The Ghost Howls

JANUARY 24, 2022

Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The AR headset is codenamed Project Iris , and it should be a standalone headset resembling ski goggles that is able to perform mixed reality. Image by Microsoft). (Image by Google).

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Road to VR

NOVEMBER 2, 2017

Khronos Group , the consortium behind the OpenXR project which aims to standardize the way applications communicate with AR and VR headsets, just added Microsoft to its ranks. Among its count of members, the OpenXR working group consisted of nearly every major player in the industry except Microsoft until now.

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XR Today - Virtual Reality

OCTOBER 5, 2022

In the AEC environment, XR solutions are quickly becoming a critical part of the modern workflow. AR and MR solutions can make it easier to show projects to clients, giving them an insight into what a finished result might look like. Additionally, Microsoft Mesh also integrates with Microsoft Teams for collaboration.

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Road to VR

JUNE 22, 2023

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

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ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. Let’s take a look at the technology coming our way.

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The Ghost Howls

JANUARY 2, 2019

It’s the beginning of 2019, and this means that this is that time of the year when we all make predictions for this year in AR and VR! Jokes apart, what has happened in AR in 2018… and what can you expect to happen in 2019? More or less AR in 2018 has gone as I predicted in 2017. Magic Leap.

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The Ghost Howls

DECEMBER 9, 2019

Let’s start this week with a bunch of cool news about the past week in AR and VR! The best news of the week has not been the release of a new fantastic VR headset or AR glass, but of a technology that will make a new generation of XR headsets possible: I’m talking about the XR2 chipset by Qualcomm. Image by Magic Leap).

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The Ghost Howls

MARCH 15, 2021

Here you are the trailer if you want to discover more: Isn’t this cool? Image by Road To VR, from HTC images). HTC launches Vive Tracker 3.0 HTC was not teasing a new standalone headset, but a new Vive Tracker. Yes, the 30% price increase is not appreciated, but, well, we know HTC. Come and visit it!

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XR Today - Virtual Reality

JUNE 9, 2022

In the manufacturing space, mixed reality headsets and AR solutions can allow users to access the support of remote specialists wherever they are. What’s more, in endless enterprise environments, companies are using XR to improve company culture, facilitate meaningful discussions, and improve meetings. Magic Leap.

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VRScout

SEPTEMBER 8, 2018

After the release of Magic Leap One earlier this month – the most anticipated launch in the sector – the industry’s best minds have shifted to content. . That trend has been keenly anticipated by the VR/AR Global Summit. The VR/AR Global Summit is poised to bring together apps from different corners of the sector.

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XR Today - Virtual Reality

NOVEMBER 24, 2022

Shopify found viewing 3D products in AR improved conversion rates by 250%, and 42% of online shoppers say they want to use XR to make transactions online feel like shopping in-store. Magic Leap. Magic Leap has quickly emerged as one of the major market leaders in the Augmented Reality hardware environment.

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The Ghost Howls

JUNE 23, 2019

But for now, let me do a recap of the best news of the past week in AR and VR! HTC has revealed the design of the Vive Cosmos. HTC has finally unveiled some information on the Vive Cosmos. HTC has immediately answered that 899$ is a too high estimate of the price. Magic Leap is suing nReal.

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XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. The solution also offers vital instructional tools, enables performance monitoring, and provides feedback to surgeons.

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XR Today - Big XR News tag

MAY 26, 2023

Apple appears to be very close to announcing an immersive product, with the leading computing firm prompting AR/VR/MR outlets to cover the event. New updates to Microsoft Mesh allows remote workers to add immersive experiences to private previews on the platform.

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Road to VR

JULY 29, 2019

OpenXR, a widely supported initiative which aims to streamline AR/VR development across headsets and platforms, has reached its 1.0 It’s a major milestone, according to Khronos Group which has overseen development of the standard by a consortium of many of the biggest names in the AR/VR sector. release today. The post OpenXR 1.0

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AR Insider

OCTOBER 6, 2020

This post is adapted from ARtillery Intelligence’s report, AR Advertising Deep Dive, Part I: The Landscape. Prominent sectors include industrial AR , social , gaming , and shopping. But existing alongside all of them is AR advertising. But existing alongside all of them is AR advertising. billion by 2024.

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The Ghost Howls

FEBRUARY 11, 2021

These augmented reality devices are manufactured by Chinese company Realmax and are characterized by a very wide field of view. While many other AR glasses (like Nreal Light or HoloLens 2 ) have a Field Of View in the 50° ballpark, RealMax glasses have always had ones above 100° , for a more immersive augmented experience.

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The Ghost Howls

OCTOBER 26, 2020

A new FCC listing appears for an HTC Vive headset. While Oculus is getting all the glory for the Quest, its competitors are not sleeping. And in fact, a new request to FCC for a new device has arrived from HTC. Since HTC has always made announcements during the CES, I think it will be announced in January.

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XR Today - Virtual Reality

SEPTEMBER 20, 2022

With the Oculus ecosystem, schools and professional training companies alike are beginning to scale their virtual curriculums for a wide range of use cases. Perhaps the biggest company in the mixed reality landscape right now, Microsoft is paving the way to a future of incredible hybrid learning. Magic Leap.

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VRScout

JANUARY 9, 2020

EdGamesExpo is a 1day expo + panels recognizing #GamesforChange #SeriousGames #gamification #educational games, #VR #AR #MR. link] @EdWeekEdTech @EdMarketBrief @educationweek #edtech #VR #AR #videogame #videogames @playtablecraft @schellgames @NWEA — Michelle Goldchain (@goldchainam) January 23, 2019.

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XR Today - Augmented Reality tag

AUGUST 5, 2022

The US Department of Defense (US DoD) launched its Pilot Program to Accelerate the Procurement and Fielding of Innovative Technologies (APFIT) to provide the AR kit to military staff, allowing soldiers to cut the risk of injury or attack while on missions, the report read. EolianVR (@EolianVR) July 20, 2022. . ” Eolian ARTAK System.

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The Ghost Howls

JANUARY 22, 2021

2021 is going to be an interesting year for AR. This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Can this count as AR having become mainstream?

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The Ghost Howls

MARCH 28, 2022

On this sunny day, let me tell you the most interesting AR/VR news from the past week…. Probably the idea is to create a new system to let users interact in an easy way with future AR glasses by not only using the hands but also the intentions or the feelings of the user read by EEG. Magic Leap 2 bridges AR and VR.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Qualcomm Technologies has remained at the forefront of developing top-tier solutions for the global virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) industry, with its latest solution designed for AR devices. XR Today: Qualcomm recently debuted its Snapdragon AR devices platform.

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The Ghost Howls

FEBRUARY 18, 2021

Kura promises to deliver lightweight AR glasses with astonishing features like 150° FOV, 8K resolution per eye, and outdoor use thanks to some breakthrough innovations they are working on. They could make AR enter a new immersive phase that leads towards mainstream adoption. It’s like 2 years (!!) What is Kura’s story?

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TechCrunch VR

MAY 31, 2023

Image Credits: TechCrunch When HTC began imagining life after the smartphone, it looked a lot like VR. Later that year at Mobile World Congress, HTC announced the Vive name during its official unveil. Later that year at Mobile World Congress, HTC announced the Vive name during its official unveil.

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The Ghost Howls

JANUARY 5, 2020

But as far as I know, nothing disruptive for the industry : Oculus has already shots all its bullets, and HTC for the first time isn’t announcing anything. They are incredibly light (10 grams!) I think this is the occasion that the startup has to show that its claims are true. Other relevant news. Image by Oculus).

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The Ghost Howls

APRIL 19, 2021

On the client side, the system will become compatible with iOS devices, and a Magic Leap client has also been developed. On the server-side, it is being integrated with Microsoft Azure, and it is also coming in the future for Google Cloud and Tencent Cloud. HTC is going to launch its headset on May, 11th.

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ARPost

JUNE 8, 2022

Awards also go to the winner of the startup pitch competition, Best in Show VR, Best in Show AR, and there’s also the Awesome Award. All these four awards are decided at the conference. Magic Leap VP Product Marketing and Developer Programs, Lisa Watts, presented the Auggie for Best Enterprise solution to Avataar.

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XR Today - Virtual Reality

MAY 29, 2023

Shoppers can use AR try-on technologies to test clothing before visiting physical stores, significantly reducing returns. Additionally, Microsoft has included AI-powered avatars for people using its Teams platforms, enabling people’s real-time interactions in meetings. into their services and platforms.

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EnterpriseWear

DECEMBER 4, 2018

This year was going to be the year of augmented reality, but by the end of 2018 market analysts were pointing to 2020 or 2021 as the “golden year” of AR. Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise.

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XR Today - Mixed Reality tag

OCTOBER 7, 2022

Among the most famous XR innovators on the market today, HTC VIVE offers a range of solutions for those interested in the benefits of spatial audio. A number of the company’s VR headsets are already equipped with spatial audio technology, such as the VIVE Flow VR. Magic Leap.

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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Road to VR

MARCH 19, 2017

“2016 marked an important step for the AR and VR headset market with product finally arriving in end users’ hands and on their heads,” noted Ramon Llamas, research manager with IDC’s Augmented and Virtual Reality team. billion in 2021. Meanwhile, VR headsets grow from $2.1 billion in 2016 to $18.6

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The Ghost Howls

JUNE 7, 2021

This week has not been very important for AR and VR: no major event has happened. BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or Magic Leap (do you remember when we all thought that $2.5B

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Road to VR

MARCH 18, 2018

GDC is here once again, all next week we’ll have boots on the ground bringing you the latest VR/AR news. Held annually in San Francisco, Game Developers Conference has undeniably been a focal point for VR the industry, and as augmented reality continues to heat up, we expect it to be increasingly important for AR as well.

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The Ghost Howls

MARCH 4, 2019

Like every year, during this event we have seen some important AR news, but not that many, since the event was more focused on mobile phones than immersive technologies. Frontal view of the device (Image by Microsoft). The biggest news of the MWC for what concerns XR has been for sure the announcement of the HoloLens 2 by Microsoft.

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