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Microsoft’s Mixed Reality Strategy Driven By Pioneer Who Helped Launch VR’s Renaissance

UploadVR Between Realities podcast

A pioneer who helped kickstart VR’s renaissance is driving the strategy for Microsoft’s Windows Mixed Reality platform, spanning both HoloLens and a collection of VR headsets rolling out later this year. ” This is Acer’s kit, the first Windows VR headset to roll out to developers from Microsoft’s partners.

Strategy 167
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VR Veteran Tony Parisi is Leading Unity’s AR & VR Strategy Beyond Gaming

Road to VR

The person who is in charge of Unity’s xR strategy is Tony Parisi, who is a co-founder of VRML and a long-time open web advocate. I had a chance to catch up with Tony at Sundance earlier this year to talk about his approach to leading VR & AR strategy at Unity, and moving immersive technologies beyond just entertainment.

Strategy 131
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Trends and predictions for XR in 2024

The Ghost Howls

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

Trends 412
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Report: AI is weapon of ‘mass disruption’

Hypergrid Business

Generative AI is one of the world’s top three geopolitical risks this year — right after Russia and China — according to a report released last month by the Eurasia Group , a US-based risk consultancy. “This year will be a tipping point for disruptive technology’s role in society,” the report said.

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Big XR News from NATO, Google, Adobe, and Apple

XR Today - Mixed Reality tag

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

Google 55
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Michael Hoffman (IQXR) on Solving the Hard Problems for Enterprises

The AR Show

Previously Michael spent nearly a decade working with the Microsoft Hololens team. He was a Principle Engineering Lead at Microsoft for a couple of years, left to be the founding partner of Object theTheory, where he and his team worked with enterprises to leverage AR and VR technologies, often in combination with IoT and AI/Machine Learning.

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AR’s Remote Work Moment: A Conversation with Spatial

AR Insider

Specifically, there’s a standard set of onboarding steps that are common to many immersive social or collaboration apps, including avatar setup, orienting controls, finding the right room/group, and generally getting a comfortable sense of agency. This is by design says VP of BD and Strategy, Jacob Lowenstein. Faster Horses.

Strategy 361