Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

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AR Insider

SEPTEMBER 26, 2019

” For Google, investments in AR are to drive search (visual search, mapping). For Apple, AR’s job is to sell more hardware. Google will be the knowledge layer , just like its web index serves that purpose on the 2D web. Facebook’s scale and ability to crowdsource data in these ways could be an advantage.

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The Ghost Howls

AUGUST 24, 2020

And I’m also worried about using a Facebook account for everything XR related, because Facebook has a long history of obscure practices with the data of its users , apart from the standard “personalized ads” business. Facebook already had full control of my Oculus and Facebook accounts, so it had already my XR data.

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Tech Trends VR

SEPTEMBER 25, 2018

Their first MR project used Google Tango and the Microsoft HoloLens to bring a rare digital tank from their game to a real-life exhibit at the Tank Museum at Bovington , UK. The PC does all rendering and sends that data back to iPad as video. billion by 2022. Click To Tweet. billion by 2022.

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Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Apple is clearly going after Facebook. That became obvious to everyone today as Apple announced a ton of new things, including new AR features for its messenger, and new privacy-focused features, at its World Wide Developer’s Conference.

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AR Insider

OCTOBER 1, 2019

Microsoft, Google and Apple all have their own approaches to augmented reality and virtual reality, but the race for the face is particularly critical to Facebook and Amazon, because they have yet to establish computing gateways. Meanwhile, heftier VR products from Facebook’s Oculus and Magic Leap have mostly been for gamers.

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The Ghost Howls

FEBRUARY 17, 2020

Apple now lets add you add “buy” button to AR Quick Look. A piece of simple news, but a very important one, has hit the AR industry this week: Apple now lets companies add custom buttons (usually the “Buy” one) to AR Quick Look. More info (Use Google Translate). Magic Leap plans dev days and dev programs.

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The Ghost Howls

MAY 9, 2019

I got immediately hyped about this: we are all dreaming about AR glasses like Magic Leap or HoloLens 2 , but what if the future was made of AR contact lenses? Me doing a duck face with a pair of Magic Leap on. It’s an intriguing possibility, that seems taken directly from sci-fi movies.

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Road to VR

MARCH 19, 2017

In a new report from IDC (International Data Corporation), the market research firm predicts a near 10 fold increase in the shipments of augmented and virtual reality headsets in the next 4 years, bolstered by a plethora of new devices and “expanding array of content for both consumer and enterprise users.”

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AR Insider

OCTOBER 3, 2019

Apple’s AR Glasses are Hiding in Plain Sight. With all the phone and watch and TV and game and chip and other chip news coming out of Apple’s big event, it was easy to forget the company’s longest-running background process: an augmented-reality wearable. by Peter Rubin, WIRED. PHOTOGRAPH: CARSTEN KOALL/GETTY IMAGES.

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AR Insider

JANUARY 24, 2020

Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments.” Then there’s Magic Leap. Google learned this the hard way with Google Glass. The timing isn’t right based on the set of available ingredients for an Apple-quality device.

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The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 may be the key year when they actually buy it, also thanks to Apple , an d finally, the market will reach the magic number of 10 million devices.

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XR Today - Augmented Reality tag

DECEMBER 27, 2022

Simply put, AR allows its users to supply digital overlays of data, creative content, or holographic images with unlimited potential. AR and applications designed for it provide sensory information to users with spatially-anchored data. Data linked to specific positions in the physical world come to life with AR technologies.

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Augmented Reality AR New York City Exercises 83

VRScout

SEPTEMBER 19, 2016

You can enjoy the full audio recording below: Episode 28 of the VRScout Report, we got new 360 toys on iOS, Hololens is helping elevator technicians, VR might help you control your dreams, Apple CEO Tim Cook on augmented reality, VR/AR industry funding wrapup, and more… iOS NOW CAN TAKE 360 PHOTOS WITH GOOGLE CARDBOARD CAMERA, TOO.

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The Ghost Howls

OCTOBER 12, 2020

It states, among other things, that “The company used its data advantage to create superior market intelligence to identify nascent competitive threats and then acquire, copy, or kill these firms”. Unreal Engine and Photoshop), as it happens in Google Docs when many people edit the same document at the same time. Image by Google).

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The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Facebook and Apple will jumpstart the smartglasses ecosystem.

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The Ghost Howls

OCTOBER 19, 2020

We can understand this from the data of the sales of the games on the Quest store. It is “easy” to create hype and get preorders and many sales on the first day: Even the Magic Leap One had a very strong first day, and the community was flooded with pictures of people donning the device… but in the end, it was a huge flop.

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Robert Scoble

JUNE 28, 2022

He played a key role in the early development of Magic Leap, an augmented reality company that just won best of show at the industry’s biggest gathering, AWE (for Augmented World Expo). I had helped my parents and brothers hand build hundreds of Apple II. Why is it so magical? Adrian Kaehler is that genius. .

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XR Today - Augmented Reality tag

MAY 25, 2023

This calculates distance, interactivity, and data anchors across physical and immersive spaces. Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this. AR smart glasses – Users can also view AR content with smart glasses.

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ARVR

FEBRUARY 19, 2021

To answer all this I spoke with data scientists, entrepreneurs, users, developers, engineers, UX specialists. Apple is working on hardware but it is reportedly delayed yet again, and Magic Leap seems to have lost its flame before being able to enlarge enough its consumer base. How can it be truly useful for users?

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XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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The Ghost Howls

JUNE 29, 2020

Google is going to buy North. A report says tha t Alphabet, the company behind Google, is in the last stages of the acquisition of North, the Canadian startup that makes the Focals smartglasses. Google adds depth APIs to ARCore. Apple adds spatial audio to AirPods. (Image by North).

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EnterpriseWear

JANUARY 10, 2019

The release of Magic Leap One was supposed to be the “magic moment” for consumer AR, the development that finally got consumers excited about augmented reality glasses. Needless to say, it wasn’t. But are consumers aware that this is augmented reality? Positive signs for consumer smart glasses in 2019.

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The Ghost Howls

OCTOBER 26, 2020

All these data together make me a bit skeptical about the capabilities of this company: developing such kind of a high-quality headset requires a lot of expertise, while the company is very small and features no known expert in the field. Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One.

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XR for Business Podcast

MAY 13, 2019

Charlie Fink is a Forbes columnist and an author of two AR-enabled books – Charlie Fink’s Metaverse: A Guide to VR and AR, and Convergence: How the World Will Be Painted with Data. They’ve already got, you know, in your Apple phone, RF detection is already built in. Is this a job for Google Glass? What did it enable?

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

Charlie Fink is a Forbes columnist and an author of two AR-enabled books – Charlie Fink’s Metaverse: A Guide to VR and AR, and Convergence: How the World Will Be Painted with Data. They’ve already got, you know, in your Apple phone, RF detection is already built in. Is this a job for Google Glass? What did it enable?

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AR Magic Leap Augmented Reality Course 78

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Accompanying this will be persistent, stateful geographic Assets and Data, some static, others interactive with behaviors of their own.

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AR Insider

JULY 15, 2020

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Visually immersive and contextually-aware AR glasses like Magic Leap One and Hololens 2 require optics whose power consumption and heat dissipation necessitate bulky headgear, rather than anything you’d consider “eyewear.”.

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VRWorld

APRIL 28, 2017

Since Magic Leap’s inception in 2011, there has been great innovation in the technology sector focused in the virtual reality (VR)/augmented reality (AR)/mixed reality (MR) space with Magic Leap trying to create a new hardware interface designs. Google discontinued the interface in January 2015.

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The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Other relevant news.

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Apple Magic Leap Gaming AR 273

The Ghost Howls

FEBRUARY 7, 2023

I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. What is even more interesting is that this device will be built in partnership with Google and Qualcomm.

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EnterpriseWear

AUGUST 1, 2018

Ideas on the ground and on board: The airport industry first began toying with wearable technology with the release of the original Google Glass in 2013. Let’s look back: Early trials: Virgin Atlantic ’s 2014 trial at London Heathrow Airport – in collaboration with SITA – included both Google Glass and the Sony SmartWatch 2.

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TechCrunch VR

MAY 31, 2023

Reflecting on his early work, Mann writes : I started exploring various ways to do this during my youth in the 1970s, when most computers were the size of large rooms and wireless data networks were unheard of. Google revealed Glass the same year the first Oculus prototype hit the scene. They were slick, they were robust.

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XR for Business Podcast

SEPTEMBER 29, 2020

They work on Oculus Quest, they work on the Magic Leap. Or at least their R&D style glasses, so they can capture everybody's data. You also have North being acquired by Google, so Google's making some strides there. Five years ago, there was zero data about the industry. Google's got a head office there.

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XR for Business Podcast

SEPTEMBER 29, 2020

They work on Oculus Quest, they work on the Magic Leap. Or at least their R&D style glasses, so they can capture everybody's data. You also have North being acquired by Google, so Google's making some strides there. Five years ago, there was zero data about the industry. Google's got a head office there.

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Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

They work on Oculus Quest, they work on the Magic Leap. Or at least their R&D style glasses, so they can capture everybody's data. You also have North being acquired by Google, so Google's making some strides there. Five years ago, there was zero data about the industry. Google's got a head office there.

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Canada Unity Magic Leap AR 60

The Ghost Howls

MARCH 20, 2019

The catchphrase of the book is “How the world will be painted with data” So, what can we expect from the future of AR in the short, medium and long term? Buildings, streets, and business will all have a geolocated data layer that can be revealed by mobile AR. What kind of data? I’m still a stage-struck kid.

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