The Ghost Howls

MARCH 15, 2021

This is an enormous number: this means that now 15–20% of the total Facebook workforce is on immersive technologies, even if XR is currently a very little revenue stream for the social media giant. Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. It’s believable.

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HTC Apple Magic Leap AR 445

VRScout

JANUARY 4, 2019

AR face filters have become increasingly popular over the last couple of years with Snapchat, Instagram, Apple, and Facebook all incorporating the technology into their respective smartphone applications and technology.

AR 254

AR Magic Leap Filming Oculus 254

XR Today - Mixed Reality tag

DECEMBER 21, 2022

Additionally, immersive firms leverage XR to build solutions for engineers, soldiers, medical professionals, and even pilots. These professionals use new devices to merge the physical and virtual worlds with creative, engaging immersive content. Generating stronger communicative and collaborative immersive experiences.

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Training Augmented Reality Immersion Magic Leap 87

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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Industry Apple Unity North America 85

XR Today - Augmented Reality tag

DECEMBER 27, 2022

Google, Apple, and other map programmes offer this functionality to users. Smart glass manufacturers and solution providers like Vuzix, Google, Nreal, RealWear, Lenovo, Magic Leap, and others offer full-spectrum devices capable of agile use cases. This enhanced real-world environments with immersive, interactive artwork.

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Augmented Reality AR New York City Exercises 84

ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. Take collaboration to a new level with the immersive experience that MeetinVR offers?—?with Mozilla has recently released the 2.0

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Augmented Reality Virtual Reality Tips AR 130

EnterpriseWear

JANUARY 10, 2019

The release of Magic Leap One was supposed to be the “magic moment” for consumer AR, the development that finally got consumers excited about augmented reality glasses. This represents a huge potential market with opportunities for new revenue streams and services in retail, travel, hospitality, airports, even field services.

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AR Magic Leap Augmented Reality Wearables 45

The Ghost Howls

MAY 30, 2022

Image by Magic Leap). Magic Leap has sold units of its first device for $550. Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.

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Magic Leap Virtual World Ukraine Augmented Reality 315

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

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Magic Leap AR Microsoft Apple 157

XR for Business Podcast

MAY 13, 2019

In the book, you discuss military, telepresence, design and architecture, medical, retail, marketing, journalism, social media, entertainment, gaming, and education. They’ve already got, you know, in your Apple phone, RF detection is already built in. That’s the beginning. Alan: Interesting. Alan: Absolutely.

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

In the book, you discuss military, telepresence, design and architecture, medical, retail, marketing, journalism, social media, entertainment, gaming, and education. They’ve already got, you know, in your Apple phone, RF detection is already built in. That’s the beginning. Alan: Interesting. Alan: Absolutely.

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AR Magic Leap Augmented Reality Course 78

EnterpriseWear

AUGUST 1, 2018

EasyJet and British Airways followed with Apple Watch apps allowing travelers to receive real-time flight updates and board their planes with just a flick of the wrist. This made for a new way of visualizing and analyzing the airport’s complex operational data (aircraft movement, retail analytics, etc.) to make decisions.

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Wearables New Zealand Philippines Industry 53

XR Today - Augmented Reality tag

JANUARY 5, 2024

As the Meta Quest 3, Apple Vision Pro, HTC VIVE XR Elite, Pico 4 Enterprise, Lenovo VRX, and, most recently, the Varjo XR-4 walk the extended reality (XR) runway, a gradual but measurable uptick in renewed consumer interest in all things immersive builds momentum. 2024: The Year of XR Learning? billion USD uptick.

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Training Immersion AR Industry 94

XR for Business Podcast

SEPTEMBER 2, 2019

Because a lot of people listening to this podcast are retailers that are thinking, “how can we leverage this technology?” And this augmented reality technology can be embedded into your live video of your app, on your smartphone or it can be embedded into the mirrors in your in-store retail experience. Alan: Incredible.

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Augmented Reality Magic Leap Wearables Retail 78

Tech Trends VR

AUGUST 1, 2018

A survey by the Harvard Business Review and Microsoft shows that most companies are embracing immersive tech as a key part of their strategy. Immersive Technology is Becoming a Popular Business Strategy [link]. This article was originally published on Forbes. Forbes Tech (@ForbesTech) July 14, 2018.

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Survey Microsoft Magic Leap Trends 168

XR for Business Podcast

SEPTEMBER 2, 2019

Because a lot of people listening to this podcast are retailers that are thinking, “how can we leverage this technology?” And this augmented reality technology can be embedded into your live video of your app, on your smartphone or it can be embedded into the mirrors in your in-store retail experience. Alan: Incredible.

Augmented Reality 60

Augmented Reality Magic Leap Wearables Retail 60

XR for Business Podcast

SEPTEMBER 2, 2019

So, rather than trying to cover everything that's happening in technology -- which is impossible these days, because technology is disrupting every industry -- I'm allowed to sit in this niche of fashion, beauty, retail, consumer experiences and really just talk about how emerging technologies are brushing elbows with these innovations.

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Augmented Reality Magic Leap Wearables Retail 60

XR for Business Podcast

APRIL 21, 2020

But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times.

Gaming 78

Gaming Magic Leap Industry Retail 78

XR for Business Podcast

APRIL 21, 2020

But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times.

Gaming 78

Gaming Magic Leap Industry Retail 78

The Ghost Howls

SEPTEMBER 24, 2019

So, I opened a chain of retail computer stores in the 90s, I ran a fairly large chain in Oregon with five computer stores and then in 2000 I started working in Silicon Valley doing electronics and engineering… and eventually, I got into doing consumer products. after that, I’ve always been a bit of an entrepreneur also.

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AR Augmented Reality Magic Leap Gaming 337

ARVR

JULY 17, 2020

For a good Mixed Reality experience, the degree of immersion is key in making you believe what’s in front of you is the real deal. Devices such as the Magic Leap and the Hololens rely on Waveguide optics. Headsets with waveguides are retailing in the $3000 to $5000 range. What about Apple Glass? That’s not all.

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Augmented Reality Wearables Hardware AR 130

XR for Business Podcast

JULY 8, 2019

Terry Schussler is the director of Immersive Technology at Deutche Telekom, and he’s working to bring 5G into the XR domain, and expand the capabilities of mixed reality technologies. Think of retail, for example, where everything’s moving around. Welcome to the show, Terry. Terry: Thanks, Alan.

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AR Magic Leap Technology Software 78

XR for Business Podcast

JULY 8, 2019

Terry Schussler is the director of Immersive Technology at Deutche Telekom, and he’s working to bring 5G into the XR domain, and expand the capabilities of mixed reality technologies. It is with great honor that I welcome Director of Immersive Technology at Deutsche Telekom, and founding member of the Open AR Cloud, Mr. Terry Schuster.

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AR Magic Leap Technology Software 78

XR for Business Podcast

APRIL 21, 2020

But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times.

Gaming 60

Gaming Magic Leap Industry Retail 60

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 60

AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

AUGUST 19, 2019

As SuperData’s lead XR analyst, Carter is responsible for the company’s reports on immersive technology. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Is that a number that you guys–?

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

As SuperData’s lead XR analyst, Carter is responsible for the company’s reports on immersive technology. I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. So they’re… [chuckles].

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

As SuperData's lead XR analyst, Carter is responsible for the company's reports on immersive technology. I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Enterprise will account for the majority of those through at least 2022.

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Training AR Data Augmented Reality 60

XR for Business Podcast

DECEMBER 10, 2019

And I would think that Facebook, Snapchat, maybe Apple, those the main ones. They can also, if the retailers have their own content, through Darabase they can be certain of their own promotions. We kind of see ourselves, I suppose, as the permission layer between the spatial web and the physical world. Dominic: Yes and no.

Real Estate 60

Real Estate AR Magic Leap Brazil 60

XR for Business Podcast

DECEMBER 10, 2019

And I would think that Facebook, Snapchat, maybe Apple, those the main ones. They can also, if the retailers have their own content, through Darabase they can be certain of their own promotions. We kind of see ourselves, I suppose, as the permission layer between the spatial web and the physical world. Dominic: Yes and no.

Real Estate 78

Real Estate AR Magic Leap Brazil 78

XR for Business Podcast

DECEMBER 10, 2019

And I would think that Facebook, Snapchat, maybe Apple, those the main ones. They can also, if the retailers have their own content, through Darabase they can be certain of their own promotions. We kind of see ourselves, I suppose, as the permission layer between the spatial web and the physical world. Dominic: Yes and no.

Real Estate 78

Real Estate AR Magic Leap Brazil 78

XR for Business Podcast

AUGUST 21, 2019

Alan: Today’s guest is Austin McCasland, a designer and developer in immersive computing. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. That’s like next-level retail. Austin: Exactly.

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Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

Alan: Today’s guest is Austin McCasland, a designer and developer in immersive computing. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. That’s like next-level retail. Austin: Exactly.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

JULY 12, 2019

If you know that there are less than two people per day coming into a retail shop to actually buy a car, you have to take it a little bit more step-by-step approach.” She was at Ford for 30 years, and ran their immersive technology lab for 20 of them, I think. She was explaining that they’re using it for design. Alan: Yeah?

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

JULY 12, 2019

If you know that there are less than two people per day coming into a retail shop to actually buy a car, you have to take it a little bit more step-by-step approach.” She was at Ford for 30 years, and ran their immersive technology lab for 20 of them, I think. She was explaining that they’re using it for design. Alan: Yeah?

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Automotive Magic Leap Course Industry 78