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Is Sony Accelerating Digital Twin Content Creation?

XR Today - Mixed Reality tag

This week, Sony officially entered a partnership with GeniusXR and The Alan B. Each firm in the partnership seeks to innovate in XR and volumetric capture use cases for enterprise and industrial environments such as education, healthcare, and engineering. This partnership with the Alan B.

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Big XR News from Qualcomm, Meta, Microsoft, and Sony

XR Today - Mixed Reality tag

2024 is on, and the XR industry never sleeps. This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations. This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations.

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Trends and predictions for XR in 2024

The Ghost Howls

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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Enterprise AR Trends for 2020 and Beyond

ARPost

Thus, the latest enterprise AR trends represent a topic of interest for management teams across various industries. AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare. And for good reason.

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Big XR News from Apple, Xreal, Senseglove, and NVIDIA

XR Today - Big XR News tag

That innovation still exists, of course, although, following a slow first half of 2023 for the immersive industry, a breakout AWE 2023 and Apple Vision Pro announcement brought new life to the market. Once again, industry leaders are gathering resources to get ahead. The gates are open as the second half of 2023 approaches.

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LG may Release XR Device in 2025, Says CEO Cho Joo-wan

XR Today - Mixed Reality tag

This week, amidst rumours stemming from CES 2024, multi-national hardware provider LG is slated to enter the XR device marketplace following a tested period of developing components for immersive industry giants, including Meta and Apple. The partnership enabled Apple to leverage LG’s unique microOLED displays.

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Will Meta’s Open Framework Dismantle Apple’s Walled Garden?

XR Today - Mixed Reality tag

Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision. The intention appears straightforward, directly aiming at Apple’s approach to its hardware ecosystem. Horizon is also the immersive framework behind the firm’s Worlds metaverse platform.

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