The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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Trends Apple Google Unity 433

Upload VR

FEBRUARY 28, 2024

This is Zuckerberg's first publicly-known trip to South Korea since 2014, when he visited Samsung to finalize the Gear VR smartphone-holder headset partnership. Samsung handled the hardware for Gear VR, Oculus Go was manufactured by Xiaomi, and Oculus Rift S was co-designed and manufactured by Lenovo. Quest Pro 2?

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South Korea Samsung Apple Google 145

UploadVR Between Realities podcast

MAY 8, 2017

Before we dive into the numbers provided by industry analysis firm IHS Markit, let me be clear that all VR market analysis and projections we’ve seen are big guesses. To our knowledge, Google has released nothing to officially give any indication of Daydream’s performance in the market since it went on sale late last year.

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Samsung Google Australia Strategy 138

XR Today - Augmented Reality tag

JULY 21, 2023

After months of tinkering and testing, Project Iris, Google’s latest AR innovation, appears to be another “Google Glass Failure.” For years, Google has been toying with the idea of becoming a real competitor in the extended reality market. But for all its innovation and resources, Google’s AR ideas never really seem to pan out.

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Google Augmented Reality AR Wearables 66

XR Today - Mixed Reality tag

NOVEMBER 10, 2023

As 2024 rounds up, the XR world is prepping the year’s final announcements and events, leading to massive showcases that will shake up the industry next year. Tencent Technology News added, In mid-October, there were rumors that PICO [had been] abandoned by ByteDance’s strategy. Samsung to Debut MR Headset in 2024?

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Magic Leap Samsung Construction AR 73

Upload VR

APRIL 22, 2024

Today's news comes just under two months after it was revealed that Google tried to convince Meta to abandon the Quest platform (now Horizon OS) and switch to its upcoming Android XR platform, expected to be announced at Google I/O in three weeks. And if so will it be Meta, or Google? Will this be true for XR too?

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Software Google Hardware Exercises 145

Road to VR

JUNE 12, 2023

Cloudhead Games is one of the most successful and senior VR studios in the industry. Do I understand the strategy to strike a different cord as an XR business owner? Apple could have embraced a dual launch strategy with a rich and proven catalog of best selling VR games, perfectly tuned to onboard a completely new audience to XR.

Apple 310

Apple AR Gaming Hand tracking 310

ARPost

AUGUST 25, 2020

Especially with a host of low-cost VR devices such as the Google Cardboard and Samsung Gear headset, it’s already speculated that marketers will take advantage of this new messaging channel. Moreover, this tool offers a long-term return-on-investment with the right strategy, exceeding the initial cost. Conclusion.

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Virtual Reality Strategy Training Tools 440

UploadVR Between Realities podcast

OCTOBER 3, 2016

Before Oculus can have its three days of fun later this week, Google will be getting its time in the spotlight at its own Made By Google press conference in San Francisco tomorrow. Namely, it’s time to learn a lot more about Google Daydream. What Hardware Is Google Making For Daydream? What Will Be The Killer App?

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Google San Francisco Conference Samsung 166

XR Today - Mixed Reality tag

JANUARY 4, 2024

The chipset also helps boost consumer and enterprise-grade XR use cases on headsets and smartglasses by leveraging partnerships with Samsung, Google, Tobii, and Goertek to provide visual clarity for gaming and productivity applications. Snapdragon XR2+ Gen 2: What’s New?

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Samsung Eye Tracking AR Technology 92

UploadVR Between Realities podcast

NOVEMBER 4, 2016

The VR and AR markets are full of companies of various sizes with many roles in the VR industry, when you consider how many verticals there are it can get confusing. billion from companies listed below like Google and Qualcomm. Google – NASDAQ: GOOG – Cardboard, Google VR, Daydream & Tango, VR cameras, Tilt Brush.

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Industry Magic Leap Samsung Amazon 100

AR Insider

MAY 4, 2021

common AR industry sentiment is that the smartphone will pave the way for smart glasses. They ’re each building wearables strategies that support or future-proof their core businesses, where tens of billions in annual revenues are at stake. That includes Google, Microsoft, Amazon, Snap and others. Its motivation?

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Wearables AR Microsoft Apple 273

AR Insider

JUNE 4, 2020

This is by design says VP of BD and Strategy, Jacob Lowenstein. It’s the fruits of lots of rigor, and the design principles of Spatial’s founding team including Jinha Lee (MIT, Microsoft, Samsung) and Anand Agarawala. Its head of design also helped develop Material Design at Google. Faster Horses. Silver Linings.

Strategy 358

Strategy AR Google Oculus 358

Road to VR

JANUARY 3, 2024

Within in the industry it’s hard to find any conversation about the future of XR that doesn’t inevitably involve Apple. While nobody can know yet how big the headset’s impact will be, it has already sparked debates about the future of the XR industry as a whole. But for some reason that never happened.

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Apple Sony HTC Hardware 317

VRScout

MARCH 21, 2017

Samsung keeps us on our virtual toes, your phone’s packaging is VR headset, YouTube gets 360° help from Daydream, AR helps you make stuff better & faster, the investment & funding wrap-up, and more… You can enjoy the full audio recording below: SAMSUNG KEEPS US ON OUR VIRTUAL TOES.

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360 Video Augmented Reality Samsung Study 174

AR Insider

JULY 28, 2020

An AR industry rally cry over the past few years has been the concept of “AR everywhere.” ” Tilt Five’s go-to-market strategy is built on a platform approach that invites developers to build experiences. Tilt Five’s strategy is and has been to zero in on nailing a specific experience. AR Somewhere.

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AR Strategy Samsung Hardware 195

The Ghost Howls

FEBRUARY 23, 2023

I’m Chen, General Manager and Chief Editor of VRTUOLUO , also a senior media expert who has dug and studied deeply the XR industry since 2014. VRTUOLUO is the largest Chinese media platform focusing on the XR industry and provides a one-stop service for entrepreneurs. Why and how has it started?

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China Industry Government AR 318

Road to VR

DECEMBER 5, 2017

Speakers from leading companies including Oculus, Intel, Ford, HTC, Paramount, Google, Epic Games, Walmart, Qualcomm and many more, will be present at the event. The event takes place at the San Francisco Marriot Marquis this week on December 7th and 8th. Check out all the latest VRX details here.

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San Francisco AR HTC Google 172

The Ghost Howls

MAY 13, 2024

This is a period with many tech announcements: we had Meta telling about its Horizon OS, yesterday OpenAI unveiled the new GPT-4o, and today Google will hopefully unveil its Android XR operating system. What a time to be alive! It seems that most of the rumors are aligning on the launch of an Apple Vision Pro 2 in 2026–2027.

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Leap Motion Hand tracking Apple Data 291

Anand Tech

JULY 26, 2023

Interestingly, the company aims to serve world's leading tech giants, challenging TSMC, IFS, and Samsung Foundry. As demand from Japanese companies alone may not suffice, Rapidus is looking for orders from international corporations like Apple, Google, and Meta. "We "We are looking for a U.S.

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Japan Government Samsung Google 91

UploadVR Between Realities podcast

MAY 8, 2017

Some industry players have already talked about the death of the smartphone , but those groups also missed out on the smartphone altogether so they’re ambitious to move on to the next platform. This is where I believe that Google and Facebook have the right idea. However, last quarter smartphones still grew at a healthy 4.3%

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AR Microsoft Google Magic Leap 149

VeeR VR

OCTOBER 15, 2018

10 years ago, the virtual reality industry was just getting started. 75% of top brands from every industry have released VR content this year. 75% of top brands from every industry have released VR content this year. It is available for free through Google cardboard. Stay tuned on veer.tv

Strategy 21

Strategy Industry Virtual Reality New York 21

AR Insider

MARCH 23, 2021

But then a reborn industry sprouts from those ashes and grows at a realistic pace. This aligns with Apple’s AR master plan but more immediately has photography benefits — a key focal point in the iPhone’s horse-race against Samsung and Google flagships. That’s where we now sit in spatial computing’s lifecycle.

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AR Machine Learning Apple Software 348

Road to VR

SEPTEMBER 1, 2016

For a while now we’ve been waiting for the industry to coalesce around a standard VR hardware platform. Anshel is currently Associate Analyst at Moor Insights & Strategy where he has multiple areas of coverage including a heavy coverage of VR. Guest Article by Anshel Sag.

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Eye Tracking Latency Samsung Hardware 156

Road to VR

OCTOBER 30, 2017

At Oculus Connect, the company’s annual developer conference, we got fresh insight into where Oculus is heading, and a new look at how Facebook’s money is funding battles on all fronts of the industry’s increasingly competitive landscape. Former Friends – Samsung. Samsung was perhaps Oculus’ first major ally.

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Oculus Samsung Microsoft Hardware 210

The Ghost Howls

JULY 31, 2023

This made sure investors gained some trust for immersive reality startups again, something that will be beneficial for our whole industry. I think that the upcoming release of Quest 3, and the increasing rumors about Samsung are going to improve our situation even more. It is also going to launch its headset, soon. Great job, Magnopus!

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Apple Ukraine Samsung Data 275

ARVR

DECEMBER 9, 2020

iPhone 12 pro and Samsung Galaxy S20 iPhone 12 Pro: With ARKit just about any modern iPhone or iPad can be considered an AR gift. The new phone is starting at $999 Samsung Galaxy S20+5G: For Android users who want to get in on the AR upgrades the new Galaxy boasts the Depth Vision Camera. New Smart Phones?—?iPhone

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AR Augmented Reality Real Estate Samsung 130

UploadVR Between Realities podcast

NOVEMBER 3, 2016

” That means software the goes beyond initiatives like Google Expeditions and helps students to develop skills that they could some day use in the workplace. Official criteria for the finalists selection includes content that considers learning outcomes, engagement, commitment, implementation strategy, and scalability and expansion.

Education 100

Education AR Government Simulation 100

UploadVR Between Realities podcast

JANUARY 29, 2017

There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. Our big question today is this: when it comes to VR, are Oculus and HTC the respective Apple and Microsoft of the industry? Oculus/Apple .

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Microsoft HTC Apple Oculus 100

ARVR

MARCH 29, 2021

But then a reborn industry sprouts from those ashes and grows at a realistic pace. a key focal point in the iPhone’s horse-race against Samsung and Google flagships. a central principle of its broader AR strategy. most memorably, the dot com boom/bust?—?spatial spatial computing has followed a common pattern.

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AR Machine Learning Apple Automotive 130

Road to VR

APRIL 25, 2024

A: In some ways, the strategy [allowing Horizon OS to run on third-party headsets] de-emphasizes the specifics of the hardware and instead focuses on how the hardware amplifies the content. Q: Do you think this will have any impact on your forward-looking business strategy? I will make games and port them if the need arises.

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Strategy Hardware Software Gaming 249

Tech Trends VR

FEBRUARY 24, 2019

A key enabler for Object Theory’s success has been Microsoft’s strategy for marketing, supporting, and developing Mixed Reality content for the HoloLens, which is why Zachary and Hoffman are enthusiastic in their praise for the company, and in particular of the leadership of CEO Satya Nadella. pic.twitter.com/UMhQbxgH1g.

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Magic Leap Microsoft San Francisco Trends 282

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. Amazon, Tesla, Google, Facebook, and others, including most autonomous vehicle companies, are building the same for various purposes. Way deeper. ” “How do you know that?”

Apple 144

Apple Google Amazon Augmented Reality 144

VeeR VR

DECEMBER 18, 2018

Give it a read and get ready to learn about all the awesome developments and trends shaking up the VR industry. You can download VeeR VR in your Oculus , Samsung Gear VR , HTC Vive , Windows Mixed Reality , Google Daydream , Steam VR and Lenovo Mirage Solo to watch amazing VR content. Online VR Event. Date: March 18-22, 2019.

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Conference Los Angeles AR United States 41

VRGuy

MARCH 27, 2017

Yet while consumer VR is new, VR has been in academia and industry for decades. The resistance to a standard sometimes stems from the competitive strategy of a company. Industry leaders including Google, Oculus, Valve, Sensics and Samsung are part of this effort. Some claim it is too early for a VR standard.

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Virtual Reality Hardware Software Razer 40

VRWorld

SEPTEMBER 4, 2017

It hasn’t been long since Virtual Reality became a vital part of gaming industry as such. Development of the free-to-download game, which is released for Samsung Gear VR headset and Facebook’s Oculus Rift, was funded by German mobile carrier Deutsche Telekom AG.

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Virtual Reality Study Data Germany 58

XR for Business Podcast

DECEMBER 8, 2020

The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. Google gave a grant to the DuSable Museum in Chicago, so they wanted to reboot the Mayor Harold Washington exhibit. So the good news is there's certain industries or certain. Oh, do I miss that!

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AR Chicago Augmented Reality Training 78