AR Insider

OCTOBER 6, 2020

This was the case in “normal” times and has accelerated during the COVID era, when retail lockdowns compel AR’s ability to visualize products remotely. But they fall short in advanced campaign analytics when compared to web AR, where you can utilize tools like Google Analytics to track performance.

AR 214

AR Survey Exercises Magic Leap 214

ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. 2: Augmented Reality in a Browser We’ve seen AR experiences become increasingly popular in our daily lives, from Snapchat filters to at-home retail try-on applications.

Augmented Reality 130

Augmented Reality Virtual Reality Tips AR 130

VRScout

MAY 30, 2017

To make matters murkier, there’s also the recently-announced partnership between Google and HTC Vive to create new standalone mobile headsets for all Google Daydream-ready Android phones. Now this is what I call retail theater. AIRLINES TESTING AUGMENTED REALITY TO READ YOUR EMOTIONS. INVESTMENT & FUNDING WRAPUP.

New Zealand 151

New Zealand Magic Leap Japan San Francisco 151

XR Today - Augmented Reality tag

DECEMBER 27, 2022

Google, Apple, and other map programmes offer this functionality to users. Smart glass manufacturers and solution providers like Vuzix, Google, Nreal, RealWear, Lenovo, Magic Leap, and others offer full-spectrum devices capable of agile use cases. How Does AR Work? AR Software.

Augmented Reality 82

Augmented Reality AR New York City Exercises 82

EnterpriseWear

JANUARY 10, 2019

The release of Magic Leap One was supposed to be the “magic moment” for consumer AR, the development that finally got consumers excited about augmented reality glasses. This represents a huge potential market with opportunities for new revenue streams and services in retail, travel, hospitality, airports, even field services.

AR 45

AR Magic Leap Augmented Reality Wearables 45

The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! Magic Leap raises other $350M. This is the 150th Week Peek!

Oculus 245

Oculus Apple Hand tracking Magic Leap 245

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. But, you know, companies should select the right tool for the job. Is this a job for Google Glass?

AR 78

AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. But, you know, companies should select the right tool for the job. Is this a job for Google Glass?

AR 78

AR Magic Leap Augmented Reality Course 78

EnterpriseWear

AUGUST 1, 2018

Ideas on the ground and on board: The airport industry first began toying with wearable technology with the release of the original Google Glass in 2013. Let’s look back: Early trials: Virgin Atlantic ’s 2014 trial at London Heathrow Airport – in collaboration with SITA – included both Google Glass and the Sony SmartWatch 2.

Wearables 53

Wearables New Zealand Philippines Industry 53

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Who Will Own the Metaverse?

Magic Leap 157

Magic Leap AR Microsoft Apple 157

XR Today - Mixed Reality tag

JUNE 13, 2023

This could actually be quite beneficial for Meta, Microsoft, and Magic Leap. Joseph Toma : [From the presentation], although the hardware will inevitably evolve, we are years away from consumers and businesses adopting these tools. When you look at streaming channels, they compete against each other and make better content.

Industry 92

Industry Apple Unity North America 92

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. Austin: Thank you for having me, excited to be here.

Austin 60

Austin Google AR Examples 60

AR Insider

MAY 6, 2020

The Lowe‘s Holoroom is being used to let customers test drive power tools and other home renovation equipment so that they feel comfortable not just buying it but also using it when they get home. While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens.

AR 381

AR Examples Data Head Mounted Display 381

XR for Business Podcast

SEPTEMBER 2, 2019

Because a lot of people listening to this podcast are retailers that are thinking, “how can we leverage this technology?” And this augmented reality technology can be embedded into your live video of your app, on your smartphone or it can be embedded into the mirrors in your in-store retail experience. Alan: Incredible.

Augmented Reality 78

Augmented Reality Magic Leap Wearables Retail 78

XR for Business Podcast

SEPTEMBER 2, 2019

Because a lot of people listening to this podcast are retailers that are thinking, “how can we leverage this technology?” And this augmented reality technology can be embedded into your live video of your app, on your smartphone or it can be embedded into the mirrors in your in-store retail experience. Alan: Incredible.

Augmented Reality 60

Augmented Reality Magic Leap Wearables Retail 60

XR for Business Podcast

SEPTEMBER 2, 2019

So, rather than trying to cover everything that's happening in technology -- which is impossible these days, because technology is disrupting every industry -- I'm allowed to sit in this niche of fashion, beauty, retail, consumer experiences and really just talk about how emerging technologies are brushing elbows with these innovations.

Augmented Reality 60

Augmented Reality Magic Leap Wearables Retail 60

XR for Business Podcast

AUGUST 7, 2019

The upside potential of this technology is so vast and so important, I believe it’s just gonna become one of the other tools that physicians, surgeons, and nurses have in their disposal. I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience.

United States 78

United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

The upside potential of this technology is so vast and so important, I believe it’s just gonna become one of the other tools that physicians, surgeons, and nurses have in their disposal. I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience.

United States 78

United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

The upside potential of this technology is so vast and so important, I believe it's just gonna become one of the other tools that physicians, surgeons, and nurses have in their disposal. I finally -- finally, after a year and a half -- I got to try out the Magic Leap in Laval, and it was a good experience. Alan: Absolutely.

United States 60

United States Conference China Training 60

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 60

AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

JULY 8, 2019

Alan: So, you talked about low-latency experiences in creating this human connection, or human tools that we’re going to be able [to use] to save lives. Think of retail, for example, where everything’s moving around. Google, about a month ago, announced their AR navigation system. meters, but it’s not.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

JULY 8, 2019

Alan: So, you talked about low-latency experiences in creating this human connection, or human tools that we’re going to be able [to use] to save lives. Think of retail, for example, where everything’s moving around. Google, about a month ago, announced their AR navigation system. meters, but it’s not.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 19, 2019

I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. BlackBerry started off kind of as an enterprise tool, as well. And being immersed in a 360 video, for example, makes a wonderful training tool. It just works.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. BlackBerry started off kind of as an enterprise tool, as well. And being immersed in a 360 video, for example, makes a wonderful training tool. It just works.

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. BlackBerry started off kind of as an enterprise tool, as well. Alan: Although Magic Leap did publish some photos of a model wearing the Magic Leap glasses the other day.

Training 60

Training AR Data Augmented Reality 60

XR for Business Podcast

JULY 12, 2019

If you know that there are less than two people per day coming into a retail shop to actually buy a car, you have to take it a little bit more step-by-step approach.” HTC did something with Batman; that Game of Thrones thing; some of the demos that Magic Leap had really. Alan: Yeah? How was it? Barry: It was great.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

JULY 12, 2019

If you know that there are less than two people per day coming into a retail shop to actually buy a car, you have to take it a little bit more step-by-step approach.” HTC did something with Batman; that Game of Thrones thing; some of the demos that Magic Leap had really. Alan: Yeah? How was it? Barry: It was great.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed. Matt: Just on Medium.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed. Matt: Just on Medium.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed. Matt: Just on Medium.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60