ARVR

JULY 25, 2022

These questions were tackled in a recent report by ARtillery Intelligence, containing narrative analysis, revenue projections, and campaign case studies. In its second campaign, Bollé expanded distribution to Google Swirl and other paid ads. We’ll pause there and circle back next week with another AR marketing case study.

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AR Case Study Retail Study 147

VRScout

SEPTEMBER 26, 2016

Google is set to debut their Daydream platform, Oculus is hosting their third annual developer conference and Sony will finally release their PlayStation VR headset. Research findings from studies conducted for the Society by Greenlight VR and Frank N. October is going to be a busy month for VR.

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Conference Los Angeles Case Study Study 150

AR Insider

JANUARY 3, 2020

XR Talks is a series that features the best presentations and educational videos from the XR universe. Brands are attracted to AR’s ability to demonstrate products in immersive ways. Each of these case studies and several more Ripert provides have the common theme of choosing the right set of AR options to meet advertiser goals.

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AR Video Case Study Examples 203

XR for Business Podcast

JUNE 18, 2019

And we work together to sort of use those technologies within the immersive experience area. Rori: I’d say, about two years ago, I think a lot of the time with with our clients was spent on educating people on what VR is, on what AR is. Alan: So, I think Google’s leading. Alan: Incredible. Yes, exactly.

Strategy 78

Strategy Augmented Reality Machine Learning AR 78

XR for Business Podcast

JUNE 18, 2019

And we work together to sort of use those technologies within the immersive experience area. Rori: I’d say, about two years ago, I think a lot of the time with with our clients was spent on educating people on what VR is, on what AR is. Alan: So, I think Google’s leading. Alan: Incredible. Yes, exactly.

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Strategy Augmented Reality Machine Learning AR 78

VeeR VR

DECEMBER 18, 2018

VeeR allows the audience to be immersed in scenes of the premium VR films, take adventures with people from all over the world. You can download VeeR VR in your Oculus , Samsung Gear VR , HTC Vive , Windows Mixed Reality , Google Daydream , Steam VR and Lenovo Mirage Solo to watch amazing VR content. GDC - Game Developers Conference.

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Conference Los Angeles AR United States 41

XR for Business Podcast

AUGUST 18, 2020

I was just looking at it, and if you want to try, then go to geenee.me, and then you can just search down the case studies and The Hunger Games one is there. And my background: actually, I started at Google Glass when that project was underway in 2013 and 2014. Alan: Interesting. It's great. So that's pretty cool. It's great.

AR 78

AR Augmented Reality Technology Case Study 78

XR for Business Podcast

AUGUST 18, 2020

I was just looking at it, and if you want to try, then go to geenee.me, and then you can just search down the case studies and The Hunger Games one is there. And my background: actually, I started at Google Glass when that project was underway in 2013 and 2014. Alan: Interesting. It's great. So that's pretty cool. It's great.

AR 78

AR Augmented Reality Technology Case Study 78

XR for Business Podcast

DECEMBER 12, 2019

And that really allows our contacts to keep their eye on the progress of the industry and make informed business decisions about investing in immersive technologies. Alan: Seems to be the perfect jam for the XR for Business Podcast, as our mission here is to inspire and educate business leaders to invest in XR technologies.

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Survey San Francisco Conference Industry 78

XR for Business Podcast

AUGUST 18, 2020

I was just looking at it, and if you want to try, then go to geenee.me, and then you can just search down the case studies and The Hunger Games one is there. And my background: actually, I started at Google Glass when that project was underway in 2013 and 2014. Alan: Interesting. It's great. So that's pretty cool. It's great.

AR 60

AR Augmented Reality Technology Case Study 60

XR for Business Podcast

DECEMBER 12, 2019

And that really allows our contacts to keep their eye on the progress of the industry and make informed business decisions about investing in immersive technologies. Alan: Seems to be the perfect jam for the XR for Business Podcast, as our mission here is to inspire and educate business leaders to invest in XR technologies.

Survey 60

Survey San Francisco Conference Industry 60

XR for Business Podcast

JUNE 29, 2019

RealWear is a good example; the Google Glass, that was, and will probably come back again. But lots of the writers talk about enterprise AR as being certainly the leading kind of space in the immersive technology, and it’s because the ROI, or the benefit, is a lot more tangible at this stage.

AR 78

AR Magic Leap Technology Augmented Reality 78

XR for Business Podcast

JUNE 29, 2019

RealWear is a good example; the Google Glass, that was, and will probably come back again. But lots of the writers talk about enterprise AR as being certainly the leading kind of space in the immersive technology, and it’s because the ROI, or the benefit, is a lot more tangible at this stage.

AR 78

AR Magic Leap Technology Augmented Reality 78

XR for Business Podcast

JULY 2, 2019

The whole idea that we realize is that there’s so many great, immersive content being created, whether it’s VR, AR, and this is really going to be the way that content is going to be consumed in the future. Whether it’s for entertainment, games, education, training — all of this stuff is going to be spatial content.

AR 78

AR Unity San Francisco Examples 78

XR for Business Podcast

JULY 2, 2019

The whole idea that we realize is that there’s so many great, immersive content being created, whether it’s VR, AR, and this is really going to be the way that content is going to be consumed in the future. Whether it’s for entertainment, games, education, training — all of this stuff is going to be spatial content.

AR 78

AR Unity San Francisco Examples 78

XR for Business Podcast

AUGUST 28, 2019

And what we found is, that it allows employees to feel a higher level of immersive engagement with what’s happening in the actual meeting. Even from an education point of view. Which isn’t one of our primary markets, we do deal with a lot of education institutions. Or can you grab PowerPoint or Google slides?

Ireland 78

Ireland Technology Training Groups 78

XR for Business Podcast

AUGUST 28, 2019

And what we found is, that it allows employees to feel a higher level of immersive engagement with what’s happening in the actual meeting. Even from an education point of view. Which isn’t one of our primary markets, we do deal with a lot of education institutions. Or can you grab PowerPoint or Google slides?

Ireland 78

Ireland Technology Training Groups 78

XR for Business Podcast

AUGUST 28, 2019

And what we found is, that it allows employees to feel a higher level of immersive engagement with what's happening in the actual meeting. Even from an education point of view. Which isn't one of our primary markets, we do deal with a lot of education institutions. Or can you grab PowerPoint or Google slides?

Ireland 60

Ireland Technology Training Groups 60

XR for Business Podcast

JUNE 24, 2019

It took a little while to figure out what are the native capabilities of a phone, and what are the use cases that leverage those native capabilities? So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. platform for creating even more immersive–? Or use your 6D.ai

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

It took a little while to figure out what are the native capabilities of a phone, and what are the use cases that leverage those native capabilities? So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. platform for creating even more immersive–? It’s….

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JULY 8, 2019

Terry Schussler is the director of Immersive Technology at Deutche Telekom, and he’s working to bring 5G into the XR domain, and expand the capabilities of mixed reality technologies. Google, about a month ago, announced their AR navigation system. Welcome to the show, Terry. Terry: Thanks, Alan. Nice to have the opportunity.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

JULY 8, 2019

Terry Schussler is the director of Immersive Technology at Deutche Telekom, and he’s working to bring 5G into the XR domain, and expand the capabilities of mixed reality technologies. It is with great honor that I welcome Director of Immersive Technology at Deutsche Telekom, and founding member of the Open AR Cloud, Mr. Terry Schuster.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

JUNE 24, 2019

It took a little while to figure out what are the native capabilities of a phone, and what are the use cases that leverage those native capabilities? So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. platform for creating even more immersive–? It’s….

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

JANUARY 31, 2020

And I feel like the cryptocurrency world has had to deal with that a little bit, in the sense that they’re creating these open protocols, and they have to prove that there’s a buy-in to people participating in these different protocols, and are going to be able to have these different use cases. You have Apple, with ARKit.

Technology 78

Technology Education AR Architecture 78

XR for Business Podcast

JANUARY 31, 2020

And I feel like the cryptocurrency world has had to deal with that a little bit, in the sense that they’re creating these open protocols, and they have to prove that there’s a buy-in to people participating in these different protocols, and are going to be able to have these different use cases. You have Apple, with ARKit.

Technology 78

Technology Education AR Architecture 78

XR for Business Podcast

JANUARY 31, 2020

And I feel like the cryptocurrency world has had to deal with that a little bit, in the sense that they're creating these open protocols, and they have to prove that there's a buy-in to people participating in these different protocols, and are going to be able to have these different use cases. These are like the major tech companies.

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Technology Education Architecture AR 60

XR for Business Podcast

SEPTEMBER 20, 2019

And we are also focusing on building the largest XR case studies library. So on one hand, we have brands and advertisers and anyone who’s interested in XR, to get involved in immersives. And that’s the focus we have on the case studies right now. We’re in this world where we have the case studies.

Virtual Reality 78

Virtual Reality Case Study Training Study 78

XR for Business Podcast

SEPTEMBER 20, 2019

And we are also focusing on building the largest XR case studies library. So on one hand, we have brands and advertisers and anyone who's interested in XR, to get involved in immersives. And that's the focus we have on the case studies right now. We're in this world where we have the case studies.

Virtual Reality 60

Virtual Reality Case Study Training Study 60

XR for Business Podcast

SEPTEMBER 20, 2019

And we are also focusing on building the largest XR case studies library. So on one hand, we have brands and advertisers and anyone who’s interested in XR, to get involved in immersives. And that’s the focus we have on the case studies right now. We’re in this world where we have the case studies.

Virtual Reality 60

Virtual Reality Case Study Training Study 60