ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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ARPost

FEBRUARY 27, 2023

Day One The first day of AWE always starts with an opening keynote from event founder Ori Inbar. Day Two Day two only has one proper keynote scheduled, this time with Magic Leap. Last year, the company’s Head of Product Management, Jade Meskill, took the stage to talk about the Magic Leap 2 and “augmented enterprise.”

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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XR for Business Podcast

JANUARY 6, 2020

Until recently, Brian Kane has been highlighting more experiential demos - like one that puts a porthole to the ocean in your living room - to highlight the power of the Magic Leap, and of spatial computing in general. Magic Leap is one of these Magic Leap devices, you put it on, and your whole world is spatial computing.

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The Ghost Howls

JUNE 6, 2022

Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. I’ll be on a plane when the event will be held, so please be disappointed in my place of the fact that no headset has been announced!

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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XR Today - Mixed Reality tag

JANUARY 31, 2023

pic.twitter.com/anIIEc0UhU — Rajesh Narayanan (@RSN_Office) January 30, 2023 Informa Markets sponsored the event, which hosted over 53,000 attendees across 184 nations last year. Stake in Magic Leap Riyadh also acquired a majority stake in Magic Leap, allowing the firm a seat on the board of directors.

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The Ghost Howls

OCTOBER 18, 2018

I’m very happy to talk about a very important event that will take place very soon in my city of Turin (Italy): the VIEW Conference. It is a very high-quality event, with keynotes, workshops, and talks held by people of top-notch importance (Award winners, people from Ubisoft, EA, Netflix, Pixar, and various other major companies).

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XR Today - Mixed Reality tag

APRIL 1, 2023

During the group’s annual meeting in Davos 2022, WEF outlined a new initiative titled “ Defining and Building in the Metaverse ”. The new program aims to bring together leading voices from across the policy, academia, private, and civil society landscapes to help formulate a new strategy for the future of digital interactions.

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ARPost

APRIL 13, 2020

Hopefully, the world will be back together by then but the event is still going to be entirely online. While missing the social aspect is regrettable, the meat of the XR technology event is hearing people talk, and that can be done from anywhere. That means that we have special access to the speakers from the XR technology industry.

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The Ghost Howls

APRIL 26, 2021

As always, they’re doing a great job not only with the product but also with the communication strategy. Expect next week a summary of how the launch of The Unity Cube has been; This Thursday I’ll be the co-host of our monthly “Awe Nite Florence” event series, which this April will talk about Location-Based VR! Image by Magic Leap).

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Tech Trends VR

AUGUST 12, 2019

We will be joined by Michael Haddad (Augmented Beauty US Director, L’Oréal), Jasper Krog (Senior Global Digital Innovation Manager, NIVEA), Max Andaker (Digital Innovation Manager, Nestlé Silicon Valley Innovation Outpost), Cathy Hackl (Enterprise Director, Magic Leap) and Terry Schussler, Director, Immersive Technology, Deutsche Telekom).

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Retail Magic Leap San Francisco Trends 257

XR Today - Mixed Reality tag

JANUARY 8, 2024

Goertek XReal Lenovo Iristick Vuzix Magic Leap XYZReality Longan Vision Rokid ThirdEye Google Toshiba Epson RealWear Microsoft Lumus TCL RayNeo Goertek Offering a variety of extended reality products for virtual and augmented experiences, Goertek has a range of smart glasses included in its portfolio.

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XR Today - Mixed Reality tag

DECEMBER 12, 2022

EndeavorXR is a strategy and consulting firm for virtual and augmented reality (VR/AR) solutions and symbiotic frontier technologies. Many companies aimed to determine their future products and services, outline benchmarks, and apply their strategies to the “real-world limitations of [Web3] technology.”

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ARPost

NOVEMBER 20, 2019

See Also: Instagram’s New AR Features Will Force Brands to Change Strategy. ” eyecandylab is a startup in kind of the sense that Magic Leap is a startup. Instead of imagining tee-shirt clad coders in a rundown studio, imagine a team of industrious, energetic professionals appearing at event such as AWE , and CES.

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Tech Trends VR

AUGUST 30, 2019

With NIVEA, L’Oreal, Deutsche Telekom, Nestlé and Magic Leap. Tech Trends offers a broad range of Digital Consultancy services to guide companies, individuals and brands in effectively leveraging existing and emerging technologies in their business strategy. With Charlie Fink, HP, Black Box VR and VRstudios.

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San Francisco Healthcare Trends Retail 244

XR Today - Big XR News tag

MAY 16, 2022

Delta Reality is creating extended reality (XR) immersive experiences for global brands to accelerate virtual, augmented, and mixed reality (VR/AR/MR) adoption and assist firms in developing modern marketing strategies. event this March, hosted by its Immerse Global Summit division. The news comes after the VRARA held its Metaverse 2.0

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XR Today - Mixed Reality tag

MAY 4, 2023

Currently, Iristick is investing in a global distribution strategy to expand its reach in the market. Read up on the latest news here. Latest Vuzix News Magic Leap Magic Leap specializes in the creation of AR and MR solutions, for enterprise users. Vuzix won numerous awards at CES 2023 this year.

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XR Today - Mixed Reality tag

SEPTEMBER 7, 2022

Nathan Pettyjohn, Founder and CEO of the Immerse Growth Network and Founder and President of the VR/AR Association (VRARA) , discussed with XR Today the Immerse Global Summit 2022 Europe , an industry-leading event set to take place in Madeira Island, Portugal, which will allow tech firms to showcase their efforts to reach such a milestone.

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The Ghost Howls

SEPTEMBER 7, 2020

I think this new pricing strategy is very important: $299 has historically been considered as the golden price to start getting mainstream adoption , and Facebook proposing this in the months that lead to the Christmas Holidays may cause a big spike in sales of virtual reality headsets. Image by Magic Leap).

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Germany Magic Leap Oculus AR 289

The Ghost Howls

SEPTEMBER 3, 2023

Apple Vision Pro I would smile that way, too, if I had $3500 to spend on an AR headset In 2023, Apple finally announced its headset, after we all spent hours in the past years watching those useless Apple events where Apple announced new phones and tablets we didn’t care about. That’s a good amount of money.

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XR Today - Augmented Reality tag

MARCH 6, 2023

The MWC wrapped up its premier event, which showcases the world’s top innovations in consumer and enterprise technologies. Xiaomi attended this year’s event amid the company’s push for its Go Global strategy. Therefore, it remains to be seen what Xiaomi’s IIB strategy is with potential buyers.

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XR Today - Mixed Reality tag

MAY 4, 2023

Goertek NReal Lenovo Iristick Vuzix Magic Leap XYZReality Longan Vision Rokid ThirdEye Google Toshiba Epson RealWear Microsoft Lumus TCL RayNeo Goertek Offering a variety of extended reality products for virtual and augmented experiences, Goertek has a range of smart glasses included in its portfolio.

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AR Magic Leap Industry Tools 71

The Ghost Howls

AUGUST 15, 2018

But for sure the most important event for me in this year of blogging has been meeting Mister President, Alvin Wang Graylin. Why do I say that this has been the most important event? I haven’t got more subscribers by putting more effort in my blog, I just found a smarter strategy.

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The Ghost Howls

OCTOBER 17, 2019

I’m here to attend the WCVRI , a very big event about Virtual Reality in China, where I am exhibiting HitMotion: Reloaded , the mixed reality fitness game of my agency New Technology Walkers ( contact us if you need some VR development!). But it was delicious, so the “yes yes” strategy is paying off. This is not an easy task.

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XR Today - Augmented Reality tag

FEBRUARY 17, 2023

Currently, I ristick is investing in a global distribution strategy to expand its reach in the market. Magic Leap Magic Leap specializes in the creation of AR and MR solutions for enterprise users. The Magic Leap 2 headset is the most recent solution provided by the company for the AR smart glasses landscape.

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AR Magic Leap Augmented Reality Industry 84

The Ghost Howls

OCTOBER 4, 2022

At the launch event, Lenovo talked about the “Enterprise Metaverse” and talked about use cases like training, virtual collaboration, design, and engineering. More info (Tim Cook talks about AR / 1) More info (Tim Cook talks about AR / 2) More info (Apple and its strategies to make AirPods succeed). Discover Raindance Immersive.

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EON Reality

SEPTEMBER 30, 2019

Globally and across the UK, enterprise, academia and governments are reaching a tipping point where sustainable business practice is an objective within a results-led, saving-led strategy. These changes can be best managed with true sustainability, and this begins with business and strategy design which has innovation at its core.

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Government Magic Leap Strategy AR 60

XR Today - Mixed Reality tag

JUNE 6, 2023

At this price, Apple’s primary competitors are the Magic Leap 2, Microsoft’s HoloLens 2, and Varjo’s VR-3 — all enterprise headsets. Apple also risks enabling its competitors with its current marketing strategy. Apple’s stock prices reflected this following the event. A Meta Counteroffensive?

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AR Insider

JUNE 9, 2020

This exercise includes pinpointing fitting AR use cases, as well as more granular strategies around user experience (UX). We’ve been toying with this “ follow the money ” exercise for a while, but it gained steam at Facebook’s OC6 event last year. What types of AR interactions resonate with consumers?

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XR Today - Mixed Reality tag

DECEMBER 21, 2022

New devices like the Magic Leap 2 are set to completely disrupt the AR market with cutting-edge technologies for enterprise use cases. Enhance training and development strategies. Entertainment and Events. Boosting retail interactions with ‘try-before-you-buy’ experiences for customers. Virtual Reality (VR).

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The Ghost Howls

AUGUST 13, 2018

We are in the days of the Magic Leap hype : developers that have bought it are posting videos everywhere and every one of us is trying to understand if the device is valuable or not. So, here you are my editorial regarding Magic Leap. So, here you are my editorial regarding Magic Leap.

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The Ghost Howls

MARCH 26, 2018

As with every big event, I’m writing a post to try to summarize the most important news that have come out from the GDC 2018 … so that if you have lost something, you just need to read this post to get in par with the rest of the world. Magic Leap releases its SDK. So, are you ready? Let’s start!

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The Ghost Howls

MARCH 4, 2019

Like every year, during this event we have seen some important AR news, but not that many, since the event was more focused on mobile phones than immersive technologies. Qualcomm’s strategy ecompasses all the entities required for the fruition of 5G VR content (Image by Qualcomm). The look it provides is also cool.

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Microsoft AR HTC Augmented Reality 312

Road to VR

OCTOBER 31, 2016

Road to VR ‘s Michael Glombicki caught up with two VR/AR investors to get their insight into the opportunities available in the immersive technology space and the strategies they’re employing to capitalise on them. Road to VR: Last year, this event was called SEA VR and it was focused mainly on virtual reality.

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The Ghost Howls

MAY 30, 2022

And Sony will give a “Sneak peek” of PSVR 2 games at its upcoming State Of Play event on June 2nd at 3 PM PT. Image by Magic Leap). Magic Leap has sold units of its first device for $550. The company has just filed a trademark for it, and this may mean that it will unveil its name at its upcoming event.

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UploadVR Between Realities podcast

DECEMBER 18, 2016

Speaking at the recent VRX virtual reality event in San Francisco a couple of weeks ago, Riccitiello wasn’t gleeful about it, but he noted he was right about the “ gap of disappointment ” at our GamesBeat Summit event in May. The investors who have put money into both the AR and VR industries could get spooked by recent events.

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