The Ghost Howls

OCTOBER 4, 2022

This would be a total pivot for Meta, which would so migrate away from the social importance of having eye and face tracking to compete directly with Apple in offering a consumer device totally dedicated to mixed reality. But NFTs should be bought with fiat currency and Apple will take a 30% cut out of them. Learn more. Some XR fun.

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China Apple Ukraine Video 474

AR Insider

JUNE 8, 2021

“We believe that in order to envision this future of computing overlaid on the world, you really need to take the screen away that’s cutting you off from the actual physical world, which the mobile phone does,” Snap’s Carolina Arguelles said at the AWE Europe conference. But the question is, what’s Apple’s strategy?

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AR Insider

NOVEMBER 26, 2019

This post is adapted from ARtillery Intelligence’s report, Mobile AR Strategies & Business Models. Visual search will follow, led by Google , Pinterest and Amazon. Google is highly motivated to visual search in order to “future proof” it’s core business. Google is also advantaged in that can “ incubate ” AR in search.

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AR Google Case Study Data 347

Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Contact Irena Cronin or me if you need business strategy help to enter the Spatial Computing world. Apple is clearly going after Facebook. Same with Google. We see several ways: 1. Go after VR as “unsafe.”

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Apple Magic Leap Strategy Google 75

AR Insider

DECEMBER 25, 2019

This is a perfectly valid construct but it’s arguably overused as fodder in nearly every conference presentation these days on AR’s status. But then around 2002, things moved slowly towards measured progress, and the rise of tech giants like Google, Facebook, and the web 2.0

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AR Insider

APRIL 21, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. ” But it’s not alone.

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The Ghost Howls

MAY 2, 2024

Quest 3S launch date and strategy When will the Quest 3S be launched? Then Boz said they announced the Quest 3 in June because it allowed Meta to do better marketing than if they launched after the summer, so I guess they are going to repeat the same strategy. Only this way it can have next-gen games in its store.

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AR Insider

NOVEMBER 5, 2019

Picking up where we left off with Apple , Google and Bose’s hearables strategies, what’s the revenue outlook? That process is underway as Apple, Google, Bose and others are seeding the audio AR opportunity by conditioning the user behavior. It includes some of its data and takeaways. Planting Seeds .

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AR Insider

JUNE 1, 2021

They’re each building wearables strategies that support or future-proof their core businesses, where tens of billions in annual revenues are at stake. For example, Apple’s wearables offset iPhone sales declines. Meanwhile, tech giants are motivated toward wearables.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Google might not earn as much attention in the XR space as some other leading technology vendors, but it has already captured the attention of countless artists and educators with its unique virtual reality tools. Like Google, Apple has provided developers all over the world with a convenient way to get started with augmented reality.

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ARVR

JUNE 11, 2021

“We believe that in order to envision this future of computing overlaid on the world, you really need to take the screen away that’s cutting you off from the actual physical world, which the mobile phone does,” Snap’s Carolina Arguelles said at the AWE Europe conference. it’s probably Apple. We want to know what good content is….How

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XR Today - Mixed Reality tag

JULY 31, 2023

A media report has come out swinging against Apple’s Vision Pro headset, stating it has failed to innovate the mixed reality (MR) market. The author wrote, “But as with generative AI, Apple is not exactly the first to the game. And don’t just burden them with this massive price.”

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HTC Apple United States Head Mounted Display 59

The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 may be the key year when they actually buy it, also thanks to Apple , an d finally, the market will reach the magic number of 10 million devices.

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ARVR

JUNE 7, 2021

They’re each building wearables strategies that support or future-proof their core businesses, where tens of billions in annual revenues are at stake. For example, Apple’s wearables offset iPhone sales declines. Meanwhile, tech giants are motivated toward wearables.

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Wearables Augmented Reality AR Hardware 130

VRScout

FEBRUARY 25, 2019

Microsoft debuts their latest mixed reality device at Mobile World Conference 2019. It’s no secret that Microsoft’s mixed reality strategy is centered around its Intelligent Cloud, and the Intelligent Edge; therefore the HoloLens team has worked very closely with Azure to bring it all together in one sleek package. Spatial Anchors.

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The Ghost Howls

FEBRUARY 23, 2023

Through comprehensive media services (mainly including media coverage, expert consultation, data research, and event and public relation management), it helps entrepreneurs with idea incubation, financing, strategy consultation, and publicity. We are organizing the Future Business EcoLink Conference 2022 and the 7th Golden Gyro Award.

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VRWorld

MAY 2, 2017

The goal of new EDU strategy is to win back schools across the country. Years ago, Microsoft dominated schools with affordable Windows PCs, taking a back seat when Apple rebuilt itself with the iMac and then MacBook. Just as Apple started to run out of steam, Google came to the front with its cloud-driven Chromebooks.

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Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg talks about the future of VR and AR at Facebook’s recent Oculus Connect conference. It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. They can’t look nerdy like Google Glass did.

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XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. Google gave a grant to the DuSable Museum in Chicago, so they wanted to reboot the Mayor Harold Washington exhibit. It could have been a prospective student tour at Arizona State University.

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XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. Google gave a grant to the DuSable Museum in Chicago, so they wanted to reboot the Mayor Harold Washington exhibit. It could have been a prospective student tour at Arizona State University.

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AR Chicago Augmented Reality Training 78

The Ghost Howls

OCTOBER 15, 2018

I’ve not been there, but as always, I have read tons of materials, so that to provide you a satisfying summary of the most important news from that conference (but this time I promise you I won’t write as much as for the Oculus Connect 5 !). PixelStrikeInc brace yourself…the memes are coming. pic.twitter.com/MbJZV8aOdf.

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The Ghost Howls

SEPTEMBER 27, 2022

Image by Google). Meta and Google announce layoffs. This week we had the announcement of both Meta and Google laying off people. It seems that Meta is having a very confused social strategy for what concerns the Horizon ecosystem and is trying different things to see what sticks (probably no one of the above). Other news.

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The Ghost Howls

MARCH 2, 2020

The Game Developers Conference , a big event where there have been in the past many announcements about VR, has been canceled after all the major brands withdrew from it , leaving the organizers with no choice. Is this really what Apple wants? (Thanks Robert Scoble for this news!). Facebook acquires Sanzaru Games.

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XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. Google gave a grant to the DuSable Museum in Chicago, so they wanted to reboot the Mayor Harold Washington exhibit. It could have been a prospective student tour at Arizona State University.

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AR Chicago Augmented Reality Training 60

The Ghost Howls

MARCH 26, 2018

This business strategy of selling to few people for a high price has completely sense , considering that all the device has been conceived to add all the features that could make it compelling mostly for professionals. people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. Google AR apps.

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XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

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Austin Google AR Examples 60

TechCrunch VR

MAY 31, 2023

left, plays the new video game “Eagle Flight VR” during an Ubisoft news conference before the start of the E3 Gaming Conference on June 13, 2016 in Los Angeles, California. Google revealed Glass the same year the first Oculus prototype hit the scene. Palmer Luckey, co-founder of Oculus VR Inc.,

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The Ghost Howls

APRIL 12, 2021

Is Google collecting the pieces for an XR headset? The news of the acquisition of Dysonics made some VR experts (like Tom Ffiske and Janko Roettgers) reason about the possible long-term XR strategy of Google. Today NVIDIA is holding its annual GTC conference, online and for free. News worth a mention.

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XR for Business Podcast

SEPTEMBER 2, 2019

And shortly after the event, Mark Zuckerberg from Facebook got on stage at the Facebook annual conference. You need to have a digital strategy in place. But of course, with Electric Runway, we go in to technology events and conferences looking for that fashion and beauty and consumer experience angles. Amanda: Yeah.

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Augmented Reality Magic Leap Wearables Retail 78

XR for Business Podcast

SEPTEMBER 2, 2019

And shortly after the event, Mark Zuckerberg from Facebook got on stage at the Facebook annual conference. You need to have a digital strategy in place. But of course, with Electric Runway, we go in to technology events and conferences looking for that fashion and beauty and consumer experience angles. Amanda: Yeah.

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Augmented Reality Magic Leap Wearables Retail 60

XR for Business Podcast

SEPTEMBER 2, 2019

well, it's funny, that conference -- it was called In-store, and it was an immersive event on the future of retail -- and we were really trying to highlight the most prominent technologies that were of interest to the retail industry, and they were augmented reality, virtual reality, and artificial intelligence. Alan: It's incredible.

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Augmented Reality Magic Leap Wearables Retail 60

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool.

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Machine Learning Education Apple Technology 78

XR for Business Podcast

DECEMBER 29, 2020

Our VP of Marketing and Strategy, Alex Colgan, will turn the tables and interview me on what happened in 2020 and what we can expect from 2021. And so Apple bought them shortly thereafter. So SPACES was acquired quietly by Apple this year. So now Apple has the rights to 360 stream or VR stream sports, so that's pretty cool.

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Machine Learning Education Apple Technology 78

XR for Business Podcast

AUGUST 19, 2019

A sought-after authority on interactive media industry, Carter has presented at every event around the world, including Casual Connect, the LA Games Conference, and the VR/AR Global Summit. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

A sought-after authority on interactive media industry, Carter has presented at every event around the world, including Casual Connect, the LA Games Conference, and the VR/AR Global Summit. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

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Austin AR Examples Google 78