The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! Image by Microsoft). Magic Leap raises other $350M.

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Oculus Apple Hand tracking Magic Leap 243

The Ghost Howls

MAY 30, 2022

Image by Magic Leap). Magic Leap has sold units of its first device for $550. Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.

Magic Leap 297

Magic Leap Virtual World Ukraine Augmented Reality 297

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Who Will Own the Metaverse?

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Magic Leap AR Microsoft Apple 157

The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. We all know that this thought has not aged well, and that Microsoft has failed completely entering the phone market, with billions of loss because of that. Why can’t it be Facebook, or Magic Leap ?

Apple 512

Apple Oculus China Magic Leap 512

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. Is this a job for Google Glass? Charlie: Yeah it’s Google Glass. So convergence is beginning, right?

AR 78

AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. Is this a job for Google Glass? Charlie: Yeah it’s Google Glass. So convergence is beginning, right?

AR 78

AR Magic Leap Augmented Reality Course 78

EnterpriseWear

AUGUST 1, 2018

Ideas on the ground and on board: The airport industry first began toying with wearable technology with the release of the original Google Glass in 2013. Let’s look back: Early trials: Virgin Atlantic ’s 2014 trial at London Heathrow Airport – in collaboration with SITA – included both Google Glass and the Sony SmartWatch 2.

Wearables 53

Wearables New Zealand Philippines Industry 53

Road to VR

SEPTEMBER 9, 2021

They’re launching today at $300 direct from Ray-Ban as well as official online retailers in the US, Canada, UK, Ireland, Italy and Australia. Examples of smartglasses include Google Glass, North Focals, and a number of devices available from Vuzix. Smart er glasses, maybe?

Magic Leap 355

Magic Leap Ireland Italy Australia 355

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. Austin: Thank you for having me, excited to be here.

Austin 60

Austin Google AR Examples 60

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. We’ve made some retail things for it, but it’s a beautiful, elegant solution.

United States 78

United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. We’ve made some retail things for it, but it’s a beautiful, elegant solution.

United States 78

United States Conference China Training 78

XR Today - Mixed Reality tag

JUNE 13, 2023

This could actually be quite beneficial for Meta, Microsoft, and Magic Leap. Additionally, sports, retail, logistics, healthcare and, more recently, financial services will lead the way. This will lead to more money invested in research and development (R&D) to make a lighter-weight glass for the AR experience.

Industry 86

Industry Apple Unity North America 86

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. I finally -- finally, after a year and a half -- I got to try out the Magic Leap in Laval, and it was a good experience. We've made some retail things for it, but it's a beautiful, elegant solution. Alan: Yeah.

United States 60

United States Conference China Training 60

UploadVR Between Realities podcast

JANUARY 14, 2017

I opened up retail computer stores after that, at the height of the internet boom in 1995. GB: Magic Leap is a big presence in the AR discussion. Outside of the sort of people in this room and in the games press, I don’t think most people know what Magic Leap is. GB: Google Glass. VR is inherently isolating.

Augmented Reality 100

Augmented Reality Gaming AR Machine Learning 100

AR Insider

MAY 6, 2020

While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens. Microsoft Capture Studio is offering such services scanning celebrities and performers for entertainment and education purposes. Check out the example below of Mica , Magic Leap’s intelligent agent.

AR 381

AR Examples Data Head Mounted Display 381

XR for Business Podcast

JULY 8, 2019

That allows devices which don’t have the compute capabilities today — lightweight AR headset devices — to have the kind of capability that a higher-end device like a Hololens 2 or Magic Leap might have, or even better in some cases. Think of retail, for example, where everything’s moving around.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

JULY 8, 2019

That allows devices which don’t have the compute capabilities today — lightweight AR headset devices — to have the kind of capability that a higher-end device like a Hololens 2 or Magic Leap might have, or even better in some cases. Think of retail, for example, where everything’s moving around.

AR 78

AR Magic Leap Technology Software 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. You've got Microsoft -- who's invested billions of dollars in Hololens 2 -- and they're even struggling with some color banding issues. Stefan: Color is just-- it's so hard.

AR 78

AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. You've got Microsoft -- who's invested billions of dollars in Hololens 2 -- and they're even struggling with some color banding issues. Stefan: Color is just-- it's so hard.

AR 78

AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

AR 60

AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

AUGUST 19, 2019

I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Outside of that, we’ve worked with companies like PayPal, Microsoft, Accenture. But what about some other things, like augmented reality for retail or sales?

Training 78

Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Outside of that, we’ve worked with companies like PayPal, Microsoft, Accenture. But what about some other things, like augmented reality for retail or sales?

Training 78

Training AR Data Augmented Reality 78

ARVR

JULY 17, 2020

This has 3 main components to it, dictated by hardware: Wait, how is this different from things like Microsoft’s Hololens? Devices such as the Magic Leap and the Hololens rely on Waveguide optics. Headsets with waveguides are retailing in the $3000 to $5000 range. We’re looking at you, Google Glass.

Augmented Reality 130

Augmented Reality Wearables Hardware AR 130

XR for Business Podcast

AUGUST 19, 2019

I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Alan: Although Magic Leap did publish some photos of a model wearing the Magic Leap glasses the other day. So they're. Is that a number that you guys--?

Training 60

Training AR Data Augmented Reality 60

TechCrunch VR

APRIL 30, 2019

Imagine a super version of Google Earth, but machines instead of people use it. Apple’s ARKit algorithms wouldn’t work with Google’s ARCore data even if Google gave them access. Same for HoloLens, Magic Leap and all the startups in the space. Google, etc.) Waze or Google search).

AR 109

AR Data Machine Learning Magic Leap 109

XR for Business Podcast

MARCH 31, 2020

But one of the things that they were really passionate about was controlling heads-up displays like Google Glass, which had just come out at the time. You've got Microsoft -- who's invested billions of dollars in Hololens 2 -- and they're even struggling with some color banding issues. Stefan: Color is just-- it's so hard.

AR 60

AR Controllers Gesture Control Head Mounted Display 60

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60