XR Today - Virtual Reality

NOVEMBER 29, 2023

At the start of the year, the technology industry faced layoffs as some major firms, such as Meta, started 2023 cautiously. Despite the 2022 Metaverse boom that swept imagination and scepticism equally, 2023 was tough during H1 for the immersive industry. However, the narrative quickly switched towards the middle of the year.

Apple 243

Apple Industry Trends Hardware 243

The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

AR 314

AR Apple Microsoft Ukraine 314

The Ghost Howls

JANUARY 15, 2023

Quest 1 users who currently have access to Meta Horizon Home social features will lose access to these features on 5 March 2023. Some selected developers have received the Apple headset. Could this really be the year of the Apple headset? Congress is stopping the acquisition of more Microsoft IVAS headset.

Apple 340

Apple Ukraine Virtual Reality Hand tracking 340

XR Today - Mixed Reality tag

NOVEMBER 24, 2023

While Meta’s recent Connect 2023 event focused on consumer use cases of MR headsets and AR smart glasses, it is evident that the company is working with enterprise end-users to optimize its MR product for broader use cases. However, Apple remains on track to release the premium headset in 2024, as previously announced by the executives.

Microsoft 66

Microsoft Immersion Apple Head Mounted Display 66

The Ghost Howls

AUGUST 21, 2023

More info Other relevant news (Image by Microsoft) Microsoft discontinues Kinect for Azure Microsoft has decided to discontinue its latest iteration of the Kinect sensor, dubbed Kinect For Azure DK. Microsoft will stop selling its Kinect For Azure sensor in October 2023, or until the supplies last. This seems good.

Hand tracking 286

Hand tracking United Arab Emirates Microsoft Apple 286

XR Today - Augmented Reality tag

APRIL 14, 2023

Pico and Microsoft rolled out new headset innovations to supply enterprise and military-grade immersive solutions. from Microsoft highlight the immersive industries continued influence as serious enterprise solutions. Meanwhile, headset enthusiasts are awaiting Apple’s debut in the headset market. IVAS version 1.2

Microsoft 62

Microsoft Apple United States Tools 62

The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay.

Apple 275

Apple Ukraine Samsung Data 275

XR Today - Mixed Reality tag

APRIL 26, 2023

Plus, the Unity toolkit allows organizations to build more comprehensive virtual reality and mixed reality experiences too. Apple Similar to Google, Apple has its own dedicated selection of tools and resources created to help developers take advantage of Apple devices for marketing purposes.

Unity 99

Unity Microsoft Augmented Reality Google 99

ARVR

MARCH 16, 2023

As we roll into 2023, it’s time for our annual ritual of synthesizing the lessons from the past twelve months and formulating the outlook for the next twelve. Our research arm ARtillery Intelligence’s recent report Spatial Computing: 2022 Lessons, 2023 Outlook tackles these questions. Beyond the “if?” is the question of “what?”

AR 243

AR Magic Leap Wearables Microsoft 243

XR Today - Big XR News tag

JANUARY 27, 2023

Recently, Microsoft entered an extended partnership with OpenAI, the firm behind ChatGPT, to expand the tech solution to business clients. Recently, Microsoft and Amazon cut back roughly 10,000 employees, and Meta dismissed approximately 11,000 people. Altspace VR is officially closing its doors on March 10, 2023.

Apple 77

Apple Head Mounted Display Microsoft Trends 77

The Ghost Howls

SEPTEMBER 6, 2022

I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you? Apple headset may be called “Reality”. We have new rumors about the upcoming Apple headset. According to the usual analysts, this means that the name of the upcoming headset will be Apple Reality.

Apple 368

Apple Haptic Ukraine Oculus 368

The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

Apple 394

Apple Microsoft Sony Italy 394

The Ghost Howls

MARCH 20, 2023

The support will continue until September 15th, 2023 and its most recent system images will remain publicly available until at least April 1st, 2024. A pretty useless one, like all the rumors about Apple and its glasses. And instead… electronic components… wow, only geniuses at Apple could think about it. inside warehouses).

Google 427

Google Microsoft Ukraine Apple 427

The Ghost Howls

NOVEMBER 7, 2022

Sony Interactive Entertainment has finally announced that PSVR 2 will be launched on February 22nd, 2023 for $549. The collaboration between Microsoft and Samsung is now over. Some months ago, some important magazines leaked that Microsoft might have abandoned the HoloLens project. (Image by Sony Interactive Entertainment).

Machine Learning 474

Machine Learning Sony Augmented Reality Microsoft 474

XR Today - Mixed Reality tag

JANUARY 24, 2023

Apple Inc has entered talks with roughly six media partner firms to launch a virtual reality (VR) content platform for its upcoming headset, reports revealed on Monday. The partnership aims to integrate the Cupertino-based firm’s Apple TV+ product lineup on the new head-mounted displays (HMDs).

Apple 97

Apple Head Mounted Display Motion Capture AR 97

XR Today - Mixed Reality tag

FEBRUARY 5, 2024

It’s been less than a week since Apple released its long-awaited spatial computing headset, and the Apple Vision Pro meme explosion has already begun. Some users have even managed to become warning stories about exactly how not to use your Apple Vision Pro. The internet has gone crazy for the Vision Pro. Don’t try this at home!

Apple 111

Apple Entertainment Immersion Trends 111

The Ghost Howls

MARCH 1, 2024

We are at the beginning of March and I just realized that I haven’t written yet a post with my predictions for augmented and virtual reality for this year. The last cycle before this one was the Quest one, which started to make virtual reality known to the mainstream audience for what concerns games and fitness.

Trends 433

Trends Apple Google Unity 433

ARVR

FEBRUARY 1, 2023

Apple of My Eye But the big topic on everyone’s mind when it comes to AR glasses is Apple’s rumored entrance. Those hopes were scattered in the past few weeks as Bloomberg reported that Apple’s AR glasses plans may be delayed or shelved. Given that, what are all the rumors about an Apple headset launching in Spring 2023?

AR 130

AR Magic Leap Wearables Apple 130

The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

Apple 265

Apple AR Microsoft Magic Leap 265

TechCrunch VR

FEBRUARY 12, 2020

Despite short-term questions, games software/hardware to top $200 billion by 2023. Apple is seen by some as critical to the future of augmented reality, despite limited traction for ARKit so far and its absence from smartglasses (again, so far). Apple ARKit, Google ARCore ). OS-based (e.g. web-based (e.g.

Augmented Reality 78

Augmented Reality Microsoft Apple AR 78

Hypergrid Business

FEBRUARY 6, 2023

Samsung, in partnership with Qualcomm and Google, has announced plans to develop a new extended reality product. XR is a term that encompasses virtual reality, augmented reality, and mixed reality technologies. I myself switched from Apple to Samsung in 2015 specifically for Samsung’s Gear VR headset.

Samsung 107

Samsung Google Microsoft Spain 107

XR Today - Augmented Reality tag

JUNE 7, 2023

Apple Inc has reportedly bought out US headset manufacturer Mira following its Vision Quest headset debut on Monday, a Verge report revealed on Tuesday. According to the Verge report, Apple acquired roughly 11 Mira employees. In the post, Taft said: “Excited for Mira’s next chapter, at Apple :).

Los Angeles 52

Los Angeles Apple AR United States 52

Bernard Marr

OCTOBER 31, 2022

While Meta focuses on creating virtual reality environments, companies like Microsoft and Nvidia are developing metaverse environments for collaborating and working on digital projects. 2023 is likely to bring further interesting developments in this clash of digital cultures. Virtual and augmented reality.

Trends 59

Trends Virtual World Augmented Reality Virtual Reality 59

Hypergrid Business

JANUARY 25, 2023

AltspaceVR was a consumer-focused immersive space that could be accessed either via the desktop or through a virtual reality headset. Since its launch in 2016 , the platform has hosted big names and quickly became the go-to platform for virtual concerts, stand-up specials, and other metaverse happenings.

Microsoft 145

Microsoft Virtual Reality Augmented Reality Apple 145

Upload VR

SEPTEMBER 24, 2023

With Quest 3 and Apple Vision Pro on the horizon, developers that have invested the better part of a decade honing their expertise were left to promote themselves at Europe's largest gaming event last month. Heading into Gamescom 2023, I suspected that this year might be about on par with 2022 in terms of VR content on offer.

Hand tracking 88

Hand tracking Gaming AR Sony 88

The Ghost Howls

MAY 1, 2023

And Meta will keep putting a lot of money towards this vision : in Q1 2023, the losses of Meta Reality Labs have been in the order of magnitude of billions of dollars, again. An important XR manufacturer has just launched a plastic cardboard in 2023. I think this is a wonderful piece of news for the ecosystem.

Apple 302

Apple Ukraine Microsoft Chile 302

The Ghost Howls

JUNE 26, 2023

After having announced some of the features and the price just before the launch of the Apple Vision Pro, now the company formerly known as Facebook is already working towards the launch of the device. It is planned for release in September 2023 on all major VR stores.

Unity 303

Unity Retail Eye Tracking Simulation 303

XR Today - Virtual Reality

MAY 15, 2023

Jake Steinerman spoke with XR Today last week, addressing the firm’s most recent user-generated content toolkit, company vision, and the state of the Metaverse in 2023. For example, Spatial’s Unity Creator Toolkit beta model powered the 2023 Metaverse Fashion Week on Spatial between 28 to 31 March. ”

Unity 250

Unity Tools Immersion San Francisco 250

XR Today - Big XR News tag

APRIL 28, 2023

Meta’s Reality Labs Division Sees Massive Revenue Loss Meta Platforms, the parent company of Facebook, Instagram, and WhatsApp, released its Q1 earnings report on Wednesday, indicating a massive loss of revenues for its Reality Labs division. This comes despite stronger-than-expected profits at the start of 2023.

Magic Leap 70

Magic Leap Microsoft Florida Industry 70

The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. We can expect so all big tech companies to comply with it in 2023. Fairer competition.

Apple 462

Apple Europe Data Amazon 462

Bernard Marr

NOVEMBER 14, 2023

Now, as we head into 2023, the conversation has shifted to Apple CEO Tim Cook’s concerns that it might not take off because it’s too complicated and other commentators suggesting it’s too weird to gain mainstream traction. Metaverse has undoubtedly been one of the most talked-about concepts of the year.

Virtual Reality 52

Virtual Reality Machine Learning Industry Immersion 52

XR Today - Big XR News tag

FEBRUARY 3, 2023

January was another tough month for extended reality (XR) vendors and solution providers. While events such as CES 2023 highlighted some of the best immersive innovations, caution loomed across the industry following the hard holiday period of 2022. Seiler clarified that Microsoft would continue to support Hololens 2 users.

Microsoft 55

Microsoft Healthcare Hardware Industry 55

The Ghost Howls

AUGUST 28, 2023

Then the wish to compete with Apple may not become a reality: when the Vision Pro was announced, Samsung didn’t expect such cool features from it, so it delayed the announcement of the headset to have the time to increase its capabilities. More info Is Apple working on the Vision Pro since 2007?

Samsung 318

Samsung Google Magic Leap Microsoft 318

XR Today - Mixed Reality tag

JULY 27, 2023

Meta Quest Pro vs Apple Vision Pro: which “Pro” headset is really going to change the way we think about immersion forever? Meta and Apple have contributed significantly to the hype in the XR industry in the last few months. Since then, the arrival of the new mixed reality wearable has become one of the hottest topics in the industry.

Apple 76

Apple Wearables Immersion Virtual Reality 76

XR Today - Augmented Reality tag

SEPTEMBER 25, 2023

The firm is debuting a device with spatial computing features similar to the Apple Vision Pro. Moreover, Immersed is debuting its Visor product at a lower price than the Vision Pro, perhaps creating a wild card in XR competition alongside significant players such as Meta, Microsoft, HTC, Lenovo, Xreal, and Varjo.

Apple 119

Apple Real Estate Immersion Entertainment 119

XR Today - Virtual Reality

JANUARY 19, 2024

Even Apple seems to focus on the business world with its pricey Apple Vision Pro. Remember, alternatives like the Apple Vision Pro are set to cost almost four times as much ($3,499). Plus, it’s compatible with the Meta Quest for Business subscription service, announced by Meta in 2023.

Immersion 244

Immersion Controllers Eye Tracking Virtual Reality 244

The Ghost Howls

DECEMBER 12, 2022

It is an RPG set in an unforgiving world, and the trailer is pretty cool; Vertigo 2, one of the most awaited sequels of the VR industry, is set to arrive on March 30th, 2023. Shooter Gambit has been delayed (again) to Q1 2023. More info (Meta buying Within because of Apple) More info (FTC against Blizzard acquisition).

Augmented Reality 302

Augmented Reality Ukraine Asia Germany 302