ARPost

NOVEMBER 11, 2022

Remote collaboration has been one of the biggest promises of immersive technology as it relates to work but employers seem to be more excited than employees. That’s pretty good for an emerging technology. Immersive technology platforms, particularly those incorporating VR hardware, offer more opportunities for surveillance.

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UploadVR Between Realities podcast

APRIL 26, 2017

A pioneer who helped kickstart VR’s renaissance is driving the strategy for Microsoft’s Windows Mixed Reality platform, spanning both HoloLens and a collection of VR headsets rolling out later this year. ” This is Acer’s kit, the first Windows VR headset to roll out to developers from Microsoft’s partners.

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Upload VR

APRIL 22, 2024

They'll have access to the same core software and platform services as Meta Quest headsets, including Meta's tracking and mixed reality technology and store. Additionally, Meta is working with Microsoft's Xbox division to create a "limited-edition Meta Quest" headset with Xbox branding. And if so will it be Meta, or Google?

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The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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Trends Apple Google Unity 445

Mashable VR

MARCH 4, 2022

Microsoft is suspending all new sales of its products and services in Russia amidst the invasion of Ukraine by Putin's forces. In a blog post , Microsoft's president & vice chair Brad Smith also said the company's stopping "many aspects" of its business in Russia "in compliance with governmental sanctions decisions."

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Tech Trends VR

APRIL 26, 2018

We’ll be dropping by Silicon Valley next month for Google I/O to check out the latest scoop from the Big G. We’re jetting off from Heathrow to the US West Coas, stopping by Seattle to cover Microsoft Build before heading to the Bay Area for Google’s flagship developer conference in Mountain View Click To Tweet.

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Bernard Marr

FEBRUARY 13, 2023

Microsoft, which is reported to have laid off around 10,000 employees, practically simultaneously announced that it plans to invest $10 billion in OpenAI, the creators of the viral application ChatGPT. Likewise, Google's parent company Alphabet announced plans to reduce its global headcount by 12,000 – a cut of around six percent.

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UploadVR Between Realities podcast

OCTOBER 26, 2016

Microsoft’s play for command of next generation personal computing can be seen today with the announcement of a series of Windows-powered VR headsets starting at $300. This is not the case with the headsets on the way from Microsoft’s partners. “The strategy has become clear.

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Tech Trends VR

MAY 21, 2018

Google harnesses the power of photos and street view to deliver simplified VR development for teachers and students. The benefits of using immersive technologies as teaching tools have been widely documented and extensively discussed Click To Tweet.

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AR Insider

NOVEMBER 25, 2020

And as a tech-forward shop, his perspective goes beyond AR, with a view to how it integrates with adjacent technologies. What’s your high-level view on how the technology is shaping consumer experiences, and how it’s converging with other technologies to do so? Click To Tweet. The era of discovery is dead.

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AR Insider

MARCH 30, 2021

Technologies such as LiDAR meanwhile unlock compelling and user-friendly AR that attracts more users. Beyond consumer demand, tech giants are embracing wearables as they align with road maps and growth strategies. Google is meanwhile motivated toward wearables to maintain direct touchpoints to users. Part V: Apple. Trojan Horse.

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XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

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Google Apple Latvia Retail 55

Road to VR

OCTOBER 30, 2020

Responding to a question during Facebook’s most recent quarterly earnings call this week, CEO Mark Zuckerberg addressed the intersection of Facebook’s cloud gaming and VR initiatives: “Over the longer term, I think the VR piece will obviously come into [our gaming strategy] as well.

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The AR Show

JANUARY 16, 2024

Previously Michael spent nearly a decade working with the Microsoft Hololens team. He was a Principle Engineering Lead at Microsoft for a couple of years, left to be the founding partner of Object theTheory, where he and his team worked with enterprises to leverage AR and VR technologies, often in combination with IoT and AI/Machine Learning.

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Anand Tech

FEBRUARY 13, 2024

Nine unofficial sources across the industry confirmed to Reuters the existence of the division, but NVIDIA has remained tight-lipped, only discussing its 2022 announcement regarding implementation of its networking technologies into third-party solutions. And since Windows runs on Arm, NVIDIA has a shot at Microsoft.

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XR Today - Mixed Reality tag

JANUARY 8, 2024

In this industry, developers are experimenting with ever-more intuitive screens, lenses, and accompanying XR technologies, to create solution for a range of industries. The smart glasses available from Goertek use the latest in lens development technologies and ergonomic designs for comfort.

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Tech Trends VR

FEBRUARY 24, 2019

It was really interesting to see Microsoft pivot towards enterprise with the HoloLens and I think it was absolutely the right move for them to make Click To Tweet. That, in turn, allowed their partner developers to secure key contracts as they figured their way around the new technology.

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UploadVR Between Realities podcast

JANUARY 29, 2017

The technology world is always a game of rivals. For every Nintendo there is a Sega and for every Apple there is a Microsoft. There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. HTC/Microsoft .

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XR Today - Mixed Reality tag

APRIL 26, 2023

Googles solutions allow developers to quickly optimize their augmented reality experiences for android devices, with a convenient Software Development Kit (SDK). Within the Unity ecosystem, organizations can find solutions for XR development, RT3D design and more. Effective advertising has always been crucial to business growth.

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AR Insider

NOVEMBER 14, 2019

Google meanwhile acquired Fitbit to buttress its wearables play. Amazon and Microsoft launched wearables lines in the past quarter and smaller players like Bose and Snap are planting seeds for a wearables-heavy future. Google meanwhile acquired Fitbit to accelerate its lingering WearOS platform with some hardware in the game.

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Bernard Marr

OCTOBER 24, 2022

Going forward, we can expect to see it becoming an enabler of even more technologies, including virtual and augmented reality (VR/AR), the metaverse , cloud gaming, and even quantum computing. Multi-cloud is an increasingly popular strategy. Here’s a rundown of some of the trends that I believe will have the most impact.

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ARPost

OCTOBER 26, 2020

Many of the speakers came from familiar companies within the space, including Deutsche Telekom, Google, Lenovo, PTC, PwC, and Qualcomm. This is the flashiest technology out there, but for enterprise XR applications it’s also important for users to have their hands free of controllers and their persons untethered from computers.

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XR Today - Mixed Reality tag

MAY 4, 2023

In this industry, developers are experimenting with ever-more intuitive screens, lenses, and accompanying XR technologies, to create solution for a range of industries. The smart glasses available from Goertek use the latest in lens development technologies and ergonomic designs for comfort.

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AR Insider

FEBRUARY 21, 2020

That, plus the sheer dollars the “big five” are collectively investing in AR (and VR for that matter), is a strong confidence signal for the technology’s future. For Google , it’s all about search, and boosting query volume with more user touchpoints. And for Microsoft , it’s enterprise productivity.

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AR Insider

DECEMBER 25, 2019

That period is defined by sobering realizations that the technology isn’t ready, nor is it gaining the traction previously expected. But then around 2002, things moved slowly towards measured progress, and the rise of tech giants like Google, Facebook, and the web 2.0 Apple , Google , Facebook and Microsoft are all on that list.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem. Microsoft’s technology could easily be the basis behind a number of mixed-reality and unique event experiences in the entertainment world going forward.

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ARPost

MAY 3, 2021

In the last five years, augmented reality technology has evolved far beyond its most widespread adoption ever – killing digital critters on Pokémon Go. In order to incorporate AR into the overall business strategy, the questions that CIOs and COOs need to ask themselves are: What opportunities has AR technology opened up in our industry?

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Bernard Marr

JULY 6, 2023

As technological innovation has evolved, security has remained a constant concern. With each technological breakthrough comes both opportunities and challenges. However, quantum computing is set to become the next major disruptor in technology, and its implications for security are profound. For instance, the U.S.

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AR Insider

AUGUST 14, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple.

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UploadVR Between Realities podcast

MAY 8, 2017

With technologies like 5G, smartphones are still going to be the place where we see the leading edge of innovation occur with the benefits trickling down to the fledgling industries. The best examples of this are the Magic Leap prototypes, Microsoft Hololens and Qualcomm’s VR reference design.

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Anand Tech

JULY 26, 2023

Modern fabrication technologies are expensive to develop in general. As demand from Japanese companies alone may not suffice, Rapidus is looking for orders from international corporations like Apple, Google, and Meta. "We The endeavor is both extremely challenging and tremendously expensive. "We are looking for a U.S.

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Tech Trends VR

SEPTEMBER 25, 2018

Their first MR project used Google Tango and the Microsoft HoloLens to bring a rare digital tank from their game to a real-life exhibit at the Tank Museum at Bovington , UK. Apple ARKit, Google ARCore and Facebook Camera Effects could deliver more than 900 million installed base by the end of this year, jumping to nearly 3.5

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ARVR

APRIL 5, 2021

Technologies such as LiDAR meanwhile unlock compelling and user-friendly AR that attracts more users. Beyond consumer demand, tech giants are embracing wearables as they align with road maps and growth strategies. Trojan Horse Google is meanwhile motivated toward wearables to maintain direct touchpoints to users.

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Wearables AR Strategy Apple 130

XR Today - Augmented Reality tag

MARCH 6, 2023

With Qualcomm’s industry-leading Snapdragon Spaces platform , Xiaomi can also develop programmes on OpenXR and Microsoft’s MRTK toolkit. The MWC wrapped up its premier event, which showcases the world’s top innovations in consumer and enterprise technologies. percent year-on-year, or 1.7 billion CNY ($245.1

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XR Today - Mixed Reality tag

MAY 4, 2023

In this industry, developers are experimenting with ever-more intuitive screens, lenses, and accompanying XR technologies, to create solution for a range of industries. The smart glasses available from Goertek use the latest in lens development technologies and ergonomic designs for comfort.

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AR Magic Leap Industry Tools 69

Tech Trends VR

MARCH 7, 2018

Will we see a gold rush in the publishing industry as major players move to invest in Immersive Technologies? Immersive technologies are set to play a key role in modernizing our education, allowing legacy systems to finally move away from models that date back to the 1800s into something more suited for the digital age.

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XR Today - Mixed Reality tag

JANUARY 31, 2023

These include Oracle Cloud, Microsoft Azure, Amazon Web Services (AWS), and Google Cloud Platform (GCP). This aims to invest in emerging technologies significantly, including artificial intelligence (AI), immersive technologies, blockchain, edge computing, and others.

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