XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. Austin: Thank you for having me, excited to be here.

Austin 60

Austin Google AR Examples 60

AR Insider

MAY 6, 2020

While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens. Just imagine a world where Siri, Alexa and Google Assistant have bodies. 8 called Spatial& Spatial& creates immersive retail experiences by tapping into the emotional power of VR.

AR 381

AR Examples Data Head Mounted Display 381

ARVR

JANUARY 21, 2022

This past year, Google introduced a few new features for ARCore such as recording and playback APIs. Back in 2020, Google announced the development of an AR-based microscope for the Department of Defense (DoD) to improve the accuracy of cancer diagnosis and treatment. However, AR in retail doesn’t stop at navigation in 2022.

Augmented Reality 245

Augmented Reality Trends Immersion AR 245

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. Is this a job for Google Glass? Charlie: Yeah it’s Google Glass. Google put in 500 million dollars.

AR 78

AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. Is this a job for Google Glass? Charlie: Yeah it’s Google Glass. Google put in 500 million dollars.

AR 78

AR Magic Leap Augmented Reality Course 78

The Ghost Howls

JANUARY 11, 2022

The expected retail price is $299, with the gloves coming in 3 sizes: Medium, Large, and Extra Large. The first one is from Panasonic : the windshield features an eye-tracking system, and can so detect where are the eyes of the driver. Oculus Quest 2 ) to know the pose of the fingers. It is very interesting.

AR 542

AR Haptic Las Vegas HTC 542

XR Today - Mixed Reality tag

JUNE 13, 2023

Additionally, sports, retail, logistics, healthcare and, more recently, financial services will lead the way. They continue to support and collaborate with outside companies, of course — you’ll probably be able to use Google Maps on the Vision Pro, for example — but I wouldn’t expect the competitive atmosphere to change much.

Industry 86

Industry Apple Unity North America 86

XR for Business Podcast

AUGUST 7, 2019

If you put it into Google Cardboard mode, where you put the phone into a viewer, this cube comes to life in your hands, and they’ve done it really elegantly. We’ve made some retail things for it, but it’s a beautiful, elegant solution. I think there’s going to be some great opportunities in retail.

United States 78

United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

If you put it into Google Cardboard mode, where you put the phone into a viewer, this cube comes to life in your hands, and they’ve done it really elegantly. We’ve made some retail things for it, but it’s a beautiful, elegant solution. I think there’s going to be some great opportunities in retail.

United States 78

United States Conference China Training 78

UploadVR Between Realities podcast

JANUARY 14, 2017

I opened up retail computer stores after that, at the height of the internet boom in 1995. GB: Google Glass. I look at Google Glass and it was really interesting. Question: In retail, you have to be very quick, or customers are just gone. Or it’s a Google problem. Jeri Ellsworth: I’m an inventor.

Augmented Reality 100

Augmented Reality Gaming AR Machine Learning 100

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 7, 2019

If you put it into Google Cardboard mode, where you put the phone into a viewer, this cube comes to life in your hands, and they've done it really elegantly. We've made some retail things for it, but it's a beautiful, elegant solution. I think there's going to be some great opportunities in retail. Really simple.

United States 60

United States Conference China Training 60

XR for Business Podcast

JUNE 23, 2020

Today we're speaking with Martin Enthed, digital manager at IKEA Communications, who's also part of the IKEA Digital Lab, looking five to seven years out into the future of how we bring retail to the masses. The HTC Vive Pro has eye tracking-- or the new one has eye tracking. Apple bought SMI. Alan: It's coming.

AR 78

AR Eye Tracking Tools Apple 78

XR for Business Podcast

JUNE 23, 2020

Today we're speaking with Martin Enthed, digital manager at IKEA Communications, who's also part of the IKEA Digital Lab, looking five to seven years out into the future of how we bring retail to the masses. The HTC Vive Pro has eye tracking-- or the new one has eye tracking. Apple bought SMI. Alan: It's coming.

AR 78

AR Eye Tracking Tools Apple 78

Hypergrid Business

AUGUST 3, 2017

And earlier this month, Google released Blocks , which is a prim-based building tool for virtual reality. Google did release a prototype of a multi user Tilt Brush last fall, but there’s no word yet when it will actually be available. And there’s no in-world equivalent of Google search. Advertising and marketing.

Virtual World 81

Virtual World Virtual Reality Virtual Environment Video 81

XR for Business Podcast

JULY 15, 2019

The big entities; the Googles, Microsofts, where we would hold our event, as well as the whole investment community. DJ: They’ve done some wine labels, AR work, some retail work, some VR activations for trade shows; again, very varied. So we’re now the, I believe, the second-largest VR meetup in the world. Alan: Very cool.

Groups 78

Groups Training New York Augmented Reality 78

XR for Business Podcast

JULY 15, 2019

The big entities; the Googles, Microsofts, where we would hold our event, as well as the whole investment community. DJ: They’ve done some wine labels, AR work, some retail work, some VR activations for trade shows; again, very varied. So we’re now the, I believe, the second-largest VR meetup in the world. Alan: Very cool.

Groups 78

Groups Training New York Augmented Reality 78

XR for Business Podcast

JUNE 23, 2020

Today we're speaking with Martin Enthed, digital manager at IKEA Communications, who's also part of the IKEA Digital Lab, looking five to seven years out into the future of how we bring retail to the masses. The HTC Vive Pro has eye tracking-- or the new one has eye tracking. Apple bought SMI. Alan: It's coming.

AR 60

AR Eye Tracking Tools Apple 60

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. We tested things with eye tracking for a variety of reasons. Stefan: Yeah, I loved the stores, the whole retail experience. We tested wristbands. It was so good.

AR 78

AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. We tested things with eye tracking for a variety of reasons. Stefan: Yeah, I loved the stores, the whole retail experience. We tested wristbands. It was so good.

AR 78

AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

JULY 8, 2019

Think of retail, for example, where everything’s moving around. If you’re trying to look at a planogram section of a retail space, you need to dynamically be able to compute what’s there, what’s not there, whether things are in the right place. Google, about a month ago, announced their AR navigation system.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

JULY 8, 2019

Think of retail, for example, where everything’s moving around. If you’re trying to look at a planogram section of a retail space, you need to dynamically be able to compute what’s there, what’s not there, whether things are in the right place. Google, about a month ago, announced their AR navigation system.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. We tested things with eye tracking for a variety of reasons. Stefan: Yeah, I loved the stores, the whole retail experience. We tested wristbands. It was so good.

AR 60

AR Controllers Gesture Control Head Mounted Display 60

XR for Business Podcast

DECEMBER 29, 2020

But now expanding that, that whole gaming idea and bringing it into retail. Balenciaga just did this amazing 3D retail experience. And it's a super powerful chip that will allow you to have AI built in for facial tracking and object recognition in these types of things, but also allow you to have-- I think it's up to seven cameras.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

But now expanding that, that whole gaming idea and bringing it into retail. Balenciaga just did this amazing 3D retail experience. And it's a super powerful chip that will allow you to have AI built in for facial tracking and object recognition in these types of things, but also allow you to have-- I think it's up to seven cameras.

Machine Learning 78

Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

But now expanding that, that whole gaming idea and bringing it into retail. Balenciaga just did this amazing 3D retail experience. And it's a super powerful chip that will allow you to have AI built in for facial tracking and object recognition in these types of things, but also allow you to have-- I think it's up to seven cameras.

Machine Learning 60

Machine Learning Education Apple Technology 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

UploadVR Between Realities podcast

OCTOBER 25, 2016

But because you’re much likelier to hear about VR today, especially this month with the launches of Playstation VR, Google Daydream, and Oculus Touch, AR can feel distant and overhyped. Today, that would include things like LinkedIn, their tweets, Instagram photos, significant Google search results, and more.

Augmented Reality 100

Augmented Reality AR Groups Training 100

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

The Ghost Howls

AUGUST 25, 2022

Google searches are very revealing. The retail partnership with Amazon would alleviate my latter concern, as a regular Amazon customer, this fills me with confidence. Pimax 8K Kickstarter campaign (Image by Pimax on Kickstarter, provided by Rob Cole).

Controllers 349

Controllers Haptic Amazon Software 349

XR for Business Podcast

AUGUST 14, 2019

One example is retail employees. And the next generation of headsets that will come out in the next 24 months will all have eye tracking and head tracking. And one of the… I don’t know how many names I should name, but there’s definitely a large company here in KC that uses VR for training employees.

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

One example is retail employees. And the next generation of headsets that will come out in the next 24 months will all have eye tracking and head tracking. And one of the… I don’t know how many names I should name, but there’s definitely a large company here in KC that uses VR for training employees.

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

One example is retail employees. just in this very short, six-minute conversation that we've been in here, you've talked about VR being used for design, and for previsualization, and for training in retail. And the next generation of headsets that will come out in the next 24 months will all have eye tracking and head tracking.

Tips 60

Tips Training Augmented Reality Exercises 60

XR for Business Podcast

SEPTEMBER 27, 2019

It was 2015, right after Google Glass, quote/unquote failed. Lowe’s, retail. Wayfair, retail again. So I know AGCO is using Google Glass all over. One of them that I was reading was “ Home on the VRange: Immersive Technology in Residential Retail. Google has some easy tools. You got Pfizer.

Machine Learning 78

Machine Learning Training Wearables AR 78