The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. In this blog, I told you about the Finnish Metaverse Strategy , but I’ve heard that also The Netherlands and Korea are bullish on this new technology.

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XR Today - Mixed Reality tag

MAY 9, 2023

Amazing Platforms Democratising XR Content Creation Democratising XR content creation means providing companies throughout the modern landscape with the tools they need to build and deliver immersive experiences, regardless of skill shortages. Here are just some of the other major vendors innovating in this space: 1.

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Unity Tools Education Unreal 87

The Ghost Howls

APRIL 1, 2024

Adult entertainment is a strong use case of VR, and while Valve can not explicitly advocate for it, it is releasing these vibrating controllers with these enticing spheres so that they are optimized for it. RecRoom without kids For us developers, there will be a dedicated Unity SDK at launch , with the Unreal one following a few months later.

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Apple Leap Motion Controllers Virtual Reality 443

XR Today - Mixed Reality tag

DECEMBER 1, 2023

Even the cameras and processors in these innovative tools are becoming smaller and more powerful. Spatial Computing Trends: Dedicated Software and Tools Just as vendors are producing more advanced hardware for the spatial computing landscape, the software used to power these systems is evolving, too.

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Trends Wearables Haptic Eye Tracking 113

XR Today - Mixed Reality tag

NOVEMBER 9, 2023

Even the cameras and processors in these innovative tools are becoming smaller and more powerful. Spatial Computing Trends: Dedicated Software and Tools Just as vendors are producing more advanced hardware for the spatial computing landscape, the software used to power these systems is evolving, too.

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Trends Wearables Eye Tracking Tools 105

XR Today - Mixed Reality tag

AUGUST 3, 2023

Using their forward-facing cameras, hand and eye tracking, and 3-6 degrees of flight (DoF), the world’s most popular headsets have employed motion-capturing tools to boost user immersion. We have two kits developed on the Unity gaming engine and feature motion tracking via a single RGB camera.

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TechCrunch VR

OCTOBER 28, 2020

“What we are seeing is that there’s a significant appetite from public market investors to interactive entertainment as a category,” said Scopely co-chief executive Walter Driver. “We were excited to crossover and invest in Scopely.” ” LA-based gaming studio Scopely raises $200M at a $1.7B ” .

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XR Today - Mixed Reality tag

JUNE 22, 2022

All organisations are welcome to the forum via a Participating Agreement, where they can join prototyping, plugfests, open-source tooling, and hackathons, and other activities from July this year. The Metaverse Standards Forum has been formed to foster development of open standards to build the open metaverse.

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Industry Technology Tools Unreal 87

Cats and VR

NOVEMBER 3, 2017

Morgan Mercer has started a crowdfunding campaign for a virtual reality tool to help people combat the issues of sexual assault and sexual harassment faced by many in campuses and the workplace. The team says that existing educational programs fail in several way to truly help victims of sexual assault and sexual harassment.

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Virtual Reality Education Unity Strategy 104

Hypergrid Business

MARCH 12, 2018

Previously, the Unity-based social virtual world was only available for desktop clients. “We’re just finessing the user interface,” said Sean O’Callaghan, the company’s head of strategy and partnerships. Instead, creators need to use the Unity 3D interface, which has a steeper learning curve.

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UploadVR Between Realities podcast

JULY 7, 2017

Beyond the well-known gaming experiences, immersive reality impacts a collection of entertainment industries by way of ads, live event broadcasts, news shows, and more. 10:15 am – 10:45 am | Keynote: The World’s Most Compelling New Experiences (Unity). Tony Parisi | Head of VR/AR Strategy, Unity.

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The Ghost Howls

JANUARY 24, 2022

I think that Zuck is now all-in with XR, and all these games are not relevant to Facebook’s current strategy, so the deal has not been completed. Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” he said in the press release.

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XR Today - Mixed Reality tag

AUGUST 1, 2023

Conversely, at the enterprise level, Lamina1, Croquet, Siemens, Unity, Meta, Ready Player Me, and others have leveraged their technologies at the grassroots level. We also cover the company’s open metaverse strategy and the role that the creative content and avatar economies will play in the near future.

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Magic Leap Unity Unreal Technology 57

XR Today - Mixed Reality tag

JANUARY 26, 2023

Devices were seen as novel tools for the gaming and entertainment landscape. As a result, leading innovators in the XR space have begun producing tools specifically targeted at the enterprise, with enhanced optics, improved ergonomics, and greater security features.

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Immersion Tools Training Unreal 91

XR Today - Virtual Reality

OCTOBER 4, 2023

Keenan Harris : Web3 gives artists a new tool to play with, and hip-hop has always been at the forefront of embracing new technologies. We used Spatial as our platform and pushed their Unity SDK to the extreme to yield the most visually stunning and immersive space built on the platform. Just dabbling in it won’t suffice.

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The Ghost Howls

AUGUST 16, 2020

What is worrisome the most is that it is unclear what will happen to all the other amazing XR projects that Mozilla was managing like the WebXR framework A-frame or the WebXR exporter for Unity. First of all, it has been made by the mothership Sony Corporation , and not by Sony Interactive Entertainment, that manages the PlayStation.

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Sony Eye Tracking HTC Unity 361

AIXR

MAY 5, 2023

Building a metaverse for a brand or agency can be a daunting task, but with the right skills and knowledge, it can be a powerful tool for engaging with audiences and building a sense of community. It can be used for a wide range of purposes, from gaming and entertainment to education and training.

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How To Latency Tools Education 52

AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. This is exactly what Lowe’s is doing with its Holoroom.

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The Ghost Howls

NOVEMBER 2, 2020

Sony believes in VR, and we definitely believe at some point in the future, VR will represent a meaningful component of interactive entertainment. More info (New features of OpenXR) More info (OpenXR in Unity) More info (OpenXR in Microsoft products). Will it be this year? Will it be next year? But will it come at some stage?

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The Ghost Howls

JULY 31, 2023

This gamification mechanic seems pretty lame to me : people need entertaining quests, not boring stuff just done to show them the new features of the platform. There will be a new launcher, improved graphics, improved in-game camera, production-ready Unity SDK for the creators, improved full-body VR, and much more.

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Apple Ukraine Samsung Data 291

XR Today - Augmented Reality tag

FEBRUARY 5, 2024

AR smart glasses can come with many benefits that boost the hardware market as a source of reliable workplace tools, notably small form factors, simple UIs, and accessibility. Additionally, enterprise applications often include device management tools for IT administrators, offering capabilities like remote wiping for lost or stolen devices.

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Tech Trends VR

FEBRUARY 24, 2019

A key enabler for Object Theory’s success has been Microsoft’s strategy for marketing, supporting, and developing Mixed Reality content for the HoloLens, which is why Zachary and Hoffman are enthusiastic in their praise for the company, and in particular of the leadership of CEO Satya Nadella. pic.twitter.com/UMhQbxgH1g.

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Magic Leap Microsoft San Francisco Trends 282

The Ghost Howls

JUNE 24, 2021

Vive Wave SDK is perfectly integrated with the Unity XR Plugin Management System. As I already told you in a previous post , Wave SDK is not compatible with Unity XR and Unity Interaction Toolkit , so if you have made your application using these cross-platform plugins, porting to Focus 3 is little work.

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UploadVR Between Realities podcast

DECEMBER 19, 2016

“ Monzo VR brings together the strategy of creation with the joys of design and painting to build your own Virtual Models,” Madfinger Games explain in a press release. They would keep their tools and paints all together and work diligently over a lighted desk, but now you can bring your hobby desk with you anywhere you like.

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UploadVR Between Realities podcast

MARCH 3, 2017

Another highlight is Sketchbox , a virtual creation tool. Import images/models and use drawing tools to bring your idea to life from the perspective other users will be using. Recommendation: Very solid design tool if you have the creative itch. With Sketchbox , creators can create VR experiences while within VR. Price: Free.

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XR Today - Mixed Reality tag

DECEMBER 14, 2022

Such tools needed a strong ROI to “compensate for those costs,” namely by reducing risks and creating on-demand training solutions. ” Such companies included those monitoring brands such as Nike and Gucci, who have adopted their own Metaverse strategies, and find metaverse adoption overwhelming.

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Miami Industry Training Technology 85

UploadVR Between Realities podcast

MARCH 3, 2017

It’s a tough strategy game that people looking for a little challenge shouldn’t pass on. The game has been updated from it’s Game Maker origins and recreated in the Unity engine. It’s intended to be a tool for medical professionals, students, and patients to view things in a new way. Price: Free (Rift).

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Oculus Data Controllers Gaming 100

The Ghost Howls

OCTOBER 31, 2018

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. It will be amazing; Game Engines should be called “real-time graphics engines” because now they serve a lot of purposes and not only games; VR is a great artistic tool.

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The Ghost Howls

JANUARY 21, 2020

In the end, I still believe in the old predictions of Unity CEO John Riccitiello: Look at this graph shown by Mr. Riccitiello in 2017: the purple line is the one of the analysts, while the white one is the one forecasted by him. Mostly they are about entertainment, marketing or training experiences.

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Virtual Reality Oculus Trends AR 458

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist. Alan: Yeah.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist. Alan: Yeah.

Technology 78

Technology Guinea 360 Video Tools 78

XR for Business Podcast

JULY 28, 2020

We started working really early on with the DK-1 from Kickstarter, testing, playing around with Unity, seeing what we could do, up to now where we're easily 200+ commercially funded, brand funded XR experiences. And alongside Hill+Knowlton Strategies, one of the WPP [Group] PR and strategy agencies. I'm a cyclist. Alan: Yeah.

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Technology Guinea 360 Video Tools 60

XROM

JULY 18, 2021

Co-founder & CEO of #VeeR, A leading VR entertainment company with the mission of bringing cinematic VR content to the mass audience. Founded in 2016, VeeR is a leading VR entertainment platform available worldwide, across all major VR headsets? However, in June 2020, a U.S. 3- Ayden Ye. web, and mobile. 16- Vinay Narayan.

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Augmented Reality Virtual Reality India Asia 52

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC’s leading solutions for the development of augmented reality applications. They’re shopping, they’re gaming, they’re entertainment. So what we did is we built this tool called Vuforia Expert Capture.

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Augmented Reality Industry AR Technology 78

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC’s leading solutions for the development of augmented reality applications. They’re shopping, they’re gaming, they’re entertainment. So what we did is we built this tool called Vuforia Expert Capture.

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Augmented Reality Industry AR Technology 78

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC's leading solutions for the development of augmented reality applications. They're shopping, they're gaming, they're entertainment. And it's a collection of all of these tools that are serving this customer.

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Augmented Reality AR Industry Technology 60

VeeR VR

JUNE 24, 2018

I believe VR is an incredible tool for empathy and by showcasing these kinds of stories we can imbue our lives with a little more hope and joy. My advice for aspiring VR creators (young and old) is to experiment with as many different creation tools as possible (Tiltbrush, Unity, 360 video, photogrammetry) and see what grabs you!

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