The Ghost Howls

AUGUST 28, 2023

This week, Microsoft announced that MRTK will migrate to an independent GitHub account and that the project will be supported by a consortium including Microsoft, Magic Leap, and Qualcomm. Of course, we expect much more for when the app will be released to production , but in the meantime, 10K is a good start.

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Tech Trends VR

AUGUST 13, 2018

When I tried Microsoft Remote Assist with the HoloLens back in May at Microsoft Build I was able to “repair” a complex electrical panel in a matter of minutes. Of course it was a staged demo scenario, but the principle stands. Much of this growth is expected to be driven by B2B segments including distribution and manufacturing.

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Upload VR

JUNE 9, 2023

Google chickened out , Microsoft got distracted , and it's totally understandable if you lost interest in VR when they did. Yes, Google might still be resurgent with Android, powered by Owlchemy's insights and Samsung's hardware , and other companies might surprise with a novel strategy too. This is happening.

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The Ghost Howls

MARCH 26, 2018

And once you decide to sell a premium product, of course, the price becomes super-high and unaffordable for all normal people. Of course, indies won’t be super-happy of this decision, but unluckily this is how business works. Magic Leap releases its SDK. — Benjamin Lang (@benz145) March 23, 2018.

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The Ghost Howls

AUGUST 13, 2018

We are in the days of the Magic Leap hype : developers that have bought it are posting videos everywhere and every one of us is trying to understand if the device is valuable or not. So, here you are my editorial regarding Magic Leap. So, here you are my editorial regarding Magic Leap.

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The Ghost Howls

OCTOBER 17, 2019

And since I’m here, of course I’m spending also some time to try some cool stuff before the exhibition starts on the 19 th (after that, I will be forced to stay at my booth). But it was delicious, so the “yes yes” strategy is paying off. Leap Motion) on the same headset. Our booth at the exhibition… isn’t it cool?

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Eye Tracking AR Leap Motion China 165

The Ghost Howls

JANUARY 22, 2021

Didn’t work (Image by Microsoft). Google can count on the acquisition of North, the experience he has matured by producing Google Glass and investing in Magic Leap, and the fact that it owns the most-used mobile operating system. Magic Leap will meet its fate. Duck Face, Magic Leap One, and me.

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Augmented Reality Magic Leap AR Apple 480

The Ghost Howls

MAY 30, 2022

Of course, this option is hidden from all of us, so probably the secret user is a beta-tester of this functionality that leaked it. Image by Magic Leap). Magic Leap has sold units of its first device for $550. More info (RealityOS trademark) More info (Robert Scoble’s take on Apple’s reveal strategy).

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VRScout

NOVEMBER 10, 2019

For larger companies looking to connect their entire team with HoloLens 2 headsets, Microsoft is offering a package that includes Dynamic 365 Remote Assist on each MR headset at the cost of $125 per user – per month. If you’re a developer working on your own, Microsoft offers the HoloLens 2 Development Edition.

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XR for Business Podcast

MAY 13, 2019

It’s printed on premium paper and it’s priced high like a textbook at fifty dollars – of course it’s filled with an hour of animation – so it’s not a normal book and it doesn’t adhere to book economics. Charlie: So the cheapest and the simplest is, of course, in many cases, all that’s necessary.

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XR for Business Podcast

MAY 13, 2019

It’s printed on premium paper and it’s priced high like a textbook at fifty dollars – of course it’s filled with an hour of animation – so it’s not a normal book and it doesn’t adhere to book economics. Charlie: So the cheapest and the simplest is, of course, in many cases, all that’s necessary.

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AR Magic Leap Augmented Reality Course 78

The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. But of course, the technology is still not there: the Oculus Quest is still uncomfortable, we can’t read texts in it, and so on. Why can’t it be Facebook, or Magic Leap ? PRNewsfoto/BadVR).

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Apple Oculus China Magic Leap 517

The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

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Data Technology Magic Leap Kansas City 333

XR for Business Podcast

JANUARY 20, 2020

And then, of course, you need to manage. So they had all the knowledge and we had, of course, some resources and we had the platform. And then once when that’s created, first of all, of course, they use it themselves. And then, of course, Disney+ comes along out of nowhere. So is, I think, Microsoft with Hololens.

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AR Machine Learning Government Virtual Reality 78

XR for Business Podcast

JANUARY 20, 2020

And then, of course, you need to manage. So they had all the knowledge and we had, of course, some resources and we had the platform. And then once when that’s created, first of all, of course, they use it themselves. And then, of course, Disney+ comes along out of nowhere. So is, I think, Microsoft with Hololens.

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AR Machine Learning Government Virtual Reality 78

TechCrunch VR

MAY 31, 2023

Here the applications began to once again focus on simulation for the workplace — the “workplace” in this instance being, of course, space. The first metaverse that gains real traction is likely to be the last,” Oculus exec Jason Rubin wrote in a 50-page internal document laying out the strategy. “We

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AR Magic Leap Virtual Reality Los Angeles 102

XR for Business Podcast

JANUARY 20, 2020

And then, of course, you need to manage. So they had all the knowledge and we had, of course, some resources and we had the platform. And then once when that's created, first of all, of course, they use it themselves. And then, of course, Disney+ comes along out of nowhere. So is, I think, Microsoft with Hololens.

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AR Machine Learning Government Virtual Reality 60

Upload VR

JANUARY 18, 2024

Saudi Arabia-owned Magic Leap took $500+ million more from the "sovereign" investment arm of the state to continue developing its technologies for transparent optical AR. Microsoft formally killed its PC VR platform.

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Apple Saudi Arabia Magic Leap Video 112

XR for Business Podcast

DECEMBER 18, 2019

And once that starts to catch steam, every company in the world is going to have to have an exit strategy. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. But Facebook has to stay the course. Dean: Oculus for Business, yes.

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XR for Business Podcast

DECEMBER 18, 2019

And once that starts to catch steam, every company in the world is going to have to have an exit strategy. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. But Facebook has to stay the course. Dean: Oculus for Business, yes.

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Training San Jose Oculus AR 78

XR for Business Podcast

DECEMBER 18, 2019

And once that starts to catch steam, every company in the world is going to have to have an exit strategy. And then even Magic Leap, I've heard rumors that they're going to be introducing an enterprise division, or an enterprise something. But Facebook has to stay the course. Alan: Have you been to the Microsoft campus?

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Training San Jose Oculus AR 60

The Ghost Howls

SEPTEMBER 24, 2019

At Tilt Five, we designed a really clever system that only works on tabletop experiences but it has features that are just leaps and bounds above what the big Magic Leap or HoloLens type AR systems are. If a family can afford spending the money for 4 Magic Leap Ones, they can play this board game together (Image by Road To VR).

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XR for Business Podcast

DECEMBER 18, 2019

And once that starts to catch steam, every company in the world is going to have to have an exit strategy. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. But Facebook has to stay the course. Dean: Oculus for Business, yes.

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Training San Jose Oculus AR 60

AR Insider

MAY 6, 2020

Of course there is also the risk that your brand can also end up on the face of someone that tells a completely different story, one that goes off brand, and for this reason there may soon be a need to work in a more structured manner with “Incarnations” much in the same way as influencer marketing is formalized today.

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AR Examples Data Head Mounted Display 381

UploadVR Between Realities podcast

JANUARY 14, 2017

Ellsworth: I’m another huge Star Trek nerd, and Star Wars of course. GB: Magic Leap is a big presence in the AR discussion. Outside of the sort of people in this room and in the games press, I don’t think most people know what Magic Leap is. Above: Microsoft’s HoloLens in action. Image Credit: Microsoft.

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Augmented Reality Gaming AR Machine Learning 100

The Ghost Howls

JANUARY 24, 2022

Google is also hiring high-profile people for it, like Bernard Kress, principal optical architect on Microsoft’s HoloLens team, and Paul Greco, the previous CTO of Magic Leap. Image by Microsoft). Microsoft is acquiring Activision Blizzard for $68.7B. Other relevant news.

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UploadVR Between Realities podcast

NOVEMBER 13, 2016

To get some insight into those numbers, I moderated a panel on investing in virtual reality and augmented reality at Greenlight Insights’ recent Virtual Reality Strategy conference in San Francisco. It needs to have a strategy to survive. I’m generally an optimist, of course. It focuses on media, AR/VR, and A.I.

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Strategy AR Technology Trends 100

XR for Business Podcast

OCTOBER 7, 2019

She’s advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples — and you were talking about it when you were saying about doing your news roundup — in the last week was really that Microsoft demo at Inspire.

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Trends Machine Learning Technology Training 78

XR for Business Podcast

OCTOBER 7, 2019

She’s advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples — and you were talking about it when you were saying about doing your news roundup — in the last week was really that Microsoft demo at Inspire.

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Trends Machine Learning Technology Training 78

XR for Business Podcast

AUGUST 19, 2019

But we since branched out to cover other areas, like eSports, game streaming, and of course, augmented/virtual/mixed reality. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. We have a number of reports available.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

But we since branched out to cover other areas, like eSports, game streaming, and of course, augmented/virtual/mixed reality. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they’re… [chuckles].

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Training AR Data Augmented Reality 78

XR for Business Podcast

OCTOBER 7, 2019

She's advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples -- and you were talking about it when you were saying about doing your news roundup -- in the last week was really that Microsoft demo at Inspire.

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Trends Machine Learning Technology Training 60

XR for Business Podcast

JUNE 24, 2019

Because people go, “of course, that’s the way it’s supposed to work. Of course, my rabbit should hide behind the couch.” Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps.

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AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

Because people go, “of course, that’s the way it’s supposed to work. Of course, my rabbit should hide behind the couch.” Matt: The other one — this sort of thing is the stuff that isn’t obvious to people — but the other big one that I think is a big deal is the Microsoft Dynamics 365 apps.

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AR Technology Industry Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

But we since branched out to cover other areas, like eSports, game streaming, and of course, augmented/virtual/mixed reality. I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they're. We have a number of reports available.

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Training AR Data Augmented Reality 60

XR for Business Podcast

OCTOBER 7, 2019

She’s advised a broad range of companies, from startups to major corporations on their communications and digital strategy. Alice: I think one of the recent examples — and you were talking about it when you were saying about doing your news roundup — in the last week was really that Microsoft demo at Inspire.

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Trends Machine Learning Technology Training 60

XR for Business Podcast

AUGUST 21, 2019

Austin has written multiple courses across VR and AR design and development. There are certain problems in computer vision that sound like, “of course we can do that,” but they’re actually quite difficult; and there are other problems that sound ridiculously complex, but that actually might be fairly simple.

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