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XR Talks: Behind Facebook’s Spatial Strategy

AR Insider

We’ve estimated that its annual XR R&D spend — not including its $2 billion Oculus acquisition — approaches $10 billion. That includes both AR and VR, the latter being more tangible today, given Oculus’ in-market status. But when making comparisons, the more apt example is Android.

Strategy 287
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Oculus CTO Wants Android Apps on Quest, But is “not winning” the Debate Within Facebook

Road to VR

Oculus CTO John Carmack has said publicly that he’d love to open up Oculus Quest to Android apps to boost the headset’s usefulness, but admits he’s “not winning” the debate internally at Facebook. Android apps running on Quest is apparently something Oculus’ own CTO has been arguing for internally.

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Trends and predictions for XR in 2024

The Ghost Howls

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

Trends 442
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What’s Facebook’s Wearables Master Plan?

AR Insider

They’re each building wearables strategies that support or future-proof their core businesses, where tens of billions in annual revenues are at stake. For example, Apple’s wearables offset iPhone sales declines. At the center of this master plan is the thing that kicked off the current AR & VR era: Oculus.

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The AR Location Wars, Part III: Facebook

AR Insider

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” XR Talks: Behind Facebook’s Spatial Strategy. ” But it’s not alone. continuing here with Facebook.

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2020 Spatial Predictions: ‘Training Wheels’ Win AR

AR Insider

And Oculus Quest is a beacon of hope on the VR side. This strategy will be critical in 2020. One example is Ubiquity6’s strategy to condition users to scanning spaces by giving them a free tool to capture and share 3D models. Another example is Houzz. But there are also confidence signals. Sleeping Giants.

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AR’s Remote Work Moment: A Conversation with Spatial

AR Insider

This timing prompted Spatial to launch on Oculus Quest and make its PRO tier free. Starting at the beginning, the Spatial user experience (UX) is the first thing you’ll notice when entering the app (I accessed via Oculus Quest). This is by design says VP of BD and Strategy, Jacob Lowenstein. Here’s the deep dive.

Strategy 355