Road to VR

JULY 29, 2022

Microsoft’s big defense contract that looks to supply the US Army with modified HoloLens AR headsets isn’t going so well. Even then, that was allegedly $200 million short of what Microsoft needed to recuperate development costs. The subcommittee cites concerns based around the program’s overall effectiveness.

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ARPost

APRIL 11, 2023

AR and VR are two of the most promising technologies of the modern era. However, these technologies have taken a long time to reach their full potential. billion AR devices worldwide, projected to rise to 1.73 Source: Statista What should we expect from AR and VR in 2023 and beyond? They are: 1.

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Road to VR

APRIL 12, 2021

NVIDIA is continuing the rollout of its CloudXR technology on the three leading cloud computing platforms: AWS, Microsoft Azure, and Google Cloud. CloudXR is a specialized solution for the unique latency and performance requirements of VR and AR streaming. Nvidia also says it’s working to bring CloudXR to Tencent Cloud.

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XR Today - Augmented Reality tag

APRIL 18, 2024

This week, the Mircosoft Teams smartphone application is gaining new XR features through AR instructional annotations that team members and managers can apply to a caller’s feed, providing instructional insight and assistance. Microsoft is planning for device-wide general availability in 2024.

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VRScout

MARCH 25, 2022

Snap Inc’s AR Spectacles glasses are nothing short of black magic. The latest Spectacles design was the first to include built-in AR (augmented reality) functionality, allowing the wearer to interact with existing Snapchat AR Lenses straight from the glasses in real-time. First announced back in 2016, Snap Inc.’s

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The Ghost Howls

JANUARY 24, 2022

Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The AR headset is codenamed Project Iris , and it should be a standalone headset resembling ski goggles that is able to perform mixed reality. Image by Microsoft). (Image by Google).

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XR Today - Virtual Reality

DECEMBER 22, 2023

The holidays are here… What a year for XR. Between ups and downs, the industry and its leading firms fought through a crashing technology market introduced in 2023, where many XR firms and other related digital solutions providers suffered greatly due to a lack of capital and investments. 2023 saw many XR giants crumble.

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Road to VR

MAY 5, 2022

The acquisition was previously reported by The Information in March, however now Google has confirmed in a blog post that it has indeed acquired Raxium, a five-year old startup building microdisplays for use in AR and VR headsets. Check out our primer on the difference between smartglasses and AR headsets to learn more. µm per pixel.

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XR Today - Virtual Reality

JANUARY 24, 2023

Last Friday, Microsoft-owned immersive social platform Altspace VR (virtual reality) announced the closure of its service effective March 10, 2023. The decision comes following recent lay offs at Microsoft. The entire division faces an uncertain future following Microsoft laying off 11,000 workers this month.

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AR Insider

AUGUST 26, 2021

New Study Projects Headworn AR Revenue to Reach $17.7 ARtillery Intelligence publishes its five-year outlook for headworn AR revenues. –. SAN FRANCISCO, August 26, 2021: ARtillery Intelligence has released a new report that projects headworn AR revenue to grow from $1.6 Billion by 2025. billion in 2020 to $17.7

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XR Today - Augmented Reality tag

JANUARY 23, 2024

The Agency of Record for The Royal Institute of Traditional Arts in Saudi Arabia owns AI Safer and is set to start leveraging the technology for visitors by March 2024. Our technology will enable visitors to explore museums and attractions in an entirely new way, making each visit more informative, interactive, and enjoyable.

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XR Today - Virtual Reality

JANUARY 24, 2023

Last Friday, Microsoft-owned immersive social platform Altspace VR (virtual reality) announced the closure of its service effective March 10, 2023. The decision comes following recent lay offs at Microsoft. The entire division faces an uncertain future following Microsoft laying off 11,000 workers this month.

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ARPost

JANUARY 30, 2023

Games are the largest use case for consumer VR and AR. While VR and AR remain a comparatively small segment of the games industry, the industry is taking notice as VR hardware in particular improves. The GDC ’s State of the Game Industry Report for this year is by no means dedicated to VR and AR.

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Road to VR

JUNE 20, 2023

Amid mounting pressure from Sony with the recent launch of its PSVR 2 headset for PlayStation 5, Microsoft again affirmed that it’s still waiting for the technology to mature before offering any sort of dedicated VR software or hardware for Xbox.

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VRScout

SEPTEMBER 10, 2021

All-in-all, Ray-Ban Stories is an impressive piece of hardware that—while not an AR headset—represents a major step in the right direction for immersive technology. Let’s dive into this exciting piece of hardware, shall we? That being said, the results are pretty incredible. And that’s okay.

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ARPost

JULY 13, 2020

Many decision-makers and CEOs are looking for ways to transform their companies by incorporating the latest technologies. Thus, the latest enterprise AR trends represent a topic of interest for management teams across various industries. What Is the Impact of Enterprise AR on the Business World? And for good reason.

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Road to VR

JANUARY 21, 2022

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

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VRScout

JANUARY 22, 2022

Company’s like Apple and Meta are leaving Samsung in the virtual dust. According to a new report by The Korea Herald , Samsung is steadily losing its position within the VR/AR space due to its unhealthy “obsession” with foldable smartphone technology. Samsung Galaxy Fold / Image Credit: Samsung. respectively.

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VRScout

DECEMBER 1, 2018

Microsoft lands $479M contract to put the MR headsets into the hands of soldiers in active combat zones. Army thanks to a huge $479 million contract between the legendary military branch and Microsoft. Unfortunately, the device never caught on the way Microsoft had hoped for with roughly 50,000 initial sales worldwide.

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AR Insider

DECEMBER 10, 2020

That includes mobile AR, headworn AR, and subsegments like advertising, commerce, gaming and enterprise productivity. For example, its recent mobile AR forecast quantified smartphone-based AR such as advertising and location-based gaming. The result is its report, Headworn AR Global Revenue Forecast, 2019 – 2024.

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VRScout

NOVEMBER 18, 2018

Toyota expands the use of AR technology within its design and production departments. So, it would make sense that Toyota would look at any process or technology to explore new ways to better themselves as a company. Using the Microsoft HoloLens, an employee could complete the same task on their own in just about two hours.

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ARVR

FEBRUARY 1, 2023

AR continues to be challenged in gaining consumer traction, but there are some bright spots. For example, usage and revenue continue to gain momentum in mobile AR. But that’s really a stepping stone towards AR’s fully actualized self which of course is head-worn. So what does that hardware base look like?

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Road to VR

FEBRUARY 23, 2021

Qualcomm, maker of chips and technologies for mobile devices, today announced a reference design for a tethered AR headset which is tethered to a phone or PC but also contains its own chips to handle some onboard processing. The company calls the split-processing approach an AR ‘smart viewer’ headset.

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XR Today - Virtual Reality

JUNE 7, 2022

Several factors have accelerated the adoption of XR technology in the corporate landscape. In a world where employees are more distributed than ever before, with 76% of companies confirming a shift to hybrid work schedules, business leaders need a way to keep their teams connected wherever they are.

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AR Insider

SEPTEMBER 3, 2021

T hough smartphones dominate AR today — based mostly on a massive installed base — the technology’s fully-actualized form is headworn. But AR glasses are still years from ubiquity, as the underlying technology isn’t to the point of achieving both stylistic-viability and robust UX.

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ARVR

MARCH 16, 2023

2022 was an incremental year for AR & VR, which both continue to gradually push forward in gaining mainstream traction. Highlights include mobile AR engagement & monetization, continued R&D in AR glasses, and the gradual march of VR. There were many, but we’ll zero in today on the state of headworn AR.

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VRScout

DECEMBER 17, 2020

The award-winning application allows teams to collaborate with one another in a 3D workspace brought to life using VR technology. This week the company introduced mobile AR support to the platform, allowing team members to participate in virtual meetings using a compatible iOS or Android device. For information on pricing visit here.

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ARPost

MARCH 23, 2021

The VR/AR Association Enterprise Forum took place virtually on March 17. The one-day marathon event drew together a number of the usual suspects, including Varjo, Lenovo, and Microsoft, all of whom hosted keynotes. It’s adding value today and it’s positioned to add even more value on Microsoft.”. MR is here to stay.

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Road to VR

JANUARY 15, 2021

AR startup Rokid today unveiled a new AR headset called Rokid Vision 2, which incorporates waveguide optics into an impressively slim package. Waveguides and birdbath optics are the two most common near-field display technologies currently in use in AR headsets. Waveguides & Birdbaths.

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ARVR

SEPTEMBER 22, 2022

This follows investments in mobile hardware capability, interest in immersive virtual experiences with the metaverse, and rising industry competition. If you’re planning to become part of these percentages with your augmented reality project, you should know about all the nuances of AR app development.

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ARPost

MARCH 9, 2021

Microsoft Ignite was a three-day conference that took place virtually on YouTube, Microsoft.com, and in Altspace from March 2-4. Surprisingly, there was little at the conference directly related to HoloLens , Microsoft’s mixed reality headset. As the world recovers, it will require much more from technology.”. Satya Nadella. “The

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XR Today - Mixed Reality tag

OCTOBER 26, 2023

Microsoft has reportedly filed a new patent to develop a microLED display solution to enhance virtual, augmented, and mixed reality (VR/AR/MR) experiences. The backplane substrate includes a plurality of pixel logic hardware modules. An Apple-Microsoft-Meta micro-OLED Melee?

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The Ghost Howls

JANUARY 11, 2022

I was afraid that at this CES wouldn’t have been many pieces of news about AR and VR, but actually, we had quite a few interesting ones. This shows that the ecosystem is alive, and notwithstanding the pandemic, there are many XR companies that are pushing the technology forward. Further references.

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VRScout

JANUARY 18, 2018

The Garage Reality Room is a place where Microsoft employees and volunteers can learn, experiment, and hack on XR (Virtual, Augmented and Mixed Reality). Its goal is to be a platform to explore XR technology and encourage employees to develop and launch new and innovative ideas. 2017 was a busy year for Microsoft and Mixed Reality.

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XR Today - Augmented Reality tag

MARCH 17, 2023

Google will also drop official support for its enterprise-grade immersive hardware on September 15, 2023. Last year, Google invested significant R&D into new AR wearables. In July 2022, Google publicly tested an AR smart glasses prototype across selected individuals. However, Google will not release any future updates.

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ARPost

MARCH 17, 2023

Say in a platform like Microsoft Mesh or Varjo Reality Cloud where users are essentially sharing or exchanging surroundings via VR, recreating the real spaces of one user as the virtual space of the other user can greatly aid immersion and realism. In AR it’s more the idea of being in a real space but having sound augmented.”

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ARPost

JANUARY 29, 2020

AR glasses are expected to be the next most trending pieces of tech in infotainment over the next decade. The nature of AR technology gives us the ability to experience and create exciting new opportunities, dramatically impacting the way we interact and communicate with one another, giving birth to new applications and hardware.

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