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Meta Wants to Beat Google at its Own Game with Horizon OS

Road to VR

This puts Meta in an entirely new position as a platform holder, as it now seems the company is trying to beat Google at its own game. Apple vs. Microsoft. Apple vs. Google. And you know what, it just might win. It’s a tale as old as time.

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HoloLens Optics Chief Joins Google Amid Reported Push for Upcoming Google AR Headset

Road to VR

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

Google 354
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Spatial Beats: Apple VR, Google Poly & LBVR Hangs On

AR Insider

How many XR headsets is Apple working on, and when can we get our hands one them? Finally, why in the name of the geek gods is Google shutting down Poly? Google’s own Tilt Brush, an important content creation tool, relies on Poly. Tilt Brush co-creator Patrick Hackett just left Google, too. Not a good sign.

Apple 289
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Big XR News from Meta, Apple, Microsoft, and OpenXR

XR Today - Mixed Reality tag

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meanwhile, Osso VR has launched its Healthcare XR training service for the Apple Vision Pro.

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The XR Week Peek (2023.08.28): Quest 3 unboxing leaked, Samsung+Google headset situation is blurry, and more!

The Ghost Howls

The first huge leak we had this week was a full unboxing video of the device. This time was not some hotel employees finding some random Quest boxes, but a n anonymous guy uploading the unboxing video on Reddit. The video was later republished by “VR Panda” on Twitter.

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Analysis: Meta opens up its walled garden to become the Android of XR

The Ghost Howls

Zuck’s genius move before Google I/O I was kinda shocked reading this piece of news, but I was also quite happy because I’m all in for open platforms, and seeing finally Meta breaking the walls of its walled garden is for me a good thing. And with the operating system comes also Meta’s store.

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Big XR News from Apple, Microsoft, and SPIE

XR Today - Mixed Reality tag

Here is it, today, the Apple Vision Pro finally falls into the hands of US customers. Alongside Apple’s XR device debut, other firms, from Zoom to Microsoft, are jumping on the spatial computing bandwagon. Will Apple remain a prominent figure in the XR device marketplace, or will another firm stand tall?