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The AR Space Race, Part VII: Microsoft

AR Insider

The real world is a key part of that formula… and real-world relevance is often defined by location. That same relevance and scarcity are what drive real estate value….location, continuing here with Microsoft. As further background for Microsoft’s AR moves, CEO Satya Nadella is a verdant cloud proponent.

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The AR Space Race, Part VII: Microsoft

ARVR

The real world is a key part of that formula… and real-world relevance is often defined by location. That same relevance and scarcity are what drive real estate value….location, continuing here with Microsoft. This ties to Microsoft’s DNA, as enterprise productivity has been its core business for 30 years.

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Big Tech Drives Interoperability With the Metaverse Standards Forum

ARPost

NVIDIA joined Meta , Epic Games, Khronos Group, Avataar , Microsoft, Unity, XR Association , and many other founding members to lead the development of interoperability standards to drive the growth of the metaverse. As a 3D environment, you can expect some advanced software and hardware behind its development. The Future is Now.

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What is the Market Growth of Virtual Reality

XR Today - Virtual Reality

Applications like Zoom and Microsoft Teams grew massively following the demand for video conferencing software during the COVID-19 pandemic. Furthermore, the hardware required to use immersive enterprise solutions is becoming cheaper and more accessible. VR Hardware Growth. Other contributing factors to VR market growth.

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VRdirect to Bring Competition in Training and Virtual Tours

ARPost

Depending on what hardware the viewer has access to, content created using the VRdirect Studio is viewed via a mobile app, a web player, or streamed to a VR headset. Specifically, their platform is a boon in industries like real estate and hospitality. There is also potential in education and virtual tourism.

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Delta Reality Joins VR/AR Association

XR Today - Big XR News tag

The Croatian firm offers customers a rich XR asset library worth thousands to improve audience engagement and currently works with global XR-backed firms and brands such as Disney, Microsoft, Samsung, T-Mobile and many more. Delta Reality listed its Museum of Digital Life (MoDaL) as a piece of NFT real estate worth roughly 8.88

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Could this XR Headset Overtake Apple’s Vision Pro?

XR Today - Augmented Reality tag

Moreover, Immersed is debuting its Visor product at a lower price than the Vision Pro, perhaps creating a wild card in XR competition alongside significant players such as Meta, Microsoft, HTC, Lenovo, Xreal, and Varjo. The hardware itself is also optimized for work usage. Visor pre-orders are now LIVE, starting at $499!

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