XR Today - Big XR News tag

MAY 26, 2023

General reports paint a negative picture of the space based on the actions of a handful of firms which hardly represents not only the success of the XR/immersive technology space but also disregards the hard work of individuals at all levels of XR adoption, innovation, and end-usage – especially at an enterprise level.

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Microsoft Sony Magic Leap Ireland 73

ARVR

DECEMBER 1, 2021

“Metaverse is an embodied Internet where you don’t just look at content, you’re inside it and experience it directly via virtual reality”?—?Mark Mark Zuckerberg The Metaverse brings the real world together with augmented reality and virtual reality in a digital space and ultimately, should be accessible via mobile, computer, and VR glasses.

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Augmented Reality Virtual Reality Unreal AR 130

XR Today - Augmented Reality tag

MAY 11, 2023

Additionally, people can develop augmented reality (AR) experiences with the platform’s 3D viewing function. Project Anywhere runs on the Microsoft HoloLens 2 headset while leveraging Cesium 3D Tiles datasets. Additionally, Unreal included its Pixel Streaming service for interoperability across devices.

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Unity Google AR Magic Leap 101

XR Today - Augmented Reality tag

NOVEMBER 20, 2023

At the event, Jon Li said that AI has “really infiltrated everybody’s mindshare,” explaining that various enterprise end-users, from healthcare to security, can benefit from the emerging technology. Xreal and AI Despite a lack of AI on the Xreal portfolio, the firm has previously dealt with the emerging technology.

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Microsoft Apple AR Hardware 96

XR Today - Augmented Reality tag

OCTOBER 31, 2022

Today, ARWall, a virtual production product and services merchant, updated its augmented reality effects (ARFX) Pro Unreal Engine Plugin to streamline workflows for end-users incorporating immersive backdrops for media productions. New Features.

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Los Angeles Unreal Tools Filming 83

XR Today - Augmented Reality tag

OCTOBER 19, 2022

It’s fair to say the construction (AEC) industry represents perhaps one of the most significant markets for XR technology. Every aspect of extended reality has a unique part to play in AEC operations. Microsoft and the Haas Group. The Haas group can even offer virtual tours for buyers using Microsoft tools.

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Construction Magic Leap Virtual Reality Microsoft 95

XR Today - Mixed Reality tag

APRIL 26, 2023

Today, the company has expanded its portfolio of advertising options, to provide organizations with new ways of building immersive, community-driven experiences. With the Meta Ads Manager, companies can build augmented reality effects into their promotional campaigns, to engage and convert their target audience.

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Unity Microsoft Augmented Reality Google 96

The Ghost Howls

MARCH 13, 2023

I’ve very limited time, but luckily this week has not been very relevant for the ecosystem, so I’m managing to write this newsletter anyway Top news of the week (Image by Microsoft) AltspaceVR shuts down In one of the saddest moments of the latest years in VR, AltspaceVR has closed its doors.

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Ukraine Apple Groups Augmented Reality 310

The Ghost Howls

AUGUST 24, 2020

I remember many people laughing at me when we of New Technology Walkers released a fitness game for the Vive Focus Plus ( HitMotion: Reloaded ) because they said it was a big and overpriced headset. What is interesting for us is the last line “adoption and support of ARKit features and future VR features into Unreal Engine by their XR team”.

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Unreal Apple Government Data 422

XR Today - Mixed Reality tag

MARCH 17, 2023

Automotive companies use VR environments to build new vehicles while embedding AR technology into their navigation systems. Some major organisations are even experimenting with the idea of Mixed Reality holograms. Which Companies are Already Investing In Interoperability?

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Magic Leap Unity Microsoft Tools 89

XROM

JULY 18, 2021

Billion & mind you i haven't added the overall population of #asia.Ignore us at your own risk #facebook #microsoft & the curators of those lists. Most people know Xu due to his dispute with American virtual reality company Magic Leap. a MIT spin-off with the aim of democratizing Mixed Reality into the masses.

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Augmented Reality Virtual Reality India Asia 52

The Ghost Howls

MAY 30, 2023

But this piece of news is not here for its technological value, but because of its human value. In the meanwhile, Microsoft is working on a 1.1 More info Microsoft adds Mesh features to Teams At the annual Build event, Microsoft has not announced any stellar XR- or metaverse-related news.

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Apple Microsoft Sony Italy 368

The Ghost Howls

FEBRUARY 24, 2019

They teased a lot of interesting features and services of the device, and left the remaining technical details to some technical sheets on Microsoft website. But Microsoft, thanks to innovative 2K displays, has managed to keep the same high-quality pixel density of the HoloLens 1, that is 47 PPD (pixels per degree). Resolution.

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Microsoft Eye Tracking Leap Motion Unreal 332

XR Today - Mixed Reality tag

APRIL 23, 2024

Lenovo, ASUS, Qualcomm, and More to Support Open Future The revamped Meta Horizon OS aims to scale and drive XR application and hardware development, building upon core technologies such as high-resolution passthrough, scene understanding, spatial anchors, and body tracking, eventually powering metaverse experiences.

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Hardware Magic Leap Apple Industry 89

XR Today - Virtual Reality

MARCH 27, 2023

RealWear Exploring various aspects of the immersive technology landscape, RealWear produces sensors, apps, and hardware for the XR space. The company’s XR portfolio covers everything from augmented reality smart glasses to a cloud-based platform for digital workflow creation.

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Virtual Reality Tools Software Hardware 222

The Ghost Howls

MARCH 27, 2023

We had at the same time the Game Developer Conference (the GDC) and the GPU Technology Conference (GTC) by NVIDIA, so we had lots of announcements about 3D technology in general and also about XR. And notwithstanding this new technology, it manages to also be smaller than the traditional Tracker.

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Razer HTC Apple Ukraine 298

XR Today - Virtual Reality

JANUARY 1, 2024

Here are some of the VR vendors making waves in the industry as of 2024: RealWear Meta Apple Goertek Pimax Pico HP HTC Vive Samsung Varjo Lenovo Valve Index Vrgineers RealWear Exploring various aspects of the immersive technology landscape, RealWear produces sensors, apps, and hardware for the XR space.

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Virtual Reality Samsung Tools Apple 130

The Ghost Howls

FEBRUARY 18, 2021

Today I am very happy to host on my blog Kura Technologies , one of the most interesting augmented reality startups out there. One of the first public renders of Kura AR glasses (Image by Kura Technologies). We evaluated various components, like different display technologies (OLED, LCOS, DLPs, lasers, etc…).

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AR China Augmented Reality Technology 525

XR Today - Mixed Reality tag

SEPTEMBER 26, 2022

Around the world, countless companies and groups are already reaping the benefits of extended reality technology. Here, universities, schools, and training companies are embracing the experiential benefits of immersive XR technology to deliver lessons like never before. Microsoft HoloLens and GE. Meta Oculus and Aptiv.

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Case Study Education Study Magic Leap 86

XR Today - Mixed Reality tag

AUGUST 8, 2022

Microsoft already stands as one of the biggest gaming companies in the world, thanks to the development of the Xbox ecosystem. As an evolving technology giant, the company is also placing increased focus and attention on the Metaverse, similar to the team at Meta. Most recently, ARKit 6 introduced new 4K video opportunities.

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Gaming Unity Augmented Reality Microsoft 83

The Ghost Howls

OCTOBER 11, 2023

I’m pretty excited to receive this headset because I want to see the clarity of the images everyone is talking about and I also want to play around with mixed reality, a technology I am a big fan of. For now, the first reactions of the community are pretty positive: it seems that if you can afford it, it is a very solid headset.

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Apple Unreal Hand tracking Ukraine 326

XR Today - Mixed Reality tag

DECEMBER 15, 2022

Over the last five to ten years, virtual reality (VR) technologies have experienced rapid transformation via meeting support and funding opportunities. Accessible VR avenues for consumers and enterprises allow a more comprehensive range of end-clients to access immersive technologies.

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Virtual Reality Unity Education Immersion 97

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 How Augmented and Virtual Reality (AR/VR) can transform Education 3.

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Virtual Reality AR Augmented Reality Google 130

VRScout

JUNE 10, 2016

This latest acquisition is another piece in a secretive strategy: over the past few years Snapchat has quietly acquired a couple of other potentially augmented reality-related companies as well as talent. Their facial tracking modification technology eventually enabled the popular “Lenses” feature.

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The Ghost Howls

FEBRUARY 9, 2020

French startup Lynx has finally unveiled the R1, the first mixed reality standalone headset. While with other VR headsets like the Vive Focus Plus it is already possible to do some kind of augmented reality , this is the first standalone headset that can provide both good quality AR and VR on the same device. I really hope so.

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Hand tracking AR Augmented Reality Oculus 423

ARVR

JULY 17, 2020

The promise of Augmented Reality hardware has been immense, but so have been the number of misses. Jio Glass launched as mixed-reality glasses that serve primarily for education & entertainment. This has 3 main components to it, dictated by hardware: Wait, how is this different from things like Microsoft’s Hololens?

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Augmented Reality Wearables Hardware AR 130

Peter Graham

JULY 29, 2019

To help grow and support the growing virtual reality (VR), augmented reality (AR) and mixed reality (MR) industries, The Khronos Group and its affiliates have been working on the OpenXR standard since 2016. Unreal Engine led the way with support for the OpenXR 0.9 OpenXR specification.

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Groups Unreal Microsoft Hardware 75

The Ghost Howls

JULY 13, 2020

And all of this comes in a period when other partnerships between tech giants are happening: remember that some weeks ago, Microsoft closed its streaming service Mixer and allied with Facebook Gaming to fight the quasi-monopoly of (Amazon-owned) Twitch. Unreal Engine can now use your iPhone to record facial animations. Doooooooonate!

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Sony Magic Leap Gaming Unreal 399

XR for Business Podcast

JANUARY 13, 2020

John is an award winning 28 year veteran of the digital industry, creating interactive experiences across augmented reality, virtual reality, video games, mobile apps and numerous high volume websites. And for all of us in technology, who knows how fast it moves. John, welcome to the show. That’s cool.

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Technology Machine Learning Industry Training 78

XR for Business Podcast

JANUARY 13, 2020

John is an award winning 28 year veteran of the digital industry, creating interactive experiences across augmented reality, virtual reality, video games, mobile apps and numerous high volume websites. And for all of us in technology, who knows how fast it moves. John, welcome to the show. That’s cool.

Technology 78

Technology Machine Learning Industry Training 78

The Ghost Howls

JULY 20, 2020

The Fraunhofer Institute for Telecommunications (FIT) together with various partners from industry including Apple, Ericsson, Huawei, Intel, Microsoft, Qualcomm, and Son y has confirmed the release and official adoption of H.266/Versatile Not a great evolution from Microsoft. H266 video standard can pave the way to 8K video streaming.

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Oculus AR Healthcare 360 Video 311

XR Today - Augmented Reality tag

FEBRUARY 5, 2024

In cultural settings like museums and exhibitions, the adoption of augmented reality can transform the way visitors interact with artwork and history. For frontline workers, it’s important that they have technology at their disposal that is entirely voice-controlled and, therefore, hands-free.

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AR Data Healthcare Industry 85

Bernard Marr

AUGUST 8, 2022

Huge companies like Facebook and Microsoft are throwing vast sums of money at their attempts to build, and therefore define, the metaverse. Although it’s very new, many of the basic skills needed to take part relate to fields of technology, business, or design that are already well established. Virtual reality (V.R.)

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Course Study Washington Michigan 131

The Ghost Howls

JULY 8, 2019

nReal is a Chinese augmented reality company that is developing an augmented reality glass that is cheap, light and fashionable. nReal has been sued by Epic Games for the name too similar to Unreal and by Magic Leap that claims that nReal CEO Chi Xu has stolen the technology of the American company while working there.

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AR Magic Leap Augmented Reality Controllers 333

Bernard Marr

OCTOBER 15, 2023

The video game industry is a source of constant innovation, with many of its breakthrough technologies being adopted by the business world. While virtual and augmented reality (VR/AR) applications are just beginning to be used in industry, gamers have been using headsets to enter fully immersive worlds for years.

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Trends Video Gaming Industry 52

The Ghost Howls

AUGUST 4, 2019

This has been the week of SIGGRAPH , one of the most important technology exhibition of the year. The output of the high-resolution display is moved where the user is looking at, offering an unprecedent clarity in augmented reality. Discover the hottest XR topics of the week in this roundup post…. Top news of the week.

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AR Augmented Reality Apple Oculus 165

VRScout

SEPTEMBER 14, 2016

You can enjoy the full audio recording below: In this week’s VRScout Report, we discuss Oculus Story Studio’s Henry Emmy win, NASA training astronauts with virtual reality gloves, Snapchat flirting with augmented reality, HTC Vive trying to go wireless, and iPhone laying potential plans for VR/AR.

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Virtual Reality Augmented Reality Real Estate Training 150