The Ghost Howls

AUGUST 28, 2023

Another leak regarded the release date: an Amazon listing put the availability date of the Quest 3 starting from October, 10th. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.

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Samsung Google Magic Leap Microsoft 312

AR Insider

AUGUST 30, 2021

TikTok Testing TikTok Effects Studio, which will allow its users to create AR effects and filters. Facebook/Instagram (through Spark AR) and Snap (through Lens Studio) have huge communities of mobile AR filter creators. These are stocks picked by Matthew Ball, author of the metaverse manifesto. More from AR Insider….

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Virtual World AR Latency China 257

XR Today - Augmented Reality tag

FEBRUARY 21, 2023

What’s more, as the technical landscape continues to evolve, developers and designers are discovering new ways to introduce users to the benefits AR has to offer. For companies looking to learn more about the opportunities offered by AR, events and conferences can be an excellent way to stay up to date.

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Augmented Reality San Francisco Conference Unity 96

XR Today - Mixed Reality tag

MAY 4, 2023

provide enterprise clients with immersive training solutions ready for AR and VR distribution. Developers can create AR and VR applications for a range of devices by utilising Unity SDK frameworks. Chapman also added: Selection for this program represents a tremendous opportunity for Motive.io Motive XR Management System Motive.io

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Technology Training Healthcare Immersion 87

The Ghost Howls

JULY 31, 2023

According to the Financial Times, “In June, AR, VR, and mixed reality start-ups in the US raised $208 million, almost as much as the previous three months combined ”. There will be a new launcher, improved graphics, improved in-game camera, production-ready Unity SDK for the creators, improved full-body VR, and much more.

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Apple Ukraine Samsung Data 269

XR Today - Mixed Reality tag

MARCH 17, 2023

In the XR landscape, conferences and expos offer a hands-on opportunity for business buyers to test out the latest technology, and gather some useful insights from innovators in MR, AR, and VR. Conference sessions are planned to cover everything from user experience, to programming, design, and team management.

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San Francisco Wearables Conference Unity 83

XR Today - Mixed Reality tag

OCTOBER 10, 2023

Produced by the VR/AR Association , the Immerse Global Summit is one of the world’s most exciting technology conference series. Hosting virtual and in-person conferences across the United States and Europe, the event encapsulates the VR/AR Association’s quest to facilitate innovation in the immersive technology space.

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Immersion Real Estate Education Unity 85

The Ghost Howls

AUGUST 24, 2020

Someone invokes saviors like Google and Amazon, but even if they managed to succeed, they are other data-harvesting companies , so in any case, we are f**ked. That’s why even Microsoft took Epic’s stances : Microsoft uses UE4 to develop some products also for Apple devices, and this decision hurts also its business.

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Unreal Apple Government Data 423

The Ghost Howls

MARCH 2, 2020

This roundup of the most important AR/VR news of the past week comes out with a little delay since I’ve been very busy with my development job, and I’ve also a damn cold that doesn’t make me feel very well (but it’s no coronavirus, don’t worry :D). iPhone 12 may feature a special connection for AR glasses. Image by Microsoft).

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Hand tracking AR Oculus HTC 230

ARVR

JANUARY 6, 2023

It has become viable that even businesses and corporates are using it to increase sales, and transform the way humans interact with computers and visualize contents. The first AR experience was developed in 1968 at Harvard when a computer scientist named Ivan Sutherland created a special head-mounted AR display system.

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Augmented Reality AR Machine Learning Data 246

AR Insider

MAY 6, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . Like the waves of web, mobile and social before it (SoLoMo anyone), spatial computing: AR and VR will provide new opportunities for brands and marketers to reach, engage and understand consumers.

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AR Examples Data Head Mounted Display 381

XR Today - VR Headsets tag

OCTOBER 31, 2023

Last week, Augmented World Expo EU (AWE) 2023 hosted its yearly event highlighting recent innovations in enterprise-grade AR/VR/MR solutions, as well as related emerging technology such as genAI, digital twins, and geospatial tech. The firms are collaborating to improve the opportunities for leveraging AR wearables in the workplace.

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Training Industry Strategy AR 98

Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg talks about the future of VR and AR at Facebook’s recent Oculus Connect conference. ” Facebook already has internal plans for the next five years and most of these new plans, and excitement, are about augmented reality. Is VR going to turn into AR? It’s clear there are two separate camps.

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AR Augmented Reality Magic Leap Immersion 62

The Ghost Howls

JANUARY 22, 2021

2021 is going to be an interesting year for AR. This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Can this count as AR having become mainstream?

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Augmented Reality Magic Leap AR Apple 474

VRWorld

JULY 12, 2017

There’s no doubt that the announcements made on this conference might be the clearest direction where VR/MR/AR are heading as an industry, as it will happen after Microsoft Windows 10 Mixed Reality launches, as well as seeing the first sales results of next generation Oculus Rift headset. Maureen Fan, CEO, Baobab Studios.

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Conference San Francisco Virtual Reality Tourism 49

The Ghost Howls

DECEMBER 1, 2019

Welcome back to The VR Week Peek, the place where you can find the most interesting AR/VR news of the week! A new forecast by IDC shows how 2020 will still be a transition year for AR and VR. This means that in 2020, AR and VR will still be used mostly in the enterprise sector, and mostly for training and maintenance.

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Gaming Czech Republic Microsoft AR 40

The Ghost Howls

MARCH 1, 2021

March has just started… I hope it will be an amazing day for you and for all the AR/VR ecosystem! All the 3 major VR runtimes (Oculus, SteamVR, Microsoft) are now compatible with OpenXR , and this means that on the runtime layer on PC, now OpenXR has been fully integrated. Qualcomm announces AR Smart Viewer reference design.

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Sony Oculus Unity AR 364

The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. On one side, it has been negative, because it is causing an economic recession/depression, and people and companies have less money to spend in AR and VR experimental gadgets. 2022 could be the key year for XR.

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Apple Oculus China Magic Leap 512

The Ghost Howls

APRIL 26, 2021

Before leaving you to the best news of the week, I would like to highlight two notable things about my work: My crazy trolling game “The Unity Cube” has been featured in a video by Upload VR! Johnson has worked at Microsoft and Qualcomm before, and she is a very respected executive. Amazon is opening its AR Beauty Salon.

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Magic Leap Oculus Unity Gaming 366

The Ghost Howls

MAY 17, 2021

But before leaving you to the best pieces of AR/VR news of the week, let me tease you that in the upcoming days I will publish an article I’m sure you will all love… it’s a hands-on preview on… you’ll discover it! It has created tools to improve geolocation, multiplayer, and also to deliver more realistic AR experiences (e.g.

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Eye Tracking HTC China Amazon 349

AR Insider

OCTOBER 31, 2019

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Who will profit?

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Magic Leap AR Microsoft Apple 157

The Ghost Howls

DECEMBER 27, 2021

I am a bit sad no one gave an award to The Unity Cube , though… I would have loved to get a “Worst Application Award 2021” from Road To VR…. But the new Omicron variant and the Winter, which with its cold temperatures helps the virus, has to led to the 4th wave of the pandemic, and so we are all under new restrictions again.

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Unity Oculus Virtual Reality Gaming 435

The Ghost Howls

OCTOBER 2, 2023

I’m a big fan of passthrough AR, and the fact that the reviewers highlighted how the quality of this passthrough is high, makes me excited. In the month of October, companies will be able to use Mesh inside Microsoft Teams, so members of a company can meet in a 3D space (in VR or flatscreen) and interact together.

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Las Vegas Amazon Controllers Gaming 352

XR Today - Mixed Reality tag

AUGUST 30, 2022

Respawn Entertainment and Unity. Following a successful experience with Unity Hybrid Scaling for Apex Legends, Respawn decided to work with Unity once again on its new immersive experience. Unity helped with everything from matchmaking in VR, to voice communications for the development of the new game.

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Case Study Study Gaming Unity 90

The Ghost Howls

JULY 24, 2023

Luckily there is AR that is still strong, and we can hope to wear Google AR glasses soon… ah no, they are dead too. For me this is not a fortunate sentence: this is what Alex Kipman said about the HoloLens, a few weeks before the whole Microsoft Mixed Reality division was disbanded and he was fired from the company.

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Apple Survey Machine Learning AR 289

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. But its reputation as a video game engine can also be intimidating — especially to those who want to create AR software for enterprise. And it was for me as well; I’ve been a Unity user forever.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. But its reputation as a video game engine can also be intimidating — especially to those who want to create AR software for enterprise. And it was for me as well; I’ve been a Unity user forever.

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AR Magic Leap Unity Augmented Reality 78

Robert Scoble

JANUARY 11, 2022

They almost always are sitting down when doing high-engagement computing (although if you have a standing desk that messes things up a bit but very very few people have one of those in their family rooms so we’ll leave that for a future discussion). Here we are. Each will need to know what they are up against.

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Apple Study Augmented Reality Unity 70

The Ghost Howls

JANUARY 20, 2021

Yes, it’s a lot of time, but these are realistic projections. From time to time, I like to look at the adoption graph of XR shown by John Riccitiello (the CEO of Unity) in 2017 , where you can see that the real acceleration of immersive technologies should start around 2022-2023. VR headsets will become MR ones.

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Virtual Reality Trends China HTC 517

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. But its reputation as a video game engine can also be intimidating -- especially to those who want to create AR software for enterprise. You know what, go learn Unity and coding and figure out how to actually make it.

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AR Magic Leap Unity Augmented Reality 60

XR Today - Mixed Reality tag

DECEMBER 1, 2023

We’re already seeing aspects of spatial computing emerge in everything from collaborative platforms like Microsoft Teams to smartphones. Rokid recently launched a dedicated AR studio spatial computing platform. Companies like Unity also create tools to make eye and gaze tracking more accurate. With a projected value of $544.6

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Trends Wearables Haptic Eye Tracking 108

XR Today - Mixed Reality tag

NOVEMBER 9, 2023

We’re already seeing aspects of spatial computing emerge in everything from collaborative platforms like Microsoft Teams to smartphones. Rokid recently launched a dedicated AR studio spatial computing platform. Companies like Unity also create tools to make eye and gaze tracking more accurate. With a projected value of $544.6

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Trends Wearables Eye Tracking Tools 100

UploadVR Between Realities podcast

NOVEMBER 15, 2016

In April, we opened the doors to the first Upload Collective in San Francisco, a hub for VR and AR startups, development, co-working, education, meetups and even live broadcasting. UploadVR.com also expanded its editorial coverage throughout the year to deliver the very latest news, reviews, features and editorials covering VR and AR.

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San Francisco HTC Unity Conference 100

The Ghost Howls

NOVEMBER 10, 2019

Is Apple partnering with Valve on AR? A report by DigiTimes claims that Apple is partnering with Valve for the production of its AR glasses. The news would be incredible: Apple is a company that knows how to create something usable and cool to see, while Valve has a long expertise in experimenting with AR and VR.

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Augmented Reality Google Machine Learning AR 162

Cats and VR

MAY 1, 2017

Launched in December as a physical goods mobile AR game, HoloGrid: Monster Battle VR is one of the first Gear VR games to incorporate the use of the platform’s new GearVR Controller and add Oculus Gear VR Avatar support with VOIP so players can talk to their opponents during games. Contestants must fill out the tournament form HERE.

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Augmented Reality Gaming Virtual Reality AR 102

XR for Business Podcast

JUNE 24, 2019

CEO Matt Miesnieks has been in the AR game since the beginning, and he says the best in the industry have always known the best, native use cases for the technology; the problem was for the technology to catch up to the use cases. He’s also the co-founder and CEO of 6D.ai, the leading AR cloud platform, which is his third AR startup.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

CEO Matt Miesnieks has been in the AR game since the beginning, and he says the best in the industry have always known the best, native use cases for the technology; the problem was for the technology to catch up to the use cases. He’s also the co-founder and CEO of 6D.ai, the leading AR cloud platform, which is his third AR startup.

AR 78

AR Technology Industry Augmented Reality 78