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Under Armour Builds Virtual World to Celebrate Stephen Curry’s 3rd NBA World Championship

VRScout

With the Warriors having swept the NBA Finals in just four games, Under Armour is revealing their latest celebration of Curry’s third ring with an immersive Steph VR experience and live pop-up event in Oakland set to launch over the coming days.

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YouTube VR Expands its Reach: Now Available on PICO4 Platform

XROM

This development marks a significant step in making immersive content more accessible and convenient for users. Enhanced Accessibility and Convenience: With YouTube VR now available on the PICO4 platform, users can enjoy a vast array of content, including both traditional videos and immersive 360° videos.

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Vreal Closes $11.7 Million Series A Funding, Chet Faliszek Signs on to Board of Directors

Road to VR

“As VR becomes more accessible, so will the need for compelling VR broadcast content that moves beyond simple 360 video,” said Faliszek. VR is an immersive medium, and Vreal is the only way for viewers to step inside someone else’s VR gameplay and enjoy VR content the way it’s meant to be experienced.”

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Adobe To Launch AR Features ‘As Fast As We Can,’ Exec Says

VRScout

On the other hand, VR cuts you off from your visual surroundings to completely immerse you in an app or film. Between 360 video, virtual reality, and augmented reality, I think augmented reality has much bigger opportunities,” Asher said. It’s a great hybrid between the real world and the virtual world.”.

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What’s Next For VR Audio

UploadVR Between Realities podcast

VR audio can immerse users in the scene more than ever before because of one important factor – user interaction. Previously when there was no user interaction in the story, video and audio were pre-rendered on the production side to a fixed flat screen and a fixed loudspeaker layout. Where VR Audio is At.

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‘The New Creative’: How Three Young Entrepreneurs Are Rethinking 360 Content

UploadVR Between Realities podcast

“360 Videos are not real virtual reality.” As immersive and interesting as 360 videos can be, there are those that refuse to accept them as “true” VR due to their lack of interactive elements. The SOAP boys are, for lack of a better word, cool. We call this skillset “The New Creative”.

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This VR Experience is Powered By Positive Thinking

VRScout

Positivity’ is a reminder our thoughts control not only the virtual world, but the real world as well.”. Based on this positivity-powered experience as well as several other exciting data-driven narrative projects, StoryUP XR is quickly becoming an immersive media company worth keeping track of.

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