Tech Trends VR

APRIL 26, 2018

We’re jetting off from Heathrow to the US West Coas, stopping by Seattle to cover Microsoft Build before heading to the Bay Area for Google’s flagship developer conference in Mountain View Click To Tweet. It will be interesting to contrast the latest strategy from Microsoft and Google, specially around Immersive Tech Click To Tweet.

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Trends Seattle Conference Google 229

AR Insider

MARCH 11, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. After examining Amazon and Microsoft , it’s time to zero in on Google. Highly Motivated. Sound Investment.

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UploadVR Between Realities podcast

OCTOBER 26, 2016

Microsoft’s play for command of next generation personal computing can be seen today with the announcement of a series of Windows-powered VR headsets starting at $300. An example of the Windows Holographic user interface. If you want to take VR into another room, for example, you have to find places for the sensors again.

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AR Insider

MAY 4, 2021

They ’re each building wearables strategies that support or future-proof their core businesses, where tens of billions in annual revenues are at stake. For example, Apple’s wearables offset iPhone sales declines. That includes Google, Microsoft, Amazon, Snap and others. The situation is similar with Microsoft.

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Wearables AR Microsoft Apple 272

The Ghost Howls

APRIL 22, 2024

Google, Qualcomm, and Samsung announcing a partnership to build an XR headset (Image by Samsung) Google in a few days would have most probably announced at Google I/O its operating system for XR, nicknamed “Android XR” (we don’t know the official name), to kickstart this strategy.

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XR Today - Mixed Reality tag

NOVEMBER 1, 2023

This week, Microsoft continued its roadmap of introducing emerging workplace tools to its worldwide lineup of clients; most recently, the firm distributed AI tools across Siemens’ workforce. The move deepens the partnership between Microsoft and Siemens with a purpose-built Siemens Industrial Copilot solution.

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Industry Microsoft Automotive Technology 92

The Ghost Howls

MARCH 20, 2023

The second possibility seems more probable to me, also because it would be a great strategy by Sony to carve its niche of hardcore gamers that is completely different from the one that is interested in the Quest, and so can’t be attacked by Meta. Do you want some examples? Walkabout Minigolf is 50% off, and Maskmaker is even 80% off!

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Tech Trends VR

OCTOBER 28, 2018

By connecting packaging lines to the Microsoft Azure Cloud, Tetra Pak can collect operational data to help predict informed maintenance timing Click To Tweet. By connecting packaging lines to the Microsoft Azure Cloud, Tetra Pak can collect operational data to help predict informed maintenance timing. Industry 4.0

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AR Insider

JUNE 4, 2020

This is by design says VP of BD and Strategy, Jacob Lowenstein. It’s the fruits of lots of rigor, and the design principles of Spatial’s founding team including Jinha Lee (MIT, Microsoft, Samsung) and Anand Agarawala. With that UX as a foundation, the question becomes feature refinement and go-to-market strategy.

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ARPost

APRIL 20, 2023

Camera Kit Integrations Snap ’s Head of Global AR Product Strategy and Product Marketing Carolina Arguelles Navas took to the stage to talk about recent and upcoming partnerships, including some that affect apps and experiences outside of Snapchat itself through its Camera Kit offering.

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XR Today - Virtual Reality

NOVEMBER 29, 2022

Here are just some of the most recent customer success examples worth checking out right now. The strategy allowed the company to save around 80% on the cost of creating 3D scans, compared to other common technology options, with high-definition solutions produced in a matter of hours. Microsoft and Wurth. Varjo and MUJI.

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Road to VR

NOVEMBER 24, 2020

. […] it also works cooperatively with sort of our Android applications like Fandango or the other things there, and that’s still one of the things that absolutely kills me, where I think we need more Android applications.

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Tech Trends VR

AUGUST 13, 2018

When I tried Microsoft Remote Assist with the HoloLens back in May at Microsoft Build I was able to “repair” a complex electrical panel in a matter of minutes. Of course it was a staged demo scenario, but the principle stands. The competition in that space is growing fast to keep up with this demand, and not just in Europe and the U.S.

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Tech Trends VR

AUGUST 15, 2018

The University of Hull has launched an accelerator dedicated to developing Mixed Reality tech for the Microsoft HoloLens. The University of Hull’s Mixed Reality accelerator was recently launched with the remit of promoting collaboration between industry and academia to develop commercial applications for Microsoft HoloLens.

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Microsoft Trends Technology Industry 220

AR Insider

APRIL 8, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. After examining Amazon , Microsoft , and Google , it’s time to zero in on Bose. Head Start. Next up: Apple.

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Wearables Hardware Exercises AR 282

XR Today - Virtual Reality

APRIL 26, 2023

Companies and Metaverse experts frequently use Ready Player One and other mainstream media examples to help audiences digest what a Metavese could be. The enterprise space is still fresh, with examples of business Metaverse solution providers and SDKs creating secure and reliable virtual solutions for various end-users.

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XR Today - Virtual Reality

DECEMBER 8, 2023

Next year, Apple will debut the Vision Pro following years of hype, and Microsoft will also start rolling out its industrial Metaverse services. The report cited examples of workers at a facility using remote guidance and engineers prototyping products with photorealistic digital twins.

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AR Insider

MAY 28, 2021

Like Google’s Cloud Anchors and Microsoft’s Spatial Anchors — these let multiple users experience positionally-tracked lenses together from different vantage points. In other words, insights from lens-based try-ons can inform brand marketing strategies or decisions about product pipelines and logistics.

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UploadVR Between Realities podcast

MAY 8, 2017

The best examples of this are the Magic Leap prototypes, Microsoft Hololens and Qualcomm’s VR reference design. Companies like Microsoft completely missed the smartphone market, even after trying to buy into it with their acquisition of Nokia, which was too little too late.

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ARPost

MAY 3, 2021

Below are some real-world examples of how AR enhances product features in different industries. In order to incorporate AR into the overall business strategy, the questions that CIOs and COOs need to ask themselves are: What opportunities has AR technology opened up in our industry? Healthcare.

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Bernard Marr

NOVEMBER 6, 2023

For example, manufacturing businesses create products from raw materials, distribute them to retailers and customers, and generate revenue from sales. Digital transformation has had a dramatic impact on retail over the past 20 years, with the explosion in popularity of e-commerce being the best example of this.

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XR Today - Mixed Reality tag

MARCH 15, 2024

It’s pretty powerful and we’re already seeing a lot of examples of where that’s helping, both in the optimisation aspects and then in the scalability of ideas and creativity. But, it also needs to tie back to a strategy of what we can do with it.

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The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. In this blog, I told you about the Finnish Metaverse Strategy , but I’ve heard that also The Netherlands and Korea are bullish on this new technology.

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Tech Trends VR

FEBRUARY 13, 2020

One recent example is this article published on Frontiers in Psychology, which identifies significant differences in how people retain information in the short and long term depending on whether content is delivered in “active” or “passive” VR modes. She also regularly writes for Fast Company, Ars Technica, Quartz, Wired and others.

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XR Today - Mixed Reality tag

DECEMBER 18, 2023

Notably, as the industrial Metaverse wave of 2024 approaches, many firms like Microsoft, AWS, and Meta are attempting to lead it. Microsoft and AWS are integrating many business-grade digital services and related security measures to ensure end-users feel safe adopting each vendor’s XR technology.

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UploadVR Between Realities podcast

NOVEMBER 10, 2016

Technology partners like Mozilla, Google, and Microsoft have joined the collective effort to support WebVR as a priority to jumpstarting the industry. “ING’s strategy is to unlock innovation for our clients through co-creation.” A series of specific challenges will be announced in coming days.

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The Ghost Howls

FEBRUARY 23, 2023

Through comprehensive media services (mainly including media coverage, expert consultation, data research, and event and public relation management), it helps entrepreneurs with idea incubation, financing, strategy consultation, and publicity. and covered more than 80% of the XR pioneers as communities members.

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Road to VR

OCTOBER 30, 2017

SEE ALSO How Google's Latest VR Moves Are a Major Blow to Oculus' Mobile Strategy. Oculus has in the past held up Samsung and Gear VR as an example of the company’s commitment to creating an ecosystem that works with third-party hardware. New Foes – Microsoft & Co. image courtesy Microsoft.

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AR Insider

JANUARY 21, 2020

We’ve generally stated “tens of billions” for the collective investment scale of the big five — Facebook, Google, Amazon, Microsoft and Apple. Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments. But our standards of precision are higher, and you deserve better.

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Head Mounted Display AR Exercises Data 248

ARVR

DECEMBER 1, 2021

Through the master course Content Strategy at the FH Joanneum and the course on Web 3.0 For example, people are able to try on clothes digitally or take guitar lessons in a shared 3D space, without leaving their apartment. by Teodora Petkova, my interest in this topic was aroused. The use cases seem sheer endless.

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Tech Trends VR

JUNE 7, 2018

Take “Otto” and “Inga” for example. For example, ZARA is augmenting the shopper experience by helping customers visualize the clothes they’re browsing by putting them on a digital model. That’s definitely what we are building today with HoloLens” , says Satya Nadella, CEO of Microsoft.

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AR Insider

DECEMBER 25, 2019

A historical example is the 2000’s dot-com bubble. Apple , Google , Facebook and Microsoft are all on that list. The thought is that successful AR strategies are starting to show the common trait of building on consumers’ existing behavior. Instagram is one example.

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UploadVR Between Realities podcast

JULY 24, 2017

One of the most interesting VR narratives of 2017 so far has been the pricing strategy of Facebook’s Rift. Are Microsoft’s Mixed Reality headsets any good? Microsoft seems like the wild card in VR right now. There’s a lot about Microsoft’s approach to VR that sounds too good to be true.

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Bernard Marr

MARCH 27, 2023

Often these business models are used in combination – for example, a software provider might make a “freemium” version available, supported by advertising revenue, while also offering a premium, ad-free service to those that are willing to pay. Some well-known examples include PriceRunner , PriceGrabber , and Shopping.com.

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Bernard Marr

JUNE 30, 2023

Known as the "blue partners," these are Adobe, AWS, Cisco, Microsoft, Salesforce, Samsung, and SAP. Strategic Partnering Benefits Otto told me one of the biggest changes to the partnering strategy was the creation of the blue partnership tier embedded into the overall IBM Ecosystem program. The Future?

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Strategy Microsoft Technology Samsung 40

XR Today - Augmented Reality tag

JANUARY 25, 2024

Almer’s history sees the firm’s founders, Beetschen and Timon Binder , use their shared experience working with Microsoft Hololens and Jet Fighter AR headsets to come together to design lightweight, affordable, and scaleable headsets for businesses.

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Machine Learning AR Industry Microsoft 60

Tech Trends VR

SEPTEMBER 14, 2018

Whereas technicians previously relied on paper instruction or computer 3D models viewed through a screen, they can now overlay data and schematics directly onto the relevant environment using the Microsoft HoloLens. Giving technicians the tools to readily access information as and when they need it has resulted in extremely positive ROI.

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