article thumbnail

Meta is Opening Quest’s Operating System to Third-party Headsets, Marking a Massive Shift in Strategy

Road to VR

Today Meta made what is likely to be an industry-altering announcement: it plans to open up the Quest operating system to third-party device makers. The post Meta is Opening Quest’s Operating System to Third-party Headsets, Marking a Massive Shift in Strategy appeared first on Road to VR.

Strategy 359
article thumbnail

Oculus Founder Reacts to Horizon OS News: “Hopefully it isn’t too late”

Road to VR

The news is prompting significant discussion within the XR industry, including from Oculus founder Palmer Luckey. Here’s a quick primer for those of you who are newer to XR industry. So that brings us to this week’s Horizon OS news ; the biggest move that Meta has made with its XR strategy in years.

Oculus 310
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Samsung Enters XR Device Marketplace, MWC 2024

XR Today - Mixed Reality tag

Today at MWC 2024, Samsung unveiled an upcoming XR headset the firm created alongside partners Google and Qualcomm, with a scheduled release window coming in 2025. At the event, Samsung unveiled several innovative tech products, including the immersive device, a smart ring, and an assistive mobility robotics device.

Samsung 136
article thumbnail

Augmenting the Impact of Virtual Reality with a Robust Testing Strategy

ARVR

Goldman Sachs, the investment banking company, envisages an $80 billion growth for the virtual reality industry by 2025. With some big, global brands like Google, Facebook, and Samsung stepping their foot in the virtual reality space, and large investments pouring in, it is evident that virtual reality is here to stay. ExpiCulture?—?Developing

article thumbnail

How Google’s Latest VR Moves Are a Major Blow to Oculus’ Mobile Strategy

Road to VR

Within the industry though, the announcements represent somewhat of a repositioning of industry players, one that puts Oculus’ mobile strategy in a rough spot. Oculus was first to market in the ‘high-end’ mobile VR space when they launched Gear VR in conjunction with Samsung in 2014.

Strategy 233
article thumbnail

Google Axes Hundreds of AR Hardware Jobs amidst Qualcomm, Samsung Partnership

XR Today - Augmented Reality tag

Notably, the reshuffle is occurring following a partnership with Qualcomm and Samsung to leverage the newly announced Snapdragon XR2+ Gen 2 chipset for empowering smart glasses. Is Google Delecating its Hardware Interest to Samsung? However, not all may be lost for Google’s AR roadmap.

article thumbnail

BIG XR News from Pico, Autodesk, Samsung, Magic Leap, and Snap

XR Today - Mixed Reality tag

As 2024 rounds up, the XR world is prepping the year’s final announcements and events, leading to massive showcases that will shake up the industry next year. Tencent Technology News added, In mid-October, there were rumors that PICO [had been] abandoned by ByteDance’s strategy. Samsung to Debut MR Headset in 2024?