AR Insider

JANUARY 1, 2021

New Study Projects Headworn AR Revenue to Reach $13.4 ARtillery Intelligence publishes its five-year outlook for head-worn AR revenues. ARtillery Intelligence has released a new report that projects headworn AR revenue to grow from $822 million in 2019 to $13.4 Think of it like the iPhone 1 of AR glasses.”.

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AR Insider

JUNE 7, 2021

This is one of many pieces in Facebook’s spatial computing puzzle , which also includes AR-cloud development and, of course, VR. The endgame is ubiquitous VR and AR glasses, but like many other tech giants driving towards that future, mobile AR is a key stop along that journey. Neck-and-Neck.

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The Ghost Howls

MAY 13, 2024

Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue. It seems that most of the rumors are aligning on the launch of an Apple Vision Pro 2 in 2026–2027. What a time to be alive!

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AR Insider

NOVEMBER 11, 2020

New Study Projects Headworn AR Revenue to Reach $13.4 ARtillery Intelligence publishes its five-year outlook for head-worn AR revenues. 11/11/20 – SAN FRANCISCO – ARtillery Intelligence today released a new report that projects headworn AR revenue to grow from $822 million in 2019 to $13.4 Billion by 2024.

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AR Insider

OCTOBER 15, 2019

This post is adapted from ARtillery Intelligence’s latest report, Hearables: Broadening the Definition of AR. It includes some of its data and takeaways. Picking up where we left off last week in examining Apple’s hearables strategy, what’s Google’s counterpoint? Audio AR will be the same.

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AR Insider

FEBRUARY 14, 2020

Snapchat is the engagement and revenue leader in consumer AR. This is driven largely from the high-frequency usage it’s been able to achieve for AR lenses, and its ability to monetize them. Broadly, this stems from Snap’s AR focus and alignment with its core “ camera-company ” ethos. Broader Canvas.

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AR Insider

APRIL 15, 2020

This is the latest in AR Insider’s Campaign Tracker series. Running semi-weekly, it examines marketing campaigns that utilize AR visualization such as product try-ons, and their results. Proof points continue to roll out for AR’s effectiveness as an advertising medium. This is happening to the tune of $1.5

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AR Insider

APRIL 21, 2021

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. These are a few utilitarian, commerce, and social angles. How else will geospatial AR materialize? What are its active ingredients, including 5G and the AR cloud ? AR’s ‘Location Wars’ Get Started.

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AR Insider

DECEMBER 26, 2019

But a barometer of the year’s activity can also be seen in the most popular AR Insider posts. Is Apple Building an Entertainment Wearable? ‘Audio AR’ Emerges: Discussions with Developers. Will Google Incubate AR Inside Search? Is Instagram AR’s Sleeping Giant? AR Briefs Episodes: Top 3 .

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AR Insider

APRIL 22, 2020

“Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Common wisdom states that mobile AR is the forbear to smart glasses. There, it can seed user demand for AR and get developers to start thinking spatially. Head Start.

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AR Insider

DECEMBER 24, 2019

It includes some of its data and takeaways. At the precipice of 2020, that leaves the question of where we are now? Optimism is still present but AR and VR players continue to be tested as high-flying prospects like ODG, Meta and Daqri dissolve. These events are resetting expectations on the timing and scale of revenue outcomes.

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. More info (Somnium Space 3.0

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AR Insider

NOVEMBER 26, 2019

This post is adapted from ARtillery Intelligence’s report, Mobile AR Strategies & Business Models. It includes some of its data and takeaways. In AR’s early stages, a common question continues to be asked: where’s the money? Though aggregate revenues have disappointed, there are segments that are bearing fruit.

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XR Today - Mixed Reality tag

MAY 28, 2024

The Apple Vision Pro Developer Kit, Apple’s collection of tools designed to support app development, has been available for a while now. In fact, Apple opened the program for applications long before the spatial computing headset ever hit the market. What is the Apple Vision Pro Developer Kit?

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AR Insider

NOVEMBER 20, 2019

“Annotated World” is AR Insider’s series that examines the opportunities, dynamics and construction of the AR Cloud. For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Also known as Mirrorworld and Magicverse , it’s AR’s lynchpin.

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ARVR

AUGUST 23, 2022

ARtillery Intelligence publishes its five-year outlook for AR glasses hardware and software revenues. - LOS ANGELES, August 14, 2022: ARtillery Intelligence has released a new report that projects headworn AR revenue to grow from $1.85 This report follows ARtillery’s separate examination of smartphone-based AR spending.

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The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor). And they are entering it to dominate it.

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AR Insider

FEBRUARY 25, 2021

A s you likely know, one of AR’s foundational principles is to fuse the digital and physical. That same relevance and scarcity are what drive real estate value… location, location, location. Synthesizing these variables, one of AR’s battlegrounds will be in augmenting the world in location-relevant ways.

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AR Insider

NOVEMBER 5, 2019

This post is adapted from ARtillery Intelligence’s latest report, Hearables: Broadening the Definition of AR. It includes some of its data and takeaways. Picking up where we left off with Apple , Google and Bose’s hearables strategies, what’s the revenue outlook? Business Case .

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AR Insider

MARCH 19, 2020

Interviewing AR industry innovators and observers, it triangulates AR’s trajectory through a chorus of voices. One of those voices is AR Insider Editor Mike Boland. It represents a series of questions posed by Binstock to uncover signals for where AR is today, and where it’s headed next. The goal is to break out of that.

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XR Today - Augmented Reality tag

FEBRUARY 5, 2024

XR devices are all over the headlines this month; the release of the Apple Vision Pro has brought spatial computing/mixed reality wearables to the forefront of emerging workplace and consumer-based digital solutions. Bingo Wu AR glasses offer immense potential across various B2B applications.

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AR Insider

OCTOBER 22, 2019

This post is adapted from ARtillery Intelligence’s latest report, Hearables: Broadening the Definition of AR. It includes some of its data and takeaways. Picking up where we left off with Apple’s and Google’s respective hearables strategies, how does Bose compare? Audio AR will be the same.

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XR Today - Augmented Reality tag

FEBRUARY 5, 2024

Interest in AR smart glasses trends is increasing again in 2024. New vendors and existing XR innovators are exploring the growing market. Events and industry professionals are drawing attention to the growing power of AR, and excitement is growing. Products like Google Glass looked “nerdy” and felt uncomfortable to wear.

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VRScout

MAY 16, 2018

Clothes maketh the man and woman in Warerplai’s turn-based AR strategy game. The immersive entertainment industry is currently neck-deep in smartphone-based AR applications. So how exactly do you set yourself apart as an up-and-coming AR developer looking to make your mark in an already crowded market?

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XR Today - Virtual Reality

MARCH 7, 2024

It appeared that Meta would instead focus on XR gaming and AR-lite consumer wearables. Seemingly, that re-organised strategy is underway. million from app revenue, which could help Meta compete with Apple’s already well-established Vision Pro offerings. LG’s smart OS has a platform worth approximately $750.5

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ARPost

OCTOBER 10, 2022

Another major part of the metaverse is “ Web3 ” – an interconnection of human and computer systems brought about by data that is more universal, more complete, and more personal. See Also: Geenee AR Launches Web3 AR Game ‘NFT All Stars’ Playable With Select NFT Avatar Collections. In the middle is InfiniteWorld.

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AR Insider

APRIL 8, 2020

“Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Common wisdom states that mobile AR is the forbear to smart glasses. There, it can seed user demand for AR and get developers to start thinking spatially. Hardware Blitz.

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AR Insider

MARCH 11, 2020

“Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Common wisdom states that mobile AR is the forbear to smart glasses. There, it can seed user demand for AR and get developers to start thinking spatially. Sound Investment.

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The Ghost Howls

SEPTEMBER 26, 2023

I bet that Meta will do the second, showing use cases also for productivity and other stuff, because gaming is proving to be just a niche for XR and mixed reality indoor games are usually not that fun. We have been left with some sparse parts of the AR puzzle like Project Aria, Project Nazare, and mixed reality on Quest.

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XR Today - Mixed Reality tag

JUNE 7, 2023

Apple’s new visionOS operating system is easily one of the most anticipated new solutions announced at WWDC this year. For years, Apple fans have been left to scour the rumor mill for news about an impending Apple headset. Now we finally have not just one Apple VR/AR announcement, but multiple.

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AR Insider

FEBRUARY 27, 2020

“Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Common wisdom states that mobile AR is the forbear to smart glasses. There, it can seed user demand for AR and get developers to start thinking spatially. Vertical Integration.

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AR Insider

FEBRUARY 19, 2020

“Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Common wisdom states that mobile AR is the forbear to smart glasses. There, it can seed user demand for AR and get developers to start thinking spatially.

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ARVR

DECEMBER 23, 2022

Entitled XR Global Revenue Forecast, 2021–2026 , the report examines XR revenue totals and subsegments — including AR and VR. This is driven by enterprise AR hardware and software that boosts productivity through line-of-sight guidance. The latter could make or break the AR market. billion in 2022. Learn more here.

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The Ghost Howls

AUGUST 24, 2020

Facebook already had full control of my Oculus and Facebook accounts, so it had already my XR data. And I remember clearly a post from some years ago where some professional hackers explained that these big corporates have so much data that if they wished, they could even identify you no matter your fake accounts or your in-private browsing.

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AR Insider

FEBRUARY 21, 2020

Speakers’ opinions are their own. Regular AR Insder readers know that we have a longstanding hypothesis that following tech giants’ moves and motivations can reveal AR’s likely trajectory. Looking at the flavors of AR that the big five are developing, they each trace back to their core businesses.

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AR Insider

APRIL 27, 2020

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. It includes data points, along with narrative insights and takeaways. For an indexed collection of data and reports, subscribe to ARtillery Pro. Oculus Quest has been the accelerant that the VR industry needs. VR Revenue Models.

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XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

September is here, and new devices are around the corner. Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. It aims to boost its situational awareness and decide on strategic measures using data-driven consultations.

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