The Ghost Howls

APRIL 27, 2020

With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Rony blames the pandemics for this , but we all know that it has not been the coronavirus that has decided a nonsense strategy for the company.

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Course Magic Leap AR Oculus 258

The Ghost Howls

NOVEMBER 7, 2018

Of course, some coordination with team members was necessary to not lose immediately , this game requires some strategy. This is not the devs’ fault, of course, and it is common to many VR games. Microsoft Maquette. Microsoft Maquette is the ultimate VR tool by Microsoft to prototype fast in VR.

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Microsoft Tools Magic Leap Unity 171

AR Insider

NOVEMBER 19, 2020

Beyond consumer demand, tech giants are embracing wearables as they align with road maps and growth strategies. Wearables also represent a long-term strategy to future-proof Apple’s multi-device ecosystem approach , consisting of Watch, AirPods and (soon) smart glasses.

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Wearables AR Apple Strategy 330

Tech Trends VR

MARCH 17, 2019

Microsoft’s new piece of kit doesn’t disappoint, but the real excitement of its MWC announcement goes well beyond the hardware. Microsoft is in this for the long haul and will continue cashing in just fine without even touching the consumer market Click To Tweet. I won’t go over the basic specs here.

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Microsoft Trends Strategy Immersion 308

VRScout

MARCH 3, 2019

After four years of waiting, does Microsoft’s new holographic computer live up to the hype? Possible HoloLens 2 use-case / Image Credit: Microsoft. Microsoft reports that the field-of-view (FOV) is twice the size of the old HoloLens, although some have since challenged those claims. HoloLens 2 / Image Credit: Microsoft.

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Microsoft Eye Tracking Strategy Technology 322

Tech Trends VR

APRIL 26, 2018

We’re jetting off from Heathrow to the US West Coas, stopping by Seattle to cover Microsoft Build before heading to the Bay Area for Google’s flagship developer conference in Mountain View Click To Tweet. It will be interesting to contrast the latest strategy from Microsoft and Google, specially around Immersive Tech Click To Tweet.

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Trends Seattle Conference Google 229

AR Insider

MARCH 30, 2021

Beyond consumer demand, tech giants are embracing wearables as they align with road maps and growth strategies. Wearables also represent a long-term strategy to future-proof Apple’s multi-device ecosystem approach, consisting of Watch, AirPods, and (soon) smart glasses.

Wearables 301

Wearables AR Apple Strategy 301

Bernard Marr

FEBRUARY 13, 2023

Microsoft, which is reported to have laid off around 10,000 employees, practically simultaneously announced that it plans to invest $10 billion in OpenAI, the creators of the viral application ChatGPT. Together, four of the biggest tech companies – Meta, Alphabet, Amazon, and Microsoft – have cut 50,000 jobs.

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Microsoft Amazon Google Data 52

Anand Tech

FEBRUARY 13, 2024

According to Reuters , NVIDIA has initiated discussions with leading tech companies, including Amazon, Meta, Microsoft, Google, and OpenAI, to investigate the potential for developing custom chips. This strategy enables them to cut costs as well as tailor capabilities and power consumption of their hardware to their particular needs.

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Automotive Trends Microsoft Sony 110

XR Today - Mixed Reality tag

DECEMBER 15, 2023

Step 2: Consider Learning Strategies Once you know what kind of immersive training technologies make sense for your business, it’s time to think about the educational strategies you will be using. You can add new classes and courses based on the feedback they get from employees. There’s no one-size-fits-all approach here.

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Training Immersion Strategy Tools 88

The Ghost Howls

MARCH 20, 2023

Many magazines wrote that Meta is abandoning the “metaverse”, but actually, the famed M-word appeared two times in the statement that Mark provided his employees about the new course of the company. Thanks to this, it will be possible to use a 3D avatar instead of your webcam feed during your calls, starting in May of this year.

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Google Microsoft Ukraine Apple 410

ARPost

AUGUST 8, 2022

No one ever gets tired of board games, especially those that involve a strategy and collaboration between teams to win. Your opponents can thwart your stone, putting it on the wrong course or even sending it out of the table. Plus, they bridge generations, allowing grandparents, parents, and children to enjoy themselves together.

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Gaming Hand tracking India Virtual Reality 435

AR Insider

MARCH 11, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. After examining Amazon and Microsoft , it’s time to zero in on Google. For Google that of course means search.

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Wearables Google AR Amazon 326

Road to VR

OCTOBER 30, 2020

Responding to a question during Facebook’s most recent quarterly earnings call this week, CEO Mark Zuckerberg addressed the intersection of Facebook’s cloud gaming and VR initiatives: “Over the longer term, I think the VR piece will obviously come into [our gaming strategy] as well.

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Oculus Latency Gaming Strategy 326

VRScout

JUNE 17, 2019

Also launching tomorrow is Mini Mech Mayhem , an adorable, pint-sized strategy game from developer Futurlab in which teams of four work together to plan and execute different strategies on a tabletop battlefield. MINI MECH MAYHEM from Futurlab. PROJECT LUX from Spicy Tails.

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Simulation North America Entertainment Strategy 305

Road to VR

APRIL 18, 2017

Windows Holographic, a set of APIs integrated into Microsoft’s Windows 10 operating system, was first touted by the computing giant during the company’s surprise reveal of their augmented reality headset, the HoloLens.

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North America Microsoft Augmented Reality Hardware 240

AR Insider

JUNE 4, 2020

This is by design says VP of BD and Strategy, Jacob Lowenstein. It’s the fruits of lots of rigor, and the design principles of Spatial’s founding team including Jinha Lee (MIT, Microsoft, Samsung) and Anand Agarawala. With that UX as a foundation, the question becomes feature refinement and go-to-market strategy.

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Strategy AR Google Oculus 361

Road to VR

NOVEMBER 24, 2020

They wouldn’t be ‘native’ to VR of course, but it’s easy to understand how much more value users would see from the headset if they could load up, say, the Disney Plus app on a big virtual screen or run their favorite web browser on the headset instead of being stuck with the default.

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Oculus Google Strategy Microsoft 353

AR Insider

NOVEMBER 14, 2019

Amazon and Microsoft launched wearables lines in the past quarter and smaller players like Bose and Snap are planting seeds for a wearables-heavy future. The situation is similar with Microsoft. Of course, the trend stretches beyond the big five ( let’s not forget Facebook ). Follow the Money .

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Wearables Trends Hardware Amazon 234

The Ghost Howls

AUGUST 28, 2023

This week, Microsoft announced that MRTK will migrate to an independent GitHub account and that the project will be supported by a consortium including Microsoft, Magic Leap, and Qualcomm. Of course, we expect much more for when the app will be released to production , but in the meantime, 10K is a good start.

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Samsung Google Magic Leap Microsoft 312

The Ghost Howls

JUNE 26, 2023

Top news of the week (Image by Meta) Quest 3 launch is approaching Meta is following a strategy for the launch of the Quest 3 that is very different from the one that it used for the previous headsets. I just think that Meta is trying a new strategy to keep the hype high until September.

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Tech Trends VR

AUGUST 13, 2018

When I tried Microsoft Remote Assist with the HoloLens back in May at Microsoft Build I was able to “repair” a complex electrical panel in a matter of minutes. Of course it was a staged demo scenario, but the principle stands. Much of this growth is expected to be driven by B2B segments including distribution and manufacturing.

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Industry Africa Trends Construction 282

AR Insider

APRIL 8, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. After examining Amazon , Microsoft , and Google , it’s time to zero in on Bose. Head Start. Next up: Apple.

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Wearables Hardware Exercises AR 280

Tech Trends VR

AUGUST 8, 2018

There are plenty of players like Microsoft HoloLens and DAQRI which consistently deliver not only cool demos, but real use-cases for holographic Mixed Reality Click To Tweet. Considering how much flack Microsoft gets for its FOV, it seems unfair to cut Magic Leap any slack on that.

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Magic Leap AR Augmented Reality New York 271

ARVR

APRIL 5, 2021

Beyond consumer demand, tech giants are embracing wearables as they align with road maps and growth strategies. Wearables also represent a long-term strategy to future-proof Apple’s multi-device ecosystem approach, consisting of Watch, AirPods, and (soon) smart glasses. Amazon is motivated for similar reasons?—?a

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Wearables AR Strategy Apple 130

XR Today - Mixed Reality tag

JUNE 8, 2022

Not only do these tools support fantastic training opportunities, and exceptional customer service strategies, but they’re ideal for collaboration too. Of course, before you can begin to discover the benefits of XR for collaboration, you’ll first need to choose a vendor capable of helping you navigate the environment.

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Software Strategy Hardware Microsoft 77

Road to VR

JULY 31, 2023

But as an opening gambit, Apple’s initial pitch of Vision Pro has been fairly telling of its strategy for XR. The company’s wider strategy still seems to be in play however. It’s a decidedly different tactic than what we usually see from Apple.

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Apple Hand tracking AR Virtual Reality 186

CraneMorley

MARCH 29, 2022

The evolution of Microsoft Dynamics 365 Guides continues to evolve and become easier to use. The next big step has arrived with Guides new ability to turn traditional manuals and instruction sets to Guides using Microsoft’s AI Builder and Power Automate. Back to Blog Page.

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Training Microsoft Course Strategy 52

AR Insider

FEBRUARY 21, 2020

And for Microsoft , it’s enterprise productivity. Starting with Apple, it has several AR balls in the air and is cultivating near and long-term strategies. That long term play of course means AR glasses. Last but definitely not least is Microsoft. For Facebook , it’s ad-supported social interaction.

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AR Amazon Apple Wearables 203

The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. In this blog, I told you about the Finnish Metaverse Strategy , but I’ve heard that also The Netherlands and Korea are bullish on this new technology. Of course not.

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Trends Apple Google Unity 416

Tech Trends VR

SEPTEMBER 14, 2018

Whereas technicians previously relied on paper instruction or computer 3D models viewed through a screen, they can now overlay data and schematics directly onto the relevant environment using the Microsoft HoloLens. Giving technicians the tools to readily access information as and when they need it has resulted in extremely positive ROI.

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Augmented Reality AR Trends Training 257

Road to VR

JANUARY 18, 2022

Microsoft announced it’s planning to acquire Activision Blizzard for $68.7 Microsoft CEO Satya Nadella says the studio will play a key role in the development of its future metaverse platforms. What is concrete however is company’s VR strategy, or lack thereof.

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Mashable VR

MAY 11, 2022

Discounts on multiple subscriptions bundled together, of course. This three-part bundle features a lifetime subscription to top language-learning app Rosetta Stone, a three-year subscription to Matt’s Flights, and lifetime access to six courses on travel hacks. What’s better than discounts on subscription services ?

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Course Microsoft Training Data 85

XR Today - Mixed Reality tag

DECEMBER 6, 2022

Telecoms have played a massive role in facilitating the expanded use of unified communications apps such as Zoom, Microsoft Teams, Skype, and multiple social media platforms. We understand that different groups are exploring the Metaverse in their own ways and make sure we take a similar strategy. .

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Miami Latency Conference Strategy 113

Road to VR

OCTOBER 30, 2017

SEE ALSO How Google's Latest VR Moves Are a Major Blow to Oculus' Mobile Strategy. New Foes – Microsoft & Co. image courtesy Microsoft. In one fell swoop, Microsoft has brought major brand power into the VR arena and set a strong foundation for scaling VR to a larger audience. A New Platform for New Foes.

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Oculus Samsung Microsoft Hardware 207

ARVR

DECEMBER 1, 2021

Through the master course Content Strategy at the FH Joanneum and the course on Web 3.0 Large companies like Google, Microsoft, Apple, Valve, Epic Games, Roblox as well as smaller startups are working on creating products for the Metaverse as we speak. by Teodora Petkova, my interest in this topic was aroused.

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Augmented Reality Virtual Reality Unreal AR 130

Anand Tech

JULY 26, 2023

partner, and we have begun discussions with some GAFAM [Google, Apple, Facebook, Amazon and Microsoft] corporations," Atsuyoshi Koike, chief executive of Rapidus, told Nikkei. "Specifically, "We are looking for a U.S. So securing orders from a tech giant is challenging for a new kid on the block.

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