The Ghost Howls

FEBRUARY 8, 2024

The Apple Vision Pro is the device of the moment: since the preorders have been opened on January, 19th, my social media feed is full of posts that just talk about this device. And this is for a good reason: Apple entering the field is for sure a defining moment for the immersive reality space. But is it a good idea?

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ARVR

OCTOBER 26, 2021

Haptics Tech Consumers Are Missing Out On Insights from Delft University’s Yasemin Vardar on all the fun haptics tech. Today, haptics aka tactile feedback is used in games, user interfaces, online shopping, tele-touch, data visualization, art appreciation, and an aid for the blind. Trending AR VR Articles: 1.

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AR Insider

APRIL 12, 2021

This week, Apple and Epic continue to exchange blows, Tom Brady leans into NFTs and Vuzix forms partnership with TechSee. Let’s dive in… Apple says Epic’s Fortnite lawsuit is a marketing stunt to revive ‘flagging interest’ in the game. More from AR Insider…. W elcome back to Spatial Beats.

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ARVR

DECEMBER 10, 2021

Disclaimer I’m opinionated and loud about Haptics. I'm also host of the Haptics Club and board member of Haptics Industry Forum. Summary: A major upside for the haptics market is locked in the impact of haptics on usages, today unknown. Haptics is hard, everyone says that. No, it is not.

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The Ghost Howls

SEPTEMBER 6, 2022

It’s a month that I always find a bit sad because it marks the end of the summer (at least on my hemisphere), but on the tech side, this Autumn and this Winter are going to be pretty hot, so the techie that is in me is actually happy. I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you?

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Upload VR

OCTOBER 9, 2023

Meta and Apple are building from different directions a path to the same future with virtual worlds to visit, spatial calling with hyper-realistic avatars, and all day augmentation. AR: Starting With Apple Vision Pro Apple begins in 2024 with Vision Pro as an AR-first device starting at $3500.

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The Ghost Howls

MAY 23, 2022

New reports highlight some episodes of the life of Apple XR glasses. This week The Information has written a long report about the history of Apple XR glasses. Qualcomm has released its latest reference design for AR glasses and it features an important new feature. Other relevant news. Image by Qualcomm). News worth a mention.

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The Ghost Howls

APRIL 3, 2023

You are in the right place… Top news of the week (Image by Apple) Apple may launch its headset on June, 5th Apple has finally announced the date of its upcoming WWDC event: it will be held on June 5–9. Pre-orders for the Rokid Max AR glasses are available now starting at USD $439.

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AR Insider

JANUARY 25, 2021

How many XR headsets is Apple working on, and when can we get our hands one them? Apple headset to be a pricey, niche VR precursor to eventual AR headset. Apple VR will have much higher resolution than existing VR products on the market, and may have some AR features as well. Rokid unveils Vision 2 AR Headset.

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The Ghost Howls

APRIL 24, 2023

From the nth rumor on the Apple headset to the announcement of the Pico 4 Pro in China, there have been a few things happening that you as an XR enthusiast can’t miss. According to Gurman, Apple is also investing in games, which will be an important part of the experience. This week we had quite a few interesting pieces of XR news.

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Upload VR

MAY 8, 2024

on Apple Vision Pro. An Immersive Story is described as a "Disney+ Original story coming exclusively" to Apple's platform in passthrough mixed reality, offering an hour-long experience. The multiverse is the narrative backdrop for Marvel and ILM Immersive in exploring "What If." The upcoming What If…? –

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The Ghost Howls

AUGUST 15, 2022

As you’ve read in my other article written today , this is a special day for this blog… but it is also Monday, so I won’t skip writing a new amazing roundup of AR/VR news So, wishing you a happy Ferragosto (the name of today’s holiday in Italy), I leave you to the best XR news of the week! Apple MR headset may cost $2000+. Learn more.

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XR Today - Augmented Reality tag

NOVEMBER 24, 2023

Augmented reality accessories are intuitive tools, add-ons, and extras designed to enhance user experiences when adopting smart glasses and AR headsets. AR accessories don’t just give AR fans an opportunity to personalize their experience. Others are more advanced. billion by 2030.

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GizModo VR

MARCH 16, 2021

Apple is heavily rumored to be working on its own pair of AR glasses and apparently considered vibrating haptic socks to tackle this problem. One thing that most Big Tech companies working on smart glasses haven’t figure out yet is how to effectively interact with an augmented reality environment. Read more.

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The Ghost Howls

DECEMBER 5, 2022

Apple headset may have been delayed again. A new week, a new set of rumors about the upcoming Apple Reality One, the most awaited headset in the history of XR. This week we got to know that Apple has just rebranded the operating system of the upcoming device from RealityOS (or rOS) to xrOS. Top news of the week. Image by Sony).

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The Ghost Howls

NOVEMBER 14, 2022

This time we will talk about haptics in XR with some celebrities in the field like Guido Gioioso from Weart, Ashley Huffman from TitanHaptics, and Joe Michaels from HaptX. Apple is working on some sort of metaverse, and its headset is entering mass production. This is clearly the beginning of Apple’s entrance into the Metaverse.

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The Ghost Howls

MAY 13, 2024

Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue. It seems that most of the rumors are aligning on the launch of an Apple Vision Pro 2 in 2026–2027. What a time to be alive!

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XR Today - Mixed Reality tag

APRIL 26, 2024

With Q1 reports incoming, XR firms are reflecting on success and failure to achieve a market lead by 2025. Reality Labs Again Records a Mixed Performance, Zuckerberg Banks on AR andAI Big week for Meta… Meta has released its Q1 earnings report , indicating a rise in general capital and operational growth.

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AR Insider

SEPTEMBER 17, 2020

Leaving that coverage to the VR news outlets that do it best, we’re devoting this week’s XR talks (video below) to dive deeper for AR strategic takeaways. To be clear, there are scant details about the glasses but it is clear that Facebook is working with Ray-Ban maker EssilorLuxottica. Human-Oriented Computing.

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The Ghost Howls

MARCH 6, 2023

In an alternate version, Meta will offer a smartwatch with the neural detection incorporated, so if the user is used to having a smartwatch, doesn’t have to sacrifice it to wear the neural wristband Real AR glasses , with 3D objects in the scene, virtual avatars, and such, are now slated for 2027 I want to just say two things about this roadmap.

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XR Today - Virtual Reality

JANUARY 1, 2024

Many major vendors are beginning to recognize this trend, adapting their headsets to suit business needs. Apple began building the Apple Vision Pro with a focus on enterprise needs. Now, companies are investing in new ways to involve additional senses in the VR experience.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

” Mark Zuckerberg has Reviewed Apple’s Vision Pro Mark Zuckerberg recently reviewed the Apple Vision Pro headset and unsurprisingly concluded that his company’s Quest 3 headset is better. In other news, Meta has recently signed an agreement with Immersion Corporation, a technology innovator in haptic technology.

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The Ghost Howls

JULY 14, 2019

Here you are my recap of the most interesting XR news of the week! Apple has killed its AR glasses project… maybe. If the report were true, this would mean that Apple doesn’t believe in AR anymore and this would be terrible news for all the immersive realities ecosystem. Top news of the week. So, don’t panic.

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The Ghost Howls

JANUARY 15, 2023

Some selected developers have received the Apple headset. Bloomberg’s Mark Gurman, who is considered a reliable reporter about Apple, claimed that “a small number of high-profile software developers” have already received the Apple mixed reality headset to start developing content for it. Standalone headsets are evil.

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Upload VR

JUNE 7, 2023

Apple explained the three ways to enter text in Vision Pro. One of the key revolutionary features of the iPhone was to deliver rapid text entry without a physical keyboard - something existing VR & AR headsets have so far failed to achieve with floating virtual keyboards.

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VRScout

JANUARY 4, 2022

Goertek sold off Pico to Bytedance earlier this year, but signed a deal to continue producing Pico headsets Also expected to supply components for Apple AR/VR HMD — Brad Lynch | CES 2022 (@SadlyItsBradley) January 1, 2022. If the above-mentioned rumors are true, an official product reveal and release date may soon follow.

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XR Today - Mixed Reality tag

JANUARY 24, 2023

Apple Inc has entered talks with roughly six media partner firms to launch a virtual reality (VR) content platform for its upcoming headset, reports revealed on Monday. The partnership aims to integrate the Cupertino-based firm’s Apple TV+ product lineup on the new head-mounted displays (HMDs).

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VRScout

MARCH 17, 2018

The AR app takes you into harsh realities. Enter The Room is an app that transports you into the harsh reality of war and conflict with a powerful experience that leverages a combination of augmented reality, 3D audio, haptics, and empathy. The iPhones haptics are used to simulate gunfire and explosions.

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Road to VR

APRIL 25, 2024

Apple vs. Microsoft. Apple vs. Google. While Meta was releasing Quest, Quest 2, Quest Pro and its latest, the Quest 3 mixed reality headset, Google was working on AR glasses, which, you guessed it, they also canned amid layoffs, reshuffles, and the departure of Clay Bavor from the company, Google’s then-head of AR and VR.

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AR Insider

AUGUST 14, 2019

It includes commentary sourced by Leswing from AR Insider’s research arm, ARtillry Intelligence and permission to re-post. Apple took us on a surreal walk through San Francisco, looking at digital art on an iPhone . — Apple is investing in augmented reality, a technology its CEO has called “big and profound.”.

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XR Today - Big XR News tag

JULY 7, 2023

That innovation still exists, of course, although, following a slow first half of 2023 for the immersive industry, a breakout AWE 2023 and Apple Vision Pro announcement brought new life to the market. Once again, industry leaders are gathering resources to get ahead.

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The Ghost Howls

MAY 15, 2023

During the keynote, CEO Sundar Pichai and his collaborators announced interesting features both for AR and VR. The sentence with which they have started the tease is “Big things are in motion here at Ultraleap”, which makes me think about something big that moves… may it be a new device to perform body tracking?

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ARPost

NOVEMBER 4, 2019

Most of the big giant companies in the world are investing heavily in the field of AI. According to CBINSIGHTS , tech giants like Facebook, Amazon, Microsoft, Google, and Apple (FAMGA) have all been acquiring AI startups aggressively in the last decade. Apple leads when compared with other giants in terms of acquisitions made.

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Upload VR

JUNE 1, 2023

They also feature TruTouch haptics – the 3-point HD haptics system used in the Touch Pro controllers bundled with Quest Pro. Competition With Apple While Meta revealed Quest 3 today, it says it will have "lots more to share" about the headset at Meta Connect on September 27.

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The Ghost Howls

MAY 7, 2022

It will work with PlayStation 5 and offer amazing clarity, next-generation haptics, and for the first time on a consumer device, eye tracking. Render of the possible upcoming Apple device (Image by Antonio DeRosa). Apple is proposing itself to be the next competitor of Meta.

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Road to VR

JANUARY 3, 2024

Apple Announces Vision Pro Image courtesy Apple The News Apple announced is Vision Pro headset in June of 2023 marking the company’s first public step into the XR headset space. Apple also boldly announced the headset’s staggering $3,500 price, despite a launch date set for nearly a year later.

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ARVR

SEPTEMBER 27, 2021

However, much of their discourse excludes the role and value of haptic feedback. In this paper, Tanay Singhal and Oliver Schneider from the University of Waterloo , adapt terminology from game design to study haptic feedback. Results indicate that juicy haptics can enhance enjoyability, aesthetic appeal, immersion, and meaning.

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