The Ghost Howls

MARCH 21, 2021

Image by Sony Interactive Entertainment). Sony unveils the new controllers of the PSVR2. Sony promises amazing haptic sensations on the controllers, that should be able to provide “impactful, textured, and nuanced” sensations. Facebook reveals its work on the UX of AR of the future. Top news of the week.

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The Ghost Howls

JANUARY 11, 2022

I was afraid that at this CES wouldn’t have been many pieces of news about AR and VR, but actually, we had quite a few interesting ones. This shows that the ecosystem is alive, and notwithstanding the pandemic, there are many XR companies that are pushing the technology forward. Now let’s dig into the best news!

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Road to VR

JANUARY 9, 2024

Unlike its more recent Air 2 and Air 2 Pro, Air 2 Ultra are ‘true’ AR glasses in that they include cameras mounted on the face of the device. Read more about what separates AR and smartglasses here. Xreal Air 2 Ultra isn’t an all-in-one standalone package however. mm, Width: 48 mm, Height: 161.5

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The Ghost Howls

DECEMBER 26, 2023

Speaking with the journalist Alex Heath, Boz claimed that Meta will unveil a very expensive prototype for AR glasses already in 2024. Considering that many companies are working on XR devices, saying that Meta is going to show the most advanced thing created by humankind is pretty bold. All of this sounds very… futuristic.

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The Ghost Howls

APRIL 19, 2022

It was a video player for virtual reality headsets, able to play both 2D videos, 360 videos, and 360 VR videos which was quite popular back in the Gear VR days. He was part of the team behind the GearVR app store and developed some of Oculus’ first native apps, e.g., Oculus Video and Oculus Social.

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The Ghost Howls

JULY 13, 2020

And this week I think we had many cool news that are worth a mention, so let’s dig immediately into them! Sony invests $250M in Epic Games. Sony has announced that it has made a big investment of $250M in Epic Games through one of its subsidiaries. And Sony for sure wants to have a stake in the metaverse.

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AR Insider

JANUARY 11, 2023

This week on Reality Bytes, we discuss ChatGPT’s partnership with Microsoft, travel to the Metaverse with Sony and Manchester City, and tune into the YouTube vs. TikTok short-form video battle. This post appeared first on AR Insider.

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The Ghost Howls

MARCH 1, 2021

March has just started… I hope it will be an amazing day for you and for all the AR/VR ecosystem! Image by Sony). Sony officially states it is going to launch the PSVR 2. Some people started to think that Sony could have abandoned VR. I will have probably something to announce soon, so stay tuned. Top news of the week.

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AR Insider

MARCH 1, 2021

This week, we look at Sony’s tease for PSVR2, new features in Snapchat’s Lens Studio, and a whole slate of new AR glasses emerge. Let’s dive in… Sony Confirms New Playstation VR2 for PS5 with New Controllers. Currently, there are over 1.5M Leaked Concept Videos Show Samsung’s Take On AR Glasses.

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AR Insider

APRIL 17, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . Turn your room into a surreal Pink Floyd music video. Sony Pictures and Trigger — The Mixed Reality Agency® teamed up once again to create a WebAR experience for the feature film. WebAR While You WFH.

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The Ghost Howls

JANUARY 18, 2023

Another feature that has been praised by many is the RGB color AR passthrough, which has some warping and not the same depth as the Quest Pro’s one, but it features a very detailed resolution. It’s hard to explain this with words, so watch this video of Palmer Luckey trying them to understand what I’m talking about.

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XR Today - Augmented Reality tag

MAY 27, 2024

The XReal Air 2 AR Glasses are some of the most popular augmented reality specs in XReal’s evolving lineup. Not only are they extremely comfortable and feature-rich (particularly with the addition of the XReal Beam), but they’re also pretty affordable. Here’s everything you need to know about the XReal Air 2 AR glasses.

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AR Insider

MAY 27, 2021

Four Myths About AR Advertising. From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago. For all we knew, 2020 could have been the year that AR ads came and went. Mike Boland, AR Insider. by Tony Parisi. Here’s why.

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VRScout

APRIL 18, 2019

A comprehensive breakdown of the VR/AR patent process. Virtual and artificial reality technologies are changing the world. In the very near future, virtual reality headsets are expected to significantly shift the way consumers work, experience entertainment, make purchases, and participate in social activities.

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The Ghost Howls

JANUARY 16, 2021

With this digital edition, of course, we had nothing of this, and the CES was just a bunch of video announcements. And if this CES has been a bit of a disappointment in general, this holds even more for AR and VR, for which we have no crucial announcement. We had no big reveal, no breakthrough innovation showcased. Senseglove Nova.

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The Ghost Howls

OCTOBER 20, 2019

Sony creates an AR headset for LBVR. Sony is offering a Ghostbuster AR experience in Ginza, Japan, and for this it has manufactured an AR headset. That’s a sad news, but the good story is that actually BBC is continuing investing in AR and VR in other ways. Who will own the XR metaverse? PSVR Halloween sale.

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ARPost

JANUARY 24, 2020

For the last two years, Krikey celebrated with a dog and a pig AR experience. This year they’re back with a rat AR experience. Back in ’18, the fledgling company worked with Sony on an AR experience to launch the second Goosebumps movie. The Year of the Rat AR Experience. ” Meet Krikey.

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AR Insider

NOVEMBER 19, 2019

This post is adapted from ARtillery Intelligence’s report, Mobile AR Strategies & Business Models. In AR’s early stages, a common question continues to be asked: where’s the money? There have been oscillations in excitement and doubt over AR, but the ultimate proof point will be revenue. Advertising (brands pay).

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The Ghost Howls

MARCH 6, 2023

In an alternate version, Meta will offer a smartwatch with the neural detection incorporated, so if the user is used to having a smartwatch, doesn’t have to sacrifice it to wear the neural wristband Real AR glasses , with 3D objects in the scene, virtual avatars, and such, are now slated for 2027 I want to just say two things about this roadmap.

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VRScout

JANUARY 20, 2019

CBS Sports technology make-over includes 115 cameras and AR. CBS Sports have announced plans to use AR during their coverage of Super Bowl LIII at Mercedes-Benz Stadium in Atlanta, Georgia, promising to enhance your football experience like never before. Will something like that happen during Super Bowl LIII?

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VRScout

SEPTEMBER 11, 2016

Here’s what a 360-degree Snapchat video with augmented reality filters looks like. After gathering inspiration at the 2016 SIGGRAPH computer graphics conference, I went home and stitched together a panoramic video overlayed with Snapchat’s facial tracking filters. Will Snapchat users be able to share 360-degree videos in the future?

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VRScout

JUNE 9, 2021

This past April, Apple CEO Tim Cook stated that augmented reality (AR) technology is “ critically important ” for the future of the company. It’s obvious that Apple is working hard to build an AR ecosystem of amazing tools powered by products such as the iPhone or iPad. This date makes sense for a couple of reasons.

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ARVR

SEPTEMBER 4, 2020

We are eagerly waiting to see what the scheduled release of PlayStation 5 and Xbox Series X later this year will do to AR/VR gaming! While we wait, we compiled a list of the most exciting video games that feature different use cases of augmented reality (AR) and virtual reality (VR) as key plot devices.

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VRScout

JULY 18, 2018

Sony Music partners with the David Bowie Archive, Planta, and London’s Victoria & Albert Museum to deliver an incredible VR/AR retrospective of David Bowie’s career. This fall, Sony Music Entertainment (Japan) Inc., The VR/AR version of David Bowie Is will be available on all platforms sometime later this year.

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Road to VR

JUNE 24, 2022

In short, Kuo posits that Meta is slowing down investment in VR hardware due to looming economic recession, but this will provide others opportunity to play catchup as market share shifts away from Meta to companies such as Sony, Valve, Pico, and HTC. It’s not VR, its Meta’s core business that’s taking a hit.

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VRScout

MARCH 4, 2019

The developers behind AR-powered smart playgrounds. While a number of factors influence children’s inactivity, video games in particular rank near the top of the list. For Toner and the Biba team, adding AR elements to their games was an easy way to continue engaging with modern-day children.

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The Ghost Howls

AUGUST 25, 2019

The post is full of fluff, but it is interesting for two reasons: It explains very well how the Insight technology works , with a very explicative video; In the end, it teases a possible future use of Insight for “trendy AR glasses”. More info (Facebook’s post on Insight) More info (Insight on AR glasses). release video).

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The Ghost Howls

JANUARY 14, 2020

As it is a tradition of this blog , I have read everything I could about the AR and VR technologies showcased there, and I’ve condensed all the news in a single article , that you can skim fast until you find a topic you are interested in. If instead, you need a consultancy about AR/VR for your business, feel free to contact me.

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Tech Trends VR

APRIL 9, 2018

The report published today by global analyst company CCS Insight shows the worldwide market for virtual reality (VR) and augmented reality (AR) head-worn devices growing by an average of 50 percent annually over the next five years. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others. billion in 2022.

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UploadVR Between Realities podcast

JUNE 23, 2017

VidCon is a celebration of online videos from the viewers to the creators and 8i took to the annual conference to share that it is making the technology available to consumers by way of a new app called Holo, which allows them to take pictures and record video in what they term as 3D holograms.

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Next Reality AR

AUGUST 21, 2018

On Monday, Google updated its ARCore Supported Devices page to include the Samsung Galaxy Note 9 and Galaxy Tab S4, the Sony Xperia ZX2 line of handsets, and the Nokia 6.1 Video: Since launching ARCore 1.0

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The Ghost Howls

FEBRUARY 13, 2023

Just the time to eat some homemade pasta and I got a cold, which mixed with the jet lag of the trip from China, means that I’m truly having some great days But nothing can stop me from writing the roundup of the best AR/VR news of the week for you, my lovely readers!

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Road to VR

FEBRUARY 15, 2018

The fund has invested in 17 early stage companies over the course of its two-year existence, primarily in the North American VR/AR/MR market. The name change, the company says, broadens the fund’s scope to more than just VR, putting more emphasis on ‘frontier technology’, a term intended to encompass VR/AR/MR.

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XR Today - Big XR News tag

MAY 26, 2023

Apple appears to be very close to announcing an immersive product, with the leading computing firm prompting AR/VR/MR outlets to cover the event. During the Build event, Microsoft officially launched Avatars for Teams , its immersive dial-in feature for its leading video conferencing service. Meta Faces Record-Breaking €1.2

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XR Today - Mixed Reality tag

JANUARY 8, 2024

The demand for smart glasses in the AR space is accelerating at an incredible pace. In this industry, developers are experimenting with ever-more intuitive screens, lenses, and accompanying XR technologies, to create solution for a range of industries. So, which vendors are currently making waves in the AR smart glasses space?

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VRScout

AUGUST 16, 2016

Advertisers and agencies will soon have another way to market their content through the use of bite sized 360-degree video on the increasingly popular application known as Snapchat. Sony created this initial video with the help of AvatarLabs , a Los Angeles based digital agency. What Snapchat will do next is entirely a mystery.

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Next Reality AR

MARCH 26, 2019

After webbing up a web-based augmented reality experience to promote the theatrical release of Spider-man: Into the Spider-verse, Sony has ordered a new AR activation from creative agency Igniteie to promote the Blu-ray, DVD, and streaming digital video release of the film.

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