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Microsoft Says it Hasn’t Given up on the VR Side of Windows Mixed Reality

Road to VR

While Microsoft has been full steam ahead on the augmented reality side of Windows Mixed Reality via HoloLens, the company has had very little to say in the last year about the VR side of its platform. While it may look like Microsoft has largely given up on the effort, the company tells us that it remains committed.

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The XR Week Peek (2021.03.16): HTC launches Tracker 3.0, Facebook has 10,000 people working on XR, and more!

The Ghost Howls

Image by Road To VR, from HTC images). HTC launches Vive Tracker 3.0 HTC was not teasing a new standalone headset, but a new Vive Tracker. I know that many of you won’t be excited by this news, but remember the Vive Tracker is one of the most successful accessories ever created by HTC. Come and visit it!

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Why are Artificial Intelligence and Virtual Reality the Perfect XR Pair?

XR Today - Virtual Reality

Conversely, artificial intelligence backs the creation of technological advancements that can analyse, respond, and create based on data sources. Across retail, VR is also providing new ways to enhance the customer experience. With AI included, the retail experience can also suggest other similar products to complement purchases.

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Artificial Intelligence and Virtual Reality: The Perfect Pair?

XR Today - Virtual Reality

Conversely, artificial intelligence backs the creation of technological advancements that can analyse, respond, and create based on data sources. Across retail, VR is also providing new ways to enhance the customer experience. With AI included, the retail experience can also suggest other similar products to complement purchases.

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Top 5 E-Commerce AR and VR Trends To Follow in 2023

ARPost

Companies like Google, Microsoft, Lenovo, and Vuzix are developing smart glasses to enhance the AR experience. VR-Enabled Online Shopping Experiences VR creates an immersive visual environment, including 360-degree videos, photos, product demos, and complex experiences using devices such as the HTC Vive or Oculus Quest.

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‘Tis The Season to VR

VRScout

It was announcements and product launches galore with news coming from key players like Oculus, Sony, Microsoft and Google dominating the headlines almost every week. November has just started and with it come the Christmas and Hanukkah decorations and displays across retail stores in the U.S. HTC Vive at GameStop. and Canada.

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How Do AR Advertising Platforms Stack Up?

AR Insider

It includes some of its data and takeaways. This was the case in “normal” times and has accelerated during the COVID era, when retail lockdowns compel AR’s ability to visualize products remotely. Always see chart date for context, and refer to newer data if applicable. Microsoft is doing the same with Hololens.

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