XR Today - Augmented Reality tag

MAY 22, 2023

Meta Platforms is set to ink a massive partnership with augmented reality (AR) firm Magic Leap, the Financial Times reported on Sunday. Meta could potentially explore how to leverage Magic Leap’s trendsetting AR technologies, including software and hardware.

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Next Reality AR

JULY 29, 2019

In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios.

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XR Today - Augmented Reality tag

OCTOBER 27, 2023

Magic Leap announced it had appointed Ross Rosenberg, Incoming CEO , as its company Chief Executive on Wednesday, with the newly-appointed executive stepping into his role on 1 November. While working with these companies, he has helped them to launch, develop, and procure new and emerging technologies.

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VRScout

APRIL 20, 2023

Immersive technology could play a major role in the future of automotive manufacturing. Earlier this year we reported on the Audi activesphere , a unique concept vehicle featuring a virtual user interface powered by augmented reality (AR) technology.

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XR Today - Augmented Reality tag

APRIL 26, 2023

Audi Motors recently debuted its Activesphere concept car, which features Magic Leap’s augmented reality (AR) driving user interface (UI) technologies. With Magic Leap 2, Audi Dimensions delivered a novel UI creation to empower drivers while on the road.

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VRScout

NOVEMBER 3, 2018

Thanks to a collaboration by Magic Leap, H&M, Moschino, and Warpin Media, guests were able to interact with the eclectic collection through an unforgettable eight minute immersive fashion experience following the traditional runway show. Image Credit: Warpin Media.

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XR Today - Augmented Reality tag

JANUARY 3, 2023

To close 2022, Magic Leap’s leadership team underwent a major restructuring following a significant investment from Saudi Arabia’s sovereign wealth fund. The augmented reality (AR) headset manufacturer gained $450 million from the Saudi Arabian Public Investment Fund (PIF). A 16GB computing pack.

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XR Today - Augmented Reality tag

APRIL 27, 2023

Magic Leap announced this week that its Magic Leap 2 augmented reality (AR) headset had increased its compatibility with OpenXR. With the new conformity milestone, Magic Leap can allow its users to develop XR applications for a host of current and upcoming devices.

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XR Today - Augmented Reality tag

JANUARY 18, 2024

Last week, at CES 2024, Ross Rosenberg, the CEO of Magic Leap, and Daniel Diez, the firm’s CTO , spoke to VentureBeat on the current state of Magic Leap’s roadmap following a busy 2023, which saw the firm undergo a major leadership shake-up. ” The firm is ready to leverage a new market.

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XR Today - Augmented Reality tag

MAY 9, 2023

Augmented reality (AR) wayfinding firm ARway, recently announced it would partner with Magic Leap to integrate its solution on the latter’s headsets. This will expand the company’s offerings beyond mobile handsets and boost the number of use cases for its technologies.

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XR Today - Augmented Reality tag

JANUARY 23, 2024

allows clients to create bespoke immersive wayfinding visuals that help visitors navigate spaces using phone cameras. Our technology will enable visitors to explore museums and attractions in an entirely new way, making each visit more informative, interactive, and enjoyable. The innovative service from ARway.ai

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The Ghost Howls

SEPTEMBER 4, 2019

According to the very famous market analysis company Gartner, Augmented Reality is no more an “emerging” technology, but it has graduated as a mature one. This meant that for Gartner, VR was not an emerging and experimental technology anymore, but it had already become something usable and useful.

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VRScout

SEPTEMBER 2, 2019

It’s a long conversation with dozens of changing topics, so we went ahead and timestamped key discussions regarding immersive technology: [ 00:34 ] – Rogan and Carmack waste no time diving into Oculus’ latest hardware release, the Oculus Quest.

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XR Today - Augmented Reality tag

JANUARY 10, 2023

Magic Leap , a leading manufacturer of augmented reality (AR) headsets, announced at the Consumer Electronics Show (CES) 2023 fresh updates on its collaboration with industry verticals. The news comes as the firm partnered with SentiAR to link physicians with data displayed on the Magic Leap 2 headset.

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XR Today - Augmented Reality tag

APRIL 26, 2024

Trace has come out of stealth following its successful pre-seed funding round in which it raised two million dollars to support its location-based augmented reality (AR) creation platform. We’ve invested early because we believe they’re poised to make waves in the augmented reality and spatial computing industry.

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ARPost

APRIL 13, 2020

XR Immersive Enterprise 2020 is coming up in early May. While missing the social aspect is regrettable, the meat of the XR technology event is hearing people talk, and that can be done from anywhere. That means that we have special access to the speakers from the XR technology industry. Unity at XR Immersive Enterprise.

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Tech Trends VR

MARCH 25, 2019

In a side area, there is a substantial line waiting to try out Magic Leap Click To Tweet. They are Magic Leap. Magic Leap is here at SXSW with FLOOD magazine. It’s a concert and a technology experience. Director of Magic Leap Studios, to learn more about what’s happening here.

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XR Today - Augmented Reality tag

JULY 31, 2023

Magic Leap has integrated its second-generation device, the Magic Leap 2, into the futuristic Mercedes-Benz Vision One-Eleven Concept Car (C111). As reported in recent months, the new electric vehicle (EV) combines augmented reality (AR) digital overlays from the Magic Leap 2 for an unrivalled driving experience.

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Road to VR

OCTOBER 27, 2017

John Gaeta, known for his work as visual effects supervisor on The Matrix trilogy and for launching Lucasfilm’s immersive media branch ILMxLab , is joining the mysterious augmented reality start-up Magic Leap. Gaeta says he’ll continue to work with the ILMxLab team on its Magic Leap projects in his new role.

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XR Today - Mixed Reality tag

NOVEMBER 22, 2022

Magic Leap 2 reviews have surfaced after the successor to the Magic Leap 1, which launched in the early 2000s, debuted in September this year. Unlike the second version, the first iteration spent most of its early years in stealth mode, teasing its Magic Leap 1 headset in 2018. Inside Magic Leap 2.

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ARPost

DECEMBER 30, 2022

Will Magic Leap 2 AR Glasses Lead the Way to the Metaverse? When Magic Leap released a preview of its new AR glasses, Magic Leap 2, we discussed whether the hardware will attract consumers to the metaverse. Top 5 AR SDKs for Building Augmented Reality Mobile Apps. Top AR/VR Trends for 2022.

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VRScout

MARCH 19, 2022

Who needs luck when you have technology? A new video featuring a unique AR (augmented reality) filter is turning heads online and kickstarting discussions around the impact of immersive technology on the gambling industry. View this post on Instagram A post shared by Augmented Reality (@artirilmisgerceklik).

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XR Today - Augmented Reality tag

MAY 26, 2022

Augmented reality (AR) headset manufacturer Magic Leap announced on Wednesday a strategic partnership with Globant to accelerate enterprise adoption of AR technology at a grander scale. Magic Leap also offers an early access program to entice more enterprise partners to join its development roadmap.

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XR Today - Mixed Reality tag

OCTOBER 1, 2022

AR tech firm Magic Leap is set to launch in 19 countries across the world, Lisa Watts, Vice President of Product Marketing and Developer Programs for Magic Leap announced at the Immerse Global Summit (IGS) 2022 Europe on Madeira Island, Portugal. Magic Leap 2 stands on the shoulders of giants and the force.

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XR Today - Mixed Reality tag

MAY 25, 2023

Delivering expertise to new team members was complex, particularly as senior staff left the business, taking their knowledge and guidance with them. Fortunately, PBC Linear’s leadership team recognized an opportunity in the augmented reality world.

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Road to VR

APRIL 8, 2019

AT&T and Magic Leap formed a partnership last year which looked a lot like the one between Cingular (now merged with AT&T) and Apple which led to the launch of iPhone. Magic Leap’s marketing for its first AR headset, the Magic Leap One ‘Creator Edition’, has been… curious, to say the least.

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VRScout

JUNE 16, 2016

Secretive augmented reality startup Magic Leap is partnering up with Disney’s Lucasfilm to bring C-3PO to life inside your home. Magic Leap announced that they have partnered up with Lucasfilm and its ILMxLAB to create an immersive Star Wars experience.

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The Ghost Howls

AUGUST 8, 2018

After a lot of words, flying whales, rock throwing guys and a lot of debates, Magic Leap has been released. No one expected something cheap, since augmented reality is an innovative technology, but we hoped for a price of around $1500, since Abovitz suggested that it may cost as a high end PC. 2 USB-C Cables.

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VRScout

FEBRUARY 9, 2020

The annual festival will debut new AR experiences from Magic Leap, Intel, and director Virginia Galloway. Attendees of the SXSW Trade Show in Austin, TX will be the first to experience the next phase of movie and concert entertainment powered by cutting-edge AR technology. Magic Leap’s The Last Light.

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EON Reality

DECEMBER 11, 2019

EON Reality is happy to announce a partnership with Magic Leap as the XR device manufacture expands into the enterprise market with the launch of Magic Leap 1. EON Reality’s AVR Platform is built on the concept of “EASI” — Effortless, Affordable, Self-Service, and Interconnected. and Industry 4.0

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The Ghost Howls

MAY 11, 2020

Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. Some reports by Business Insider and The Information talk about the current situation of Magic Leap, that seems always more complicated. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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VRScout

JULY 30, 2019

This year’s SIGGRAPH computer graphics conference, currently taking place at the Los Angeles Convention Center, features no shortage of VR and AR technology. Among this year’s exciting offerings is a brand new augmented reality experience from Magic Leap entitled Undersea. Image Credit: Magic Leap.

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The Ghost Howls

DECEMBER 16, 2019

Magic Leap pivots towards enterprise. At the same time, Magic Leap has also shipped a new runtime for its hardware , with the addition of new nice features like vocal commands. At the same time, Magic Leap has also shipped a new runtime for its hardware , with the addition of new nice features like vocal commands.

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VRScout

MAY 9, 2019

With a steady stream of visitors making up the packed queue hours prior to opening and reports of tickets for every time-slot being sold out each of the nine days of Tribeca Immersive, the festival easily hit a high mark for attention on mixed reality and similar content. Jan Kounen’s Ayahuasca // Image Credit: Darragh Dandurand.

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XR Today - Virtual Reality

NOVEMBER 24, 2022

As the demand for these immersive experiences continues to grow, a number of leading virtual, augmented, and mixed reality vendors have begun demonstrating their ability to assist retail and ecommerce stores in building next-gen interactions. Magic Leap.

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The Ghost Howls

JUNE 25, 2019

A new day, new experiences at the Sandbox Immersive Festival in Qingdao! Magic Leap “The dead must die” GOT experience. Magic Leap’s GOT experience presented here in Qingdao is maybe the best “room scanning experience” I have ever tried in my life. It has been a really hard work , made with top-notch technology.

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ARPost

JULY 7, 2021

Technology continues to converge with our everyday lives and, in many ways, it’s almost like a beautiful form of illusionary art as realities are overlayed and we can engage in ways not previously possible. There are almost magical qualities to live AR as it’s used to enhance and guide our viewing and training experiences.

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