer competitive differentiation to attract new Generation X, Y and Z players worldwide.”.

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The Ghost Howls

JUNE 6, 2022

Apple WWDC may reveal something about Apple’s upcoming headset. Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).

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ARPost

JULY 16, 2019

The Healthcare Industry, VR, and AR. The interviewees discuss how they bring AR and VR tech into the healthcare industry. The wireless consumer and enterprise VR headsets are now available and are a major breakthrough product for all industries. See Also: Virtual Reality in Senior Care Communities: What Are the Benefits?

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XR Today - Augmented Reality tag

SEPTEMBER 1, 2023

Apple has been working on its plans to create an augmented reality (AR) windshield, according to new documents. In recent filings with the US Patent and Trademark Office (USPTO), Apple has begun working on designs for the AR interface. Apple ‘s new patent reveals an #AugmentedReality display system for vehicles.

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XR Today - Mixed Reality tag

JUNE 5, 2023

Revealed after the announcement of Apple’s Reality Pro headset, the new offering will allow users to store, collaborate, and preview a host of 3D formats. Other file types supported on the platform include RAW files, including Blackmagic Design RAW, Apple ProRes RAW, and ARRIRAW. This is compatible with Opera Cryotp Browser.

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XR Today - Augmented Reality tag

JANUARY 23, 2024

Moreover, the CEO explained how the deal with AI Safer “showcases the global scale of our technology and the continued increase in demand we’ve been seeing throughout the world for various use cases and industries.” Speaking on its work with Apple, CEO Gappelberg also added: The long awaited Apple AR glasses are here!

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XR Today - Virtual Reality

NOVEMBER 29, 2023

At the start of the year, the technology industry faced layoffs as some major firms, such as Meta, started 2023 cautiously. Despite the 2022 Metaverse boom that swept imagination and scepticism equally, 2023 was tough during H1 for the immersive industry. However, the narrative quickly switched towards the middle of the year.

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XR Today - Mixed Reality tag

JUNE 8, 2023

The global industrial extended reality (XR) market is expected to reach $60 billion by 2030, findings from ABI Research revealed this week. ABI’s Enterprise and Industrial XR Training report found that enterprises have been increasingly tapping virtual and augmented reality (VR/AR) devices over the last five years.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Apple has already sold 200,000 devices in the first week, which is impressive. However, the optics are positive for now in terms of enterprise and consumer XR markets. This has peaked the interest.

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XR Today - Mixed Reality tag

FEBRUARY 2, 2024

Here is it, today, the Apple Vision Pro finally falls into the hands of US customers. With much said about the headset and hype at an all-time high, the fallout of such a monumental device release could create shockwaves across the industry, bringing many fresh eyes and investments to the space.

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ARVR

AUGUST 23, 2022

Enterprise spending holds a commanding 95 percent revenue share today, driven by productivity gains in industrial settings, where AR’s line-of-sight guidance achieves operational efficiencies. In that light, its appeal will lie in elegant integration with other Apple hardware and wearables. Think of it like the iPhone 1?—?evolving

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ARVR

FEBRUARY 1, 2023

Apple of My Eye But the big topic on everyone’s mind when it comes to AR glasses is Apple’s rumored entrance. Those hopes were scattered in the past few weeks as Bloomberg reported that Apple’s AR glasses plans may be delayed or shelved. Given that, what are all the rumors about an Apple headset launching in Spring 2023?

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Tech Trends VR

FEBRUARY 24, 2019

In spite of the fact we’re joking around and playing Angry Birds on Magic Leap, the whole thing feels very grown up, in the sense that these guys are in this for the long haul, and so, they reckon, is the business of making Mixed Reality.

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XR Today - Mixed Reality tag

JUNE 1, 2023

Industry conversation on the Metaverse and XR has also fuelled discussions across the Augmented World Expo (AWE) USA 2023. Following mainstream media coverage of the Metaverse, stating that it was ‘dead’ and no longer viable, companies and experts across the industry have begun pushing back against the mainstream narrative.

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ARPost

NOVEMBER 10, 2022

A look around the media landscape will make it clear that virtual reality has become a major player in the music industry and virtual concerts are on the rise with performances by mainstream artists in popular games and other platforms. Possibility for a New Mode of Discovery.

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VRScout

SEPTEMBER 8, 2018

The same is true of the VR industry. After the release of Magic Leap One earlier this month – the most anticipated launch in the sector – the industry’s best minds have shifted to content. . Magic Leap is tackling this as a humble start up with $2.3B. Now, the hardware cycle is drawing to a close.

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ARPost

JULY 13, 2020

Thus, the latest enterprise AR trends represent a topic of interest for management teams across various industries. AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare. And for good reason. Consumers love AR as part of their shopping experience.

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ARPost

DECEMBER 10, 2022

While almost all non-Apple mobile devices run Android, it is also the backbone of many XR headsets.). For example, Magic Leap has had a partnership with Google Cloud for the past year now. Right now, a lot of cloud services serve industry – where it is doing very impactful things for industry.

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ARPost

NOVEMBER 11, 2022

It was also an explosive opportunity for the immersive tech industry with many promoting the metaverse as the new office water cooler. Sixty-one percent of respondents trust Microsoft, 58% trust Google, 57% trust Apple, and 36% trust Meta. Most have never heard of other immersive tech companies like Magic Leap and NVIDIA.

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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XR Today - Mixed Reality tag

MAY 30, 2023

As WWDC approaches, Apple continues to drop hints, leading spectators to assume an immersive device is coming that continues the transformative firm’s track record of distributing game-changing consumer hardware. An XR device from Apple could be massive. This month is proving a pivotal moment in the XR consumer landscape.

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XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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XR Today - Mixed Reality tag

MARCH 21, 2023

Numerous headsets from Apple, Meta Platforms, Magic Leap, and others have faced setbacks over the last few years but remain persistent. Apple’s venture into MR hardware has proved challenging but remains a key focus of the Cupertino-based firm as it aims to release the product this year.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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