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What Will AR Do for Brand Marketing in 2021?

AR Insider

W hat’s the state of AR as we enter 2021? We recently did just this with AR Insider partner Matt Maher for his view on AR growth drivers. As co-founder of digital agency and innovator M7 innovations , Maher is on the front lines of AR experience creation for brand clients like Panera and Chanel. Click To Tweet.

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8 Augmented Reality Trends in 2021

ARPost

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. In 2020, the AR marketplace was valued at US$14.7 billion mobile AR active users. Top 8 AR Trends. Below are the top 8 AR trends: 1.

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Achieving Marketing Success with AR

XR Today - Augmented Reality tag

Many brands leverage AR today to promote products to customers using interactive branded immersive content for smartphone applications like Instagram. Appetite Creative works with major brands such as Amazon, Lego, and Addias to develop AR labels for conventional products. However, the XR space is still emerging.

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The Quick Guide to Augmented Reality Deployment in the Enterprise

ARPost

Today, we can safely claim that its implications are more serious and mainstream, spanning industries such as healthcare , manufacturing, and education. In the post-pandemic world, advances in AR become more significant and practical. Below are some real-world examples of how AR enhances product features in different industries.

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Creating VR Content With Zero Coding Skills

VRScout

There are tools and platforms that allow the creation of any interactive experience, educational training, or immersive business project without any special skills. Here are four platforms you can use today to dip your toe into the VR content pool. Image Credit: Amazon. Sumerian by Amazon. Image Credit: Varwin.

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Amazon’s New ‘Sumerian’ Tool Aims to Make Developing Web-based VR Apps Easier

Road to VR

Amazon today announced a new developer tool at its annual AWS re:Invent that aims to make creating web-based applications for VR/AR and traditional monitors even easier. ” The tool is entirely web-based which, just like the VR/AR applications it can generate, means there’s no extra software to install. .”

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AR and VR Logistics Solutions to Improve Enterprise-Wide Efficiency

ARVR

While AR and VR are not technologies we associated with the shipping and logistics industries, they can significantly improve warehouse workers and the supply chain’s efficiency. In fact, the share of supply chain leaders who plan to invest in AR or VR increased last year from 25% to 34%. Trending AR VR Articles: 1.

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