AR Insider

APRIL 12, 2021

This week, Apple and Epic continue to exchange blows, Tom Brady leans into NFTs and Vuzix forms partnership with TechSee. Let’s dive in… Apple says Epic’s Fortnite lawsuit is a marketing stunt to revive ‘flagging interest’ in the game. W elcome back to Spatial Beats. More from AR Insider….

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XR Today - Mixed Reality tag

SEPTEMBER 22, 2023

XR Today recently marked this period with an XR Trends series, which brought together some of the best minds in the industry to share AR/VR/MR insights. During the XR Trends conversation, Dr Chris Parkinson also stated that XR devices would “get smaller, lighter, [and] faster.

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ARPost

APRIL 27, 2022

Augmented reality is among the biggest trends these days, and you may hardly meet anyone who is not familiar with it. Unity support – It is an important parameter for any AR development app. Unity is unarguably the most powerful and prevalent game engine worldwide. Apple ARKit. Top 5 Tools for Developing AR Mobile Apps.

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The Ghost Howls

NOVEMBER 13, 2023

Samsung is one of the most important smartphone brands, and probably one of the few brands in the world that can try to compete with Apple. But this headset looks to me arriving a bit too late and already chasing the Vision Pro, so probably Apple will win the first round. This means that iPhone users can not enjoy WebXR yet.

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The Ghost Howls

FEBRUARY 19, 2024

Top news of the week (Image by Apple) Many people are analyzing the Apple Vision Pro… including the ones at Meta Here you are with the usual huge roundup of news about the Apple Vision Pro (a roundup in a roundup). This week both Zuck, the CEO of Meta, and Boz, the CTO of Meta, expressed their opinions on the Apple Vision Pro.

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The Ghost Howls

NOVEMBER 21, 2023

The past week has been a pretty interesting one for the tech world: between Microsoft Ignite, Unity Unite, and the OpenAI drama, there has been a lot to follow. Unity 6 takes back the original way of specifying engine versions and abandons the confusing one that bound a new Unity version to the year it was released.

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UploadVR Between Realities podcast

JUNE 6, 2017

Epic Games CEO Tim Sweeney thinks Apple’s upcoming iOS 11 update, arriving this fall, will be a huge boost to the emerging AR industry. With both Unity and Unreal integrating with ARKit for iOS, the two major tools for creating virtual worlds are now available to developers for building apps on hundreds of millions of Apple handhelds.

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The Ghost Howls

JUNE 19, 2023

We all joked about Samsung waiting for the Apple Vision Pro announcement to copy it, but according to some rumors, this is exactly what is happening. More games are experimenting with mixed reality, which is the trend of the year. Big kudos to all the VR game studios involved!

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The Ghost Howls

MAY 14, 2023

I guess this line has been added to the keynote speech because Apple is going to announce its device very soon at WWDC (at least according to the rumors), and Google wanted to show that it’s part of the game, too. And this trend can only get better, especially after Google will have launched its XR version of Android.

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The Ghost Howls

AUGUST 14, 2023

This is a very useful resource for all of us XR developers that are going very soon going to experiment with Mixed Reality applications on a headset by Meta, Apple, or one of their competitors. This is how we learn to do proper content for what is going to be the next trend in XR.

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Voices of VR

OCTOBER 5, 2023

Here are links to all all 12 interviews from my series covering Meta Connect 2023 in looking at first impressions of Quest 3 and Rayban Meta Smartglasses, mixed reality trends, AI, Meta Horizon World Builders, WebXR and alternative production pipelines like React Native, Apple Vision Pro buzz, VR filmmaking, unpacking the changes in Unity's fees, and (..)

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The Ghost Howls

OCTOBER 11, 2023

I’m trying to keep expectations in place not because I want to be negative about VR (I’m a strong believer in the tech), but because in the past I’ve already seen that trend of setting unrealistic expectations and then writing “VR is dead” the day after when the market of course haven’t reached those results.

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ARPost

JULY 15, 2021

Between the Metaverse ETF, the Glimpse Group IPO (initial public offering), and other big trends, XR might be finally coming of age. Curated by the analyst, writer, and venture capitalist Mathew Ball and partners, the index includes companies like Cloudflare, Nvidia, Qualcomm, and Unity. You Can Now Invest In the Metaverse.

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AR Insider

JULY 16, 2021

These include video, social media, mobile apps, and games (just ask Unity). To put some numbers behind that, 75 percent of apps in Apple’s App Store’s first year were paid apps — similar to VR today. This trend also follows audience dynamics: Early adopters are more likely to pay for content and experiences.

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The Ghost Howls

JANUARY 23, 2023

Mark Gurman in his latest update confirmed that Apple will announce its Reality Pro headset in Spring , give more details about its development practices during WWDC, and then release the device during the autumn. The new report regards other devices in the work at Apple. There’s a final bad news for the community regarding PSVR 2.

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XR Today - Mixed Reality tag

AUGUST 8, 2022

XR has rapidly emerged as one of the most powerful new trends in the gaming landscape. For many developers, not just in the gaming space, but throughout the world, Unity stands as one of the most powerful environments for development. The constantly-evolving ARKit adapts to suit the latest trends and innovations in the XR world.

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XR Today - Mixed Reality tag

JULY 17, 2023

Moreover, Boz touched on competition stemming from the Apple Vision Pro MR headset, available in 2024 for roughly $3,499. The Quest 3 follows this trend, with Boz suggesting it has 2 hours of battery life. Often the selected device and its usability details prove vital to the success of a pilot. What did we miss?

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ARVR

SEPTEMBER 22, 2022

Augmented reality’s use and development have trended up over the past several years. Although mobile AR may not be the most powerful or immersive, it certainly has the potential to be very profitable and is one of the most important augmented reality trends to keep track of.

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ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT as of 2/3/20 Apple Inc. AAPL) As we previously detailed in depth, Apple has been discreetly working on a number of AR/VR products for several years now and is planning to release its own AR smart glass and AR/VR hybrid headset. Ways to Get Your Business into VR 2. the year of AR glasses?

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Voices of VR

OCTOBER 5, 2023

Here are links to all all 12 interviews from my series covering Meta Connect 2023 in looking at first impressions of Quest 3 and Rayban Meta Smartglasses, mixed reality trends, AI, Meta Horizon World Builders, WebXR and alternative production pipelines like React Native, Apple Vision Pro buzz, VR filmmaking, unpacking the changes in Unity's fees, and (..)

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ARPost

FEBRUARY 6, 2023

Given that our technological advancements, consumer behavior, and tech trends continue to evolve at breakneck speed, being aware of metaverse and XR predictions can help you better prepare for the future. Recent technological advancements have pushed the envelope of what modern technologies are capable of.

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XR Today - Virtual Reality

OCTOBER 4, 2023

The company has worked with Disney, Warner Bros, Apple TV, Netflix, Wells Fargo, Sony Pictures, Walmart, and many others. In the interview, we discussed the rollout of Web3 technologies to promote iconic brands like Jack Daniels, end-user responses on specific Web3 and metaverse technologies, and trends emerging in the future of advertising.

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ARPost

MAY 5, 2021

However, we teased out some session trends and highlights in case you missed this year’s event. You’re not seeing the stores in the same way that Apple and Google have their app stores,” said Moynihan. ARPost wasn’t able to attend all of the sessions and, even virtually, there’s no substitute for being there.

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AR Insider

AUGUST 9, 2021

In an unhinged rant worthy of Rudy Guiliani, Cramer explained the metaverse is made by Unity, before correcting himself and crediting Nvidia instead. It’s very similar to what Apple has been doing for smartphone,” CEO Chi Xu said. “We Chinese augmented reality glasses maker Nreal looks to go public within 5 years, CEO says.

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VRScout

NOVEMBER 8, 2018

It wouldn’t be too much of a stretch to say that Ingress is somewhat responsible for sparking the popular location-based AR gaming trend that exists today. Ingress Prime is available now on the Apple App Store and on Google Play. The Netflix show will also feature music from artists such as Alt-J. Image Credit: Niantic .

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XR Today - Mixed Reality tag

JULY 27, 2023

Also, some hire their own Unity or Unreal Engine developers or licenced out those software developer kits (SDKs). When we entered the market, we explained that we could migrate all of the content using our Unity SDK, as most of the content is Unity-based. Secondly, companies can build or import content straight on the platform.

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ARVR

JUNE 29, 2020

The Smart-Accessory Revolution A Pew Research Center survey conducted at the beginning of 2013 showed that only 51% of adults in the United States owned a smartphone, 6 years after the launch of the 1st-generation Apple iPhone. Another survey conducted mid-June 2019, 4 years since the debut of the Apple Watch, showed that roughly 1-in-5 U.S.

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The Ghost Howls

MAY 8, 2023

The first one is that since the Gaming Showcase is happening on June, 1st, it seems positioned in a way to make Meta perform some announcements right before the Apple WWDC. Apple WWDC is where the Apple Reality headset may be announced, and it is taking place on June, 5th. The price is going to be very cheap: only £79.99.

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AR Insider

JUNE 30, 2021

These include video, social media, mobile apps and games (just ask Unity). To put some numbers behind that, 75 percent of apps in Apple’s App Store’s first year were paid apps — similar to VR today. This trend would also follow audience dynamics: Early adopters are more willing to pay for content and experiences.

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AR Insider

AUGUST 28, 2019

ARtillery Briefs is a video series that outlines the top trends we’re tracking, including takeaways from recent reports and market forecasts. These include “ picks & shovels ” B2B developer platforms like Unity that support the development of AR-based media, entertainment or commerce enablement. billion by 2023.

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Tech Trends VR

FEBRUARY 24, 2019

Although they haven’t deployed on Magic Leap yet, they’re hopeful that because every platform out there is investing in enabling Unity compatibility which enables them to develop cross-platform more easily. Alice Bonasio is a VR Consultant and Tech Trends’ Editor in Chief.

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AR Insider

JULY 25, 2019

ARtillery Briefs is a video series that outlines the top trends we’re tracking, including takeaways from recent reports and market forecasts. These include “ picks & shovels ” B2B developer platforms like Unity that support the development of AR-based media, entertainment or commerce enablement. billion by 2023.

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ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. With the Starboard UI and Apple Glasses release anticipated for Q4 2020/Q1 2021, the world is eagerly awaiting the next generation of extended reality (XR) standards.

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AR Insider

JANUARY 7, 2020

Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors. Apple Glasses Don’t Arrive in 2020. An example of this is AR creation software such as Unity, and it includes spend/adoption by consumer-facing enterprises (B2B2C). But there are also confidence signals. AR Wins With “Training Wheels”.

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ARVR

AUGUST 28, 2020

Trending AR VR Articles: 1. Major tech giants like Samsung, Google, Apple and Nvidia are the chief contributors to VR market and at the same time the chief researchers that can help explore more versatile use cases of this impactful technology within the next few years. How to use subtle AR filters to survive your Zoom meetings?

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The Ghost Howls

SEPTEMBER 27, 2021

We don’t know who originated the leak… but honestly, considering the perfect timing to generate hype for Facebook Connect, and the fact that it just shows a bit without showing too much… well, I have some suspects… (Do you remember the “leak” about Quest 2 some days before Facebook Connect 1 and timely before Apple Event?

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The Ghost Howls

FEBRUARY 22, 2021

And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies! Another big trend that is going on is virtual clothes. Digital fashion is a big trend on the rise, and if you are interested in fashion, you MUST have a look at it.

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