VRScout

JUNE 6, 2023

Yesterday, Apple revealed Apple Vision Pro , the company’s first spatial computing device. This includes everything from 3D “Personas” powered by machine learning technology to spatial video capture, all of which are powered by a one-of-a-kind Apple Silicon two-chip design.

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Road to VR

MAY 15, 2024

Google today announced it’s starting a pilot program that will soon allow select partners to create AR content and display it within Google Maps. Because compared to Meta and Apple, Google still seems unable to commit to a coherent XR strategy.

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VRScout

JUNE 6, 2023

Disney looks to create real-life magic through its partnership with Apple. During Apple’s recent Worldwide Developers Conference (WWDC), the company unveiled the highly anticipated Apple Vision Pro, a mixed reality headset that will be available for purchase early next year.

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Road to VR

JUNE 24, 2022

Industry analyst Ming-Chi Kuo, a respected figure in all things Apple supply chain leaks, says the Cupertino tech giant is likely preparing to launch its long-rumored mixed reality headset early next year. Apple is also tapped to fill growing demand. N301 could cost around $3,000.

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Road to VR

JUNE 21, 2023

Apple Vision Pro has brought new ideas to the table about how XR apps should be designed, controlled, and built. In this Guest Article, Sterling Crispin offers up a concise guide for what first-time XR developers should keep in mind as they approach app development for Apple Vision Pro. You can also look and speak in search bars.

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VRScout

NOVEMBER 11, 2019

A new report pushes the rumored launch date of Apple’s AR device by two years; hints at a second, sleeker device. Not only that, but the AR headset will be followed by the release of AR glasses the following year, establishing Apple’s official augmented reality ecosystem in the process. Image Credit: Apple.

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The Ghost Howls

JANUARY 16, 2024

After the announcement of the release date of the Apple Vision Pro, the whole community is just waiting for its preorders to open up this Friday. The headset will be sold in physical stores and on the Apple website. In the meanwhile, in physical stores, clerks are preparing to provide demos during the launch weekend of February, 2nd.

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The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

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VRScout

DECEMBER 5, 2022

The immersive sports experience made its debut during yesterday’s game against the Seattle Seahawks. The professional NFL team the Los Angeles Rams have partnered with fan engagement platform ARound to launch an absolutely massive augmented reality (AR) experience at SoFi Stadium in Los Angeles, California.

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VRScout

JUNE 28, 2021

A new video offers a closer look at the 2021 Cadillac Escalade’s AR-powered GPS navigation system. With the recent developments in immersive technology over the past few years, AR navigation has been somewhat of a hot-button topic within the automobile industry. Image Credit: Cadillac.

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Road to VR

APRIL 19, 2023

Apple appears to be getting ready to unveil its first mixed reality headset at its Worldwide Developers Conference (WWDC) in June. Now a report from Bloomberg maintains the Cupertino tech giant is also prepping a dizzying number of first-party apps, including gaming, fitness, video and collaboration tools.

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The Ghost Howls

JUNE 5, 2023

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. The official video with the full announcement What I was looking for If you are a reader of my weekly newsletter, you know what I was looking for in this announcement. UX : Can Apple make XR usable?

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VRScout

FEBRUARY 16, 2022

LinkBuds will immerse you in an incredible audio experience while keeping you connected to the real world. Niantic flipped the mobile gaming world upside down back in 2016 when they launched their AR mobile app Pokémon GO and started a global craze that still maintains a loyal player base to this very day.

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The Ghost Howls

JUNE 13, 2022

We at VRrOOm are hiring to do our innovative XR events, check the “Friends” section of this newsletter if this opportunity can interest you! Image by Apple). Apple has not announced any glasses at WWDC. RoomPlan is an app that scans your room and identifies where are the pieces of furniture and what is their size.

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VRScout

APRIL 6, 2020

Another move towards the companies rumored AR/VR device perhaps? According to a new report by 9to5Mac , Apple is currently in the process of acquiring VR/AR live streaming platform NextVR for a modest $100M. With the potential financial backing of Apple, however, there’s no limit to how this technology could be used.

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ARPost

JULY 21, 2023

Apple’s entrance into the XR space via their announcement of the Apple Vision Pro was one of the most anticipated events in recent XR history. Years of Watching Apple Neso Brands is an investment company specializing in tech-augmented eyewear. It’s currently the dominant approach in lighter-weight, lower-cost AR devices.

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AR Insider

JUNE 9, 2022

What are the biggest insights and observations in immersive tech & media this week? Welcome to Reality Bytes, featuring lightning-round video commentary from AR Insider partner, M7 Innovations. This post appeared first on AR Insider.

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AR Insider

SEPTEMBER 3, 2021

T hough smartphones dominate AR today — based mostly on a massive installed base — the technology’s fully-actualized form is headworn. But AR glasses are still years from ubiquity, as the underlying technology isn’t to the point of achieving both stylistic-viability and robust UX.

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AR Insider

APRIL 28, 2022

What are the biggest insights and observations in immersive tech & media this week? Welcome to Reality Bytes, featuring lightning-round video commentary from AR Insider partner, M7 Innovations. This post appeared first on AR Insider.

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VRScout

APRIL 28, 2018

Apple could soon be dominating the immersive market as rumors swirl around their unannounced AR/VR headset. A recent Cnet report has the the immersive industry in a tizzy as rumors regarding Apple’s still yet-to-be-announced combination AR & VR headset have begun circulating once more.

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Upload VR

MAY 30, 2024

The first immersive experience resulting from Apple and Disney's partnership in spatial computing arrives today in What If. The hour-long experience is free for a limited time and a must-see for Apple Vision Pro owners. Fattouh, executive producer at ILM Immersive, told me. How far can we push the immersion?

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VRScout

OCTOBER 27, 2021

Before you watch the film, you can learn more about this new ensemble of heroes with Marvel Studios’ first official ‘AR Story Experience,’ Eternals: AR Story Experience. The team used over 100 cameras to capture volumetric videos of Sprite actress Lia McHugh for the experience. Image Credit: Marvel Studios.

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XR Today - Mixed Reality tag

JUNE 5, 2024

In addition to leading technology announcements surrounding its smartphone and desktop solutions, viewers can look forward to new details regarding the Apple Vision Pro. Notably, Apple’s hardware debut has brought more attention to immersive productivity tools that assist with situations like training and collaboration.

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AR Insider

MAY 31, 2021

This week, we look at new VR mounts and locomotion inputs, the ongoing Apple/Epic saga, and hands-on with Huawei’s VR glasses. The Apple Worldwide Developer’s Conference begins June 7th. Apple always buries an easter egg or two in the invitation. The VR/AR Global Online Summit returns June 2-4th.

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Road to VR

MAY 18, 2022

Apple is a notorious black box when it comes to internal projects, although sometimes details based on supply chain rumors shed a sliver of light on what might be happening with the company’s AR/VR headset behind closed doors. The report says Cook “rarely visits the group at its offices away from the main Apple campus.”

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ARPost

JANUARY 7, 2021

AR terms are no longer restricted to specialized publications. You will find them in consumer electronics magazines, on game forums, and in specifications for AR glasses. See Also: Mojo Vision to Conduct Feasibility Testing With Menicon on AR Technology Contact Lenses. AR Advertising. AR Overlay.

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The Ghost Howls

APRIL 24, 2023

From the nth rumor on the Apple headset to the announcement of the Pico 4 Pro in China, there have been a few things happening that you as an XR enthusiast can’t miss. Work apps : Pages word processing, Numbers spreadsheet and Keynote slide deck apps, as well as iMovie and GarageBand for video and music production.

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XR Today - Augmented Reality tag

OCTOBER 23, 2023

Earlier this year, Apple debuted its Vision Pro XR headset to provide an immersive productivity tool to act as a technology leap forward following the firm’s Mac laptop and desktop portfolio. Users can then view their iPhone-captured 3D spatial recordings via Apple’s Vision Pro MR headset as an AR visualisation.

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The Ghost Howls

SEPTEMBER 30, 2021

After some days of teasing, Chinese AR company Nreal has finally announced its latest AR glasses: Nreal Air. Nreal is one of the most interesting AR startups out there, and it has revolutionized the augmented reality sector launching the first stylish and affordable AR glasses during CES 2019. Nreal Air description.

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XR Today - Virtual Reality

JANUARY 26, 2024

The demand for Apple Vision Pro accessories is increasing now that Apple has finally announced an official release date for the device. If you were lucky enough to pre-order the headset before it sold out ( within 15 minute s) on the Apple store, you might interested in grabbing some accessories before your device arrives.

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Road to VR

MAY 16, 2024

Apple announced it’s introducing a host of accessibility features to Vision Pro, which is set to include Live Captions for the deaf or hard of hearing. Provided Apple decides to push such a feature in the near-future, it could mean face-to-face conversations will soon have subtitles, like you might see on TV or in video games.

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XR Today - Mixed Reality tag

JANUARY 26, 2024

The event comes just as Apple is set to debut its Vision Pro MR headset for US customers next week. Microsoft Mesh for Teams is now Available on Meta Quest Headsets Microsoft has launched its long-awaited Mesh for Teams immersive VR meeting platform for enterprise end-users.

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AR Insider

OCTOBER 30, 2020

XR Talks is a series that features the best presentations and educational videos from the XR universe. It includes embedded video, narrative analysis and top takeaways. Speakers’ opinions are their own. T he AR cloud has turned three. Before diving in, what is the AR cloud? Inherently Immersive.

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AR Insider

JANUARY 25, 2021

How many XR headsets is Apple working on, and when can we get our hands one them? Apple headset to be a pricey, niche VR precursor to eventual AR headset. Apple VR will have much higher resolution than existing VR products on the market, and may have some AR features as well. Rokid unveils Vision 2 AR Headset.

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Road to VR

JUNE 5, 2019

Apple is taking advantage of a recent iOS feature called AR Quick Look to allow potential customers to see the company’s new Mac Pro and Pro Display XDR at scale in augmented reality right from Apple.com on an iPhone. And Apple’s new Mac Pro certainly qualifies as a big purchase, starting at a cool $6,000.

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The Ghost Howls

AUGUST 15, 2022

As you’ve read in my other article written today , this is a special day for this blog… but it is also Monday, so I won’t skip writing a new amazing roundup of AR/VR news So, wishing you a happy Ferragosto (the name of today’s holiday in Italy), I leave you to the best XR news of the week! Apple MR headset may cost $2000+.

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AR Insider

JANUARY 29, 2021

F ollowing our analysis yesterday on the drivers for Apple’s rumored VR play, we continue the narrative in this week’s XR Talks. First, to level set, Bloomberg reported last week that Apple plans for a VR headset to release next year. A bigger question is what Apple’s headset will be and do.

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